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3 Keys To Success With Your Affiliate Program
Copyright 2005 Andy Murray
Affiliate programs (also called Referral Programs or Partnership Programs) are essentially commission-based sales schemes.
Joining an affiliate program is a neat way to make money from your users. But just as you can join someone else's affiliate program, so you can set up your own program and invite webmasters to sign up. Here are my top 3 tips to succeed with your own affiliate program.
1. How to attract affiliates
One of the biggest fears new Affiliate managers have is in finding new affiliates. This fear is a stumbling block that stops many site owners from getting started with affiliate marketing. Interestingly, with a proper marketing strategy, getting affiliates may not be very difficult. Given below are some tips that may help in attracting new affiliates.
Find complimentary sites - "Complementary" sites are sites that sell products or services that compliment your offers. If you sell "gardening tools", a site that sells books on "gardening tips" would be a perfect affiliate.
Find content sites - There are many sites that do not sell any kind of product or service but are mainly content oriented sites. Such sites promote an idea, concept, study or belief. Content sites that are used as a resource for your target market are ideal affiliates.
Finally, there are several sites on the Internet dedicated to listing affiliate Programs. Get your program listed in these directories.
2. Classifying Affiliates for Better Management
The hardest part of administrating an Affiliate Program is deciding what your affiliates need to help make the sale. But, by carefully categorizing your affiliates, you can easily determine what their needs are and how to accurately meet them.
The first step is to pick at least three types of affiliate. Take a look at your affiliates and try to determine one outstanding characteristic that can easily be compared across the board and choose at least three types of the characteristic.
The Second Step is to determine the needs of each type. Each of your affiliate types will have different needs; some of their needs will overlap, but you
should find a distinct difference in many of their needs. If you find that all of them have the same needs, go back to step one and re-think your types.
The Third Step involves the process of creating and compiling linking methods for each group of affiliates. Based on the needs you identified in Step two, create and compile linking methods for each type.
3. Safe Guarding Against Spam
Any time you run a program where your affiliates rely on other signups to generate profits, you will eventually have a problem with spam. One of your affiliates will inevitably get it into their head to blitz the Web with unwanted garbage.
When this happens you need to be ready to take action otherwise it will cost you! Your Internet company can boot you off your server and you can find yourself blacklisted. Not good for business. If you get an email from someone claiming they received spam with your URL, then take it as an early warning.
I am not advising you to immediately terminate the affiliate's account, but be sure to contact them to follow up on the complaint. Let your affiliate know you received a complaint and advise them to remove this person from their list.
If you only get one or two complaints, it's probably not spam, the complainants might simply have signed up for an email list and forgotten all about it. You will know when one of your affiliates is spamming, because you will get anywhere from 10 to 100 complaints in the same day all regarding the same URL.
The best thing to do in this case is to immediately terminate or disable the account of the affiliate URL that was spammed.
Running your own affiliate program can become an extrememly profitable venture for your business. You can recruit a HUGE sales force promoting your products for you, and ONLY pay them when you make a sale!
Andy Murray is a marketer and publisher writing informative reports to help grow your online business. Get his latest offering "Get Stinking Rich From Affiliate Programs" for FREE by simply following this link:
http://www.zerohourmarketing.com/Affiliate-Marketing-Report.htm
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Affiliate Programs - Your guide to the best web affiliate programs. |
Your guide to the best web affiliate programs, associate programs and profit sharing. Our affiliate directory is ideal for both webmasters and merchants ... |
www.affiliateguide.com |
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Affiliate - Wikipedia, the free encyclopedia |
An affiliate is not the same as an owned and operated station, ... Affiliate marketing typically refers to this Electronic commerce version of the ... |
en.wikipedia.org |
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Affiliate marketing - Wikipedia, the free encyclopedia |
As per market statistics [citation needed], affiliate marketing in terms of ... By linking Geffen Records to CDNow, the affiliate marketing format was born. ... |
en.wikipedia.org |
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CafePress.com : Affiliate Program : Affiliate Overview |
Enables individuals and companies to sell a wide variety of products online with zero upfront costs. |
www.cafepress.com |
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Amazon.com Associates: The web's most popular and successful ... |
Launched in 1996, Associates is Amazon.com's affiliate marketing program. ... As one of the first online affiliate marketing programs, Associates has a ... |
affiliate-program.amazon.com |
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Casino Affiliate Program - InterCasino.com |
The world's first and largest online casino. Voted Best Online Casino 2003 by Gambling Online Magazine. |
www.intercasino.com |
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AffiliateFuture.com |
AffiliateFuture are performance-based marketing specialists, providing sales solutions and marketing services to advertisers, publishers and agencies. ... |
www.affiliatefuture.com |
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affiliate registration |
Programr.php3: () is not a programmer id nor a Form! |
https: |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click affiliate program. |
www.bidvertiser.com |
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Apple - iTunes - Affiliate Program |
Now you can be part of the excitement by joining the iTunes Affiliate Program.* ... Apply to the Apple Store Affiliate Program, with a wide selection of ... |
www.apple.com |
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Affiliate Programs Directory |
Affiliate Scout is your source for affiliate programs. Our affiliate directory is composed of high quality advertisers that are looking for affiliates to ... |
www.affiliatescout.com |
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eBay Affiliate Program: Welcome to the eBay Affiliate Program |
The affiliate program on eBay pays web designers, internet publishers and affiliates to drive users and leads to eBay and for bids and buy-it-nows; ... |
affiliates.ebay.com |
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AffiliateFuture |
There are no set-up fees for becoming an affiliate with AffiliateFuture. ... Affiliates please login below. If you are a merchant click here. ... |
www.affiliatefuture.co.uk |
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Affiliate Network - Affiliate Window |
Affiliate network offering tracking and management solutions for maintaining an affiliate program. |
www.affiliatewindow.com |
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webmasters affiliate programs |
Webmasters earn money with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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UK Affiliate Marketing Forum - a4uforum.co.uk |
UK Affiliate marketing industry forum from affiliates4u featuring news, discussion, and affiliate program resources. |
www.a4uforum.co.uk |
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Affiliate programs directory - Associate Programs.com |
A searchable directory of rated affiliate programs. |
www.associateprograms.com |
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Affiliate Summit 2007 West - Affiliate Marketing in Las Vegas ... |
Affiliate Summit 2007 West at Bally's Las Vegas, January 21-23, 2007. Keynote Speaker will be Michael Sanchez, CEO and Co-founder of ClubMom.com. |
www.affiliatesummit.com |
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Affiliate Programs Marketing Training |
Most recent up-to-date developments in the affiliate marketing industry. ... The Affiliate Classroom is a step by step training program to help you easily ... |
www.affiliateclassroom.com |
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Affiliate Programs Directory - Affiliate Match.com |
Affiliate programs directory with searchable, categorized listings. |
www.affiliatematch.com |
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