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A Successful Affiliate Program
Two Christmases ago I tugged on one of those paper crackers and after a small bang, out opped a piece of yellow paper the size of a credit card. On one side was a riddle that didn't make much sense, but on the other side was an 'Inspirational...
Five Ways to Increase Your Affiliate Sales
Most home business owners are involved with affiliate marketing. As an affiliate marketer, a combination of techniques can be used to promote your affiliate website and/or link. Here are five things you can do to help with your promotional efforts...
Pay-For-Performance Affiliate Networks Are Easy On Your Advertising Budget
Affiliate marketing is one of the best ways to spend your marketing dollars. It is called pay-for-performance marketing. You as an online store owner or service provider only pay affiliates that bring traffic and customer sales to your site. How An...
Testimonials And Bonuses The Greatest One-Two Punch To Extraordinary Affiliate Site Sales!
Question: which factor would most sway you to purchase a product or service on the net? Lower price or a fantastic testimonial. A heart-felt honest testimonial is hands down the best way to get a prospect to buy. The importance of seeing one...
The Past, Present, and Future of Affiliate Marketing
The Good Old Days
Remember the good old days? You'd purchase a domain name, set up
your site (with a few swear words here and there), and place
some banner ads (while crossing your fingers for the best banner
ad click-through results). This...
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Basics of Affiliate Marketing
Whether you realize it or not, if you've been on the Internet today, you have encountered affiliate marketing. If you have ever “clicked thru” one site to order something from another, the first site probably received a portion of the sale. For instance, independent booksellers have limited shelf space for books. But they can offer their customers an almost unlimited inventory of titles by affiliating with companies like Amazon or Powell's. The more orders, the bigger the affiliate percentage.
Visitors to your site are interested in lots of things that may or may not be related to your product. But when you know your customers well, it's simply a matter of affiliating yourself with sites that offer what they want. What you receive is just a small percentage of the sale, but it adds up, especially when you consider that all it costs you is a link on your web page. And usually, the more sales your affiliate makes from your “click thru” traffic, the bigger your percentage will be.
The key to success in affiliate marketing is being able to track referred customers. As an affiliate manager, you want a system that reliably tracks what you want, with minimal effort on your part, and without affecting the performance of your site or server. Over the last few years a variety of technologies and strategies have been developed in an attempt to improve accuracy, convenience, and flexibility.
There are at least half a dozen methods, but by far the most preferred method is Cookie Tracking. It's popular because it makes tracking affiliate-referred sales so convenient, without negatively impacting your site. This system writes a small text file, called a “cookie,” to a user's browser when they click on an affiliate link. When you are the referring affiliate, the cookie holds your ID, so that at the merchant's order page, you get credit for referring the sale. One drawback is that many computer users disable cookies, although most choose not to, since their favorite sites require them. One bonus is that the merchant can save the information, so that even if a customer buys long after clicking through your site, you still get credit for the sale.
Affiliate marketing, at its best, is a win-win scenario. It's an easy way to offer your customers more of what they want, while you benefit, both in terms of building goodwill and making money.
About the Author
Matt Bacak became "#1 Best Selling Author" in just a few short hours.
Recent Entrepreneur Magazine’s e-Biz radio show host is
turning Authors, Speakers, and Experts into Overnight Success Stories.
Discover The Secrets To Unleash The Powerful Promoter In You! Sign up
for Matt Bacak's Promoting Tips Ezine ($100 value) just visit his
website at http://www.powerfulpromoter.com or http://promotingtips.com
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| Affiliate Programs - Your guide to the best web affiliate programs. |
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| Apple - iTunes - Affiliate Program |
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| Affiliate Programs Directory |
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| eBay Affiliate Program: Welcome to the eBay Affiliate Program |
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| AffiliateFuture |
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| Affiliate Network - Affiliate Window |
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| Affiliate Programs Directory - Affiliate Match.com |
| Affiliate programs directory with searchable, categorized listings. |
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