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6 Critical Rules When Building An Affiliate Website
Copyright 2005 Kurma Group There are 6 rules you must use when building any affiliate website if you want the website to make you any money. Building Your Site Rule #1 Always have a strong headline. No matter how great your sales copy is or how...
8 Ways To Promote Your Affiliate Products
Many affiliates fail in affiliate marketing because they limit their marketing strategies to placing referral links in their web sites, distributing links to business sites through multiple emails or posting their links to other web pages. Doing any...
Generate More Sales in ANY Affiliate Program – Part Four
VISUALIZE, STRATEGIZE, ENERGIZE, REALIZE reprogramming is the subject today. Every single successful person in the cyber and real world practice these principals, this is what sets them apart from everyone else and this is what will set you apart...
How To Evaluate An Affiliate Program
Ok so you think you have found a good affiliate program to promote on your website or in your newsletter? There are some basic things you need to look out for before joining any affiliate program. Some of them may seem minor but those little petty...
PayDotCom.com: An Affiliate Marketing Alternative to Clickbank
PayDotCom.com is very similar to ClickBank in that it is an alternative 'MarketPlace' approach to an Affiliate Network. PayDotCom offers a number of enhancements and unique approaches to affiliate marketing. In particular, vendors can offer an...
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The Secret Shady Practices of Affiliate Marketing
You've probably heard it a hundred times...affiliate marketing is a great way to make money online.
What if I told you affiliate marketing was basically unethical or that the field is dominated by shady practices?
You disagree?
Well let's explore affiliate marketing from the merchant, affiliate and customer viewpoints.
Affiliate marketing is a revenue sharing partnership between a web merchant and one or more affiliates, where the affiliate is paid a commission for referring clicks, leads or, most often, sales to the merchant.
The affiliate signs up to the affiliate program via an online application form, receives an affiliate link, and can then promote the products and services of the web merchant via his own website, ezine, pay per click search engines or other advertising means.
The affiliate's role, then, is to introduce the potential buyer to the seller acting as a kind of middleman.
In return he is paid a commission of any sales resulting from referrals.
But haven't we always been taught to cut out the middleman where possible?
Well, yes, but in affiliate marketing the customer pays the same price regardless of whether he arrives at the web merchant's site directly or via the affiliate's link.
Or at least that's how it should be.
How does the web merchant benefit from running an affiliate program?
The main advantage to the web merchant is that via his affiliate program he can recruit a large sales team of affiliates at zero cost and make many more sales in a way that his website alone could never hope to do.
How does the affiliate benefit?
The advantages to the affiliate are that he can make money in a business where he doesn't have the upfront costs of creating his own product, and doesn't have to worry about ecommerce, bookkeeping, or customer support because that's all handled by the merchant.
How does the customer benefit?
The customer gets a solution to his problem (provided the product or service does what it says it does) that he may not have found without the affiliate's help and does not have to pay extra.
So it's a win-win situation for everyone involved.
Or at least it is in principle.
However in the real world both affiliates and affiliate program owners can be involved in some shady practices.
Shady Practice #1
Unscrupulous merchants close down programs without warning and without paying commissions or tempt new affiliates with high commissions then drop those commission rates dramatically a week
later.
Affiliates - protect yourselves from this situation by selecting the affiliate program carefully.
Ask yourself these questions.
Has the site existed for more than a year? Is it clear what the site is providing and are the terms and conditions of the affiliate program explained clearly and comprehensively in simple language? Are there good online reviews of the program in websites or discussion forums? Does the program provide realtime commission stats online? Are ready-to-use affiliate marketing tools available?
Shady Practice #2
Affiliates are sometimes guilty of misleading or false advertising - making claims or promises about the product or services which are totally untrue or greatly exaggerated.
Shady Practice #3
Illegal use of logos, trademarks or other branding. This includes infringement of intellectual property rights and violation of copyrights.
Shady Practice #4
Spamming.
While legitimate affiliates are jumping through hoops to comply with the can-spam laws, the shady characters continue to find their way around it.
Shady Practice #5
Affiliate link hijacking is the replacement of your affiliate id with the hijacker's in the affiliate link.
You don’t get your rightful commission - the hijacker gets it instead by buying through his own affiliate link.
It's best if you can avoid displaying your affiliate link and affiliate ID in the browser address bar.
One technique uses a zero-frame or invisible frame to make it appear you are sending visitors to a page on your website when, in fact, you are really sending them to your affiliate link.
