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A Glimpse At Online Affiliate Marketing
Online affiliate marketing has become the wave of the internet's future. An inexpensive and effective marketing plan, affiliate programs enable e-commerce merchants to sell products online, and promote their web sites at the same time. The...
Affiliate Marketing: The Easiest Business
Copyright 2005 Benjamin Scott There are many ways to make a living. Some people work many long hours a week slaving in a hot factory. Some people go to work for long days in a cubicle, meeting someone else's quota and achieving someone else's...
Affiliate Marketing Tips
1. Learn the basics about affiliate programs and advertising on the major search engines. A great place to learn this is the Internet Cash System . 2. Partner with only legitimate affiliate programs. You want to make sure you get paid don't you?...
Become an affiliate later rather than sooner....
Copyright 2005 Richard Grady I attended a presentation a couple of weeks ago given by Internet marketer, Michael Green. Michael runs the 'How To Corp' and has created numerous information products covering a wide range of topics. There were...
How To Become A Data-Feed Super Affiliate
I am not going to describe what a product feed (or a data-feed) is. There is a lot of information out there about how to use one to build sites. Instead, I want to talk about how you can actually make more sales with data-feed sites. The program...
 
Affiliate Alternatives; Google Adsense

Affiliate Alternative; Google Adsense

by NotePage, Inc.

The Rise and Fall of Affiliate Programs
Affiliate programs were once a great source of online revenue, a savvy webmaster with an eye for marketing could easily parley a site into a money making machine with a little luck and effort. However, the evolution and growth of the Internet has hampered the growth of fortune making affiliate programs. Constant search engine algorithm changes, along with the search engine's clear distaste for sites participating in affiliate programs; have made it a little more difficult to earn a healthy affiliate revenue. An influx in the use of software programs that terminate cookie tracking and privacy programs that prevent webmasters from tracking referrers, have also hindered the affiliate sales channel. While it is still possible to make money through affiliate marketing, other alternatives ought to be considered.

A Healthy Alternative or Supplement
Google's Adsense program allows approved websites to dynamically serve Google's pay-per-click Adword results. This has become a popular alternative and an effective revenue sharing program for webmasters. Google's spider parses the adserving website and serves ads that relate to the website's content. While the Google's Adsense program still has some issues, they are making efforts to improve it.

The website maintenance related to Adsense is very easy and requires very little effort. Webmasters need only to insert javascript into the webpage or website template. The javascript calls the ad from Google and will ensure that ads are served each time a visitor goes to the webpage. If the visitor clicks one of the Adsense ads served to the website, the website owner is credited for the referral.

The implementation, while simple, has its drawbacks. Google dictates the format of the ads. Webmasters can select from a handful of preformatted text boxes that lack creativity. A recent improvement allows webmasters to modify the ad boxes to resemble the website's color scheme. Still, a far cry from some of the creative ads webmasters are accustom to.

The example below reflects how the color scheme can be modified to match the look of the website, but the ads physically don't fit well into the overall website design.

sample modified to match sites color scheme:
http://www.hospital-software.com (scroll to


the bottom)

Google determines the content of the ads that are shown/ Sometimes the ads are poorly targeted, and of no interest to the website visitors.

sample of poorly targeted ads:
http://www.real-estate-supply.com

Adwords can be a great addition to a website, and when well matched to the content the revenue stream from Google is consistent and effortless.

sample of effective Adsense program:
http://www.police-supplies.com (scroll to the bottom)
http://www.small-business-software.net (scroll to the bottom)

Not that the Google Adsense program is not without its problems.as the reporting provided by Google is lacking. Google has not implemented any way to track multiple sites that serve ads; they simply show the number of ads served, the percentage of clicks received, and the revenue earned each day. Google does not disclose the amount of the revenue they share, what percentage of the revenue they earn and what someone can expect to receive for each click. Webmasters with multiple sites will have difficulty determining which websites are producing the money in the Adsense program.

With affiliate programs many webmasters implement a new browser launch with each click off the site, Adsense removes the visitor from the website and there is not currently an option to launch the visitor into another browser.

Early on Google implemented a filtering system that allowed webmasters to prevent a specific domain's ads from being served on the website. Ad blocking meant that webmasters could prevent their competitors ads from being dynamically served on their website.

