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Affiliate Marketing: Another Way to Win
Affiliate Marketing: Another Way to Win Copyright 2004 Jude Wright All Rights Reserved You have a nice looking website, full of content. You have links to all your favorite affiliate programs. But - no one is clicking. What else can you do to get...
Google Finally Dropped The Bombshell On Affiliate Marketers
Google finally dropped the bombshell on affiliate marketers. Their was a lot of speculation in the affiliate marketing community if they would actually go through with it. Well, they finally did. In case some of you reading this don’t know what I’m...
How to Earn $1,000 A Month As An Affiliate Marketer
For most affiliate marketers, the $1,000 a month plateau is an
excellent short-term goal. Once you're earning $1,000 a month,
$5,000 or $10,000 a month doesn't seem that unattainable. With
that in mind, here is a simple formula for hitting the...
How To Evaluate An Affiliate Program
Ok so you think you have found a good affiliate program to promote on your website or in your newsletter? There are some basic things you need to look out for before joining any affiliate program. Some of them may seem minor but those little petty...
Working With Affiliate Programs
Working With Affiliate Programs by Jude Wright (c) 2004 Everywhere you look you see affiliate program offers for every product or service that you can think of. Some have fully automated systems that sell high volumes of hard products all over the...
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Understanding Affiliate Programs
Affiliate programs are commonly misunderstood, in order to understand affiliate programs lets start with terminology. For clarification purposes, an affiliate is defined as any "referrer" or website that promotes a product in an effort to earn revenue. A merchant is defined as someone who owns a product and is sharing revenues with an affiliate based on the affiliate's performance. Affiliate programs can drive targeted traffic to your website.
There are 3 basic affiliate programs, though only the first two are commonly used.
Pay Per Click - this is when an affiliate is compensated for sending traffic to the merchant. (AdSense is an example of PPC affiliate program)
Pay Per Sale - this is when the affiliate is compensated by the merchant if the referral generates a sale or purchase.
Pay Per Lead - this is