To prevent the hijacker from viewing the web page's source code to see that you've loaded an affiliate link, use javascript encryption to scramble the page code or software to prevent the source code from being viewed.
Make no mistake about it...
In any area of human activity, particularly where there is money to be made, there will always be people who try to cheat, exploit the gullible and do harm.
The proper way to engage in affiliate marketing is to act ethically, build a relationship of trust with your prospects and customers then provide value by consistently exceeding your customers expectations.
And this applies to any business either online or offline.
About the Author
Keith Rougvie is an ethical marketer. To get the free ebook "How To Pick And Promote Affiliate Programs" and other free resources, advice and recommendations visit http://www.make-money-online-website.com
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Affiliate Programs - Your guide to the best web affiliate programs. |
Your guide to the best web affiliate programs, associate programs and profit sharing. Our affiliate directory is ideal for both webmasters and merchants ... |
www.affiliateguide.com |
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Affiliate - Wikipedia, the free encyclopedia |
An affiliate is not the same as an owned and operated station, ... Affiliate marketing typically refers to this Electronic commerce version of the ... |
en.wikipedia.org |
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Affiliate marketing - Wikipedia, the free encyclopedia |
As per market statistics [citation needed], affiliate marketing in terms of ... By linking Geffen Records to CDNow, the affiliate marketing format was born. ... |
en.wikipedia.org |
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CafePress.com : Affiliate Program : Affiliate Overview |
Enables individuals and companies to sell a wide variety of products online with zero upfront costs. |
www.cafepress.com |
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Amazon.com Associates: The web's most popular and successful ... |
Launched in 1996, Associates is Amazon.com's affiliate marketing program. ... As one of the first online affiliate marketing programs, Associates has a ... |
affiliate-program.amazon.com |
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Casino Affiliate Program - InterCasino.com |
The world's first and largest online casino. Voted Best Online Casino 2003 by Gambling Online Magazine. |
www.intercasino.com |
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AffiliateFuture.com |
AffiliateFuture are performance-based marketing specialists, providing sales solutions and marketing services to advertisers, publishers and agencies. ... |
www.affiliatefuture.com |
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affiliate registration |
Programr.php3: () is not a programmer id nor a Form! |
https: |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click affiliate program. |
www.bidvertiser.com |
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Apple - iTunes - Affiliate Program |
Now you can be part of the excitement by joining the iTunes Affiliate Program.* ... Apply to the Apple Store Affiliate Program, with a wide selection of ... |
www.apple.com |
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Affiliate Programs Directory |
Affiliate Scout is your source for affiliate programs. Our affiliate directory is composed of high quality advertisers that are looking for affiliates to ... |
www.affiliatescout.com |
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eBay Affiliate Program: Welcome to the eBay Affiliate Program |
The affiliate program on eBay pays web designers, internet publishers and affiliates to drive users and leads to eBay and for bids and buy-it-nows; ... |
affiliates.ebay.com |
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AffiliateFuture |
There are no set-up fees for becoming an affiliate with AffiliateFuture. ... Affiliates please login below. If you are a merchant click here. ... |
www.affiliatefuture.co.uk |
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Affiliate Network - Affiliate Window |
Affiliate network offering tracking and management solutions for maintaining an affiliate program. |
www.affiliatewindow.com |
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webmasters affiliate programs |
Webmasters earn money with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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UK Affiliate Marketing Forum - a4uforum.co.uk |
UK Affiliate marketing industry forum from affiliates4u featuring news, discussion, and affiliate program resources. |
www.a4uforum.co.uk |
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Affiliate programs directory - Associate Programs.com |
A searchable directory of rated affiliate programs. |
www.associateprograms.com |
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Affiliate Summit 2007 West - Affiliate Marketing in Las Vegas ... |
Affiliate Summit 2007 West at Bally's Las Vegas, January 21-23, 2007. Keynote Speaker will be Michael Sanchez, CEO and Co-founder of ClubMom.com. |
www.affiliatesummit.com |
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Affiliate Programs Marketing Training |
Most recent up-to-date developments in the affiliate marketing industry. ... The Affiliate Classroom is a step by step training program to help you easily ... |
www.affiliateclassroom.com |
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Affiliate Programs Directory - Affiliate Match.com |
Affiliate programs directory with searchable, categorized listings. |
www.affiliatematch.com |
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