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10 Ways To Skyrocket Your Affiliate Sales!
1. Participate in chat rooms related to the product you're reselling. Start a conversation with a person without trying to sell to them. Later on, while you are chatting, mention the product you're reselling. 2. Create a free ebook with the...
3 Necessary Tools for the High Rolling Affiliate Marketer
What does it take to become a successful Affiliate Marketer? What are the ingredients of an affiliate marketing success story? Is there a shortcut to Affiliate Marketing glory? All these questions play around in the minds of affiliate...
Affiliate Marketing - An Excellent Choice for Your First Home Internet Business
Promoting affiliate programs is the least costly and least stressful of all types of home Internet businesses and makes an excellent starting point for Internet marketing novices. It is also one of the best ways to earn revenue from your web site...
Affiliate Program Checklist
Affiliate and other cooperative programs are announced almost daily. Website owners are flocking to these programs. Enthusiasm is high. But.........why not compare and evaluate first? The following checklist was prepared from the point of view of...
Two Quick Ways to Make Your Copy of Merchant's Data Feed Different From All Other Affiliates
Product data feeds are really popular among affiliates because they can help produce thousands of product pages quickly and easily. Such pages can be used to drive highly targeted search engine traffic looking specifically for those products. But...
 
Two-Tier Affiliate programs are best

‘Two-Tier Affiliate programs are best’

When you join an affiliate program or start an affiliate program of your own, you have to decide whether it will be a single tier or two-tier program.

With a single tier program you earn a
commission on any sales you make and that is it. If you are running your own affiliate program, you pay your affiliates a commission for any sales they refer and that is all.

However, with a two-tier program, affiliates are allowed to recruit sub-affiliates and are paid a small percentage of the sales these
sub-affiliates generate. For example, the affiliates may earn a 30% commission for selling product X himself; and when one of the sub-affiliates makes a sale, the affiliate may get a 10% commission as well.

This is very profitable for the affiliate as he can recruit an army of sub-affiliates, all earning commissions for him without any effort on his part except for the initial recruiting process.

If you are starting an affiliate program of your own should it be two-tier or single tier?
Some might shy away from the seeming
expense of a two-tier program. But is it really that expensive? Many affiliate
program managers make the wrong decision
on this.

Let’s look at an example.
You have an affiliate program up and running and an average affiliate joins your program. Mr.Average has a web site that receives average traffic. He also has an ezine with thousands of subscribers published monthly.
Mr. Average posts your affiliate links to his web site and promotes your product to his ezine list.

Initially, he generates good sales. However,a point comes when he saturates his market with your product and his sales begin to drop. He begins to lose interest in your program


and your sales remain small.

What happens if you set up a two-tier program? Rather than trying to keep your commission pay outs small, you motivate your existing affiliates to recruit other people to your program. This will exponentially increase
your affiliate sales. Would it not be worth paying the referring affiliate a percentage of their sub-affiliates’ sales?

Now when Mr.Average joins your affiliate
program this is what would happen. When
he has saturated his market with your product,he would now promote your affiliate program to his customers and ezine subscribers.
Many of Mr.Average’s customers and
subscribers decide to join the affiliate program. This in turn will motivate Mr.Average to continue promoting your products and
recruiting affiliates.

Now what is the situation?
*Your income increases because of increased sales.
*You have a much larger customer base to which you can sell ‘backend’ products.
*An increase in your income because of the life time loyalty of the customers referred by your affiliate.
*An army of sub-affiliates who will sell your products, and in turn promote your affiliate program to their customers and subscribers.

The little extra in affiliate sales commission pay outs will be more than compensated for by the exponential sales increase.
This is why the two-tier affiliate program is a guaranteed winner and should be the automatic choice for potential affiliates and affiliate program managers.

© John Lynch 2002

[ John Lynch is an affiliate of the Internet Marketing
Center – http://www.marketingtips.com/sr .x/650274]


About the Author

John Lynch is an affiliate of the Internet Marketing Center - http://www.marketingtips.com/sr/t.x/650274

 

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Content Menu
  • 101 affiliate research results affiliate program that pays

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  • dont even think about affiliate marketing until youve read this part 1

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  • generate more sales in any affiliate program part five

  • generate more sales in any affiliate program part four

  • generate more sales in any affiliate program part one

  • generate more sales in any affiliate program part six

  • generate more sales in any affiliate program part three

  • generate more sales in any affiliate program part two

  • getting additional revenue through affiliate programs in the internet

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  • how to build an affiliate marketing business online part 1

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  • how to make money from affiliate programs without spending a single dime on advertising part ii of ii

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  • index

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