Overall, adwords are great supplements to websites where affiliate programs are either not performing or when affiliate programs don't exist that target the sites content.

Give it a Try
Implementing and maintaing Google Adsense program on a content site requires very little effort and can often bring a steady stream of additional revenue for webmasters. Consider supplementing content and see what happens.


About the Author

About the Author:
Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net a company specializing in alphanumeric paging, SMS and wireless messaging software solutions. Other sites by Sharon can be found at http://www.softwaremarketingresource.com , and http://www.small-business-software.net

 

Affiliate Programs - Your guide to the best web affiliate programs.
Your guide to the best web affiliate programs, associate programs and profit sharing. Our affiliate directory is ideal for both webmasters and merchants ...
www.affiliateguide.com
 
Affiliate - Wikipedia, the free encyclopedia
An affiliate is not the same as an owned and operated station, ... Affiliate marketing typically refers to this Electronic commerce version of the ...
en.wikipedia.org
 
Affiliate marketing - Wikipedia, the free encyclopedia
As per market statistics [citation needed], affiliate marketing in terms of ... By linking Geffen Records to CDNow, the affiliate marketing format was born. ...
en.wikipedia.org
 
CafePress.com : Affiliate Program : Affiliate Overview
Enables individuals and companies to sell a wide variety of products online with zero upfront costs.
www.cafepress.com
 
Amazon.com Associates: The web's most popular and successful ...
Launched in 1996, Associates is Amazon.com's affiliate marketing program. ... As one of the first online affiliate marketing programs, Associates has a ...
affiliate-program.amazon.com
 
Casino Affiliate Program - InterCasino.com
The world's first and largest online casino. Voted Best Online Casino 2003 by Gambling Online Magazine.
www.intercasino.com
 
AffiliateFuture.com
AffiliateFuture are performance-based marketing specialists, providing sales solutions and marketing services to advertisers, publishers and agencies. ...
www.affiliatefuture.com
 
affiliate registration
Programr.php3: () is not a programmer id nor a Form!
https:
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click affiliate program.
www.bidvertiser.com
 
Apple - iTunes - Affiliate Program
Now you can be part of the excitement by joining the iTunes Affiliate Program.* ... Apply to the Apple Store Affiliate Program, with a wide selection of ...
www.apple.com
 
Affiliate Programs Directory
Affiliate Scout is your source for affiliate programs. Our affiliate directory is composed of high quality advertisers that are looking for affiliates to ...
www.affiliatescout.com
 
eBay Affiliate Program: Welcome to the eBay Affiliate Program
The affiliate program on eBay pays web designers, internet publishers and affiliates to drive users and leads to eBay and for bids and buy-it-nows; ...
affiliates.ebay.com
 
AffiliateFuture
There are no set-up fees for becoming an affiliate with AffiliateFuture. ... Affiliates please login below. If you are a merchant click here. ...
www.affiliatefuture.co.uk
 
Affiliate Network - Affiliate Window
Affiliate network offering tracking and management solutions for maintaining an affiliate program.
www.affiliatewindow.com
 
webmasters affiliate programs
Webmasters earn money with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
UK Affiliate Marketing Forum - a4uforum.co.uk
UK Affiliate marketing industry forum from affiliates4u featuring news, discussion, and affiliate program resources.
www.a4uforum.co.uk
 
Affiliate programs directory - Associate Programs.com
A searchable directory of rated affiliate programs.
www.associateprograms.com
 
Affiliate Summit 2007 West - Affiliate Marketing in Las Vegas ...
Affiliate Summit 2007 West at Bally's Las Vegas, January 21-23, 2007. Keynote Speaker will be Michael Sanchez, CEO and Co-founder of ClubMom.com.
www.affiliatesummit.com
 
Affiliate Programs Marketing Training
Most recent up-to-date developments in the affiliate marketing industry. ... The Affiliate Classroom is a step by step training program to help you easily ...
www.affiliateclassroom.com
 
Affiliate Programs Directory - Affiliate Match.com
Affiliate programs directory with searchable, categorized listings.
www.affiliatematch.com
 
 

 
Content Menu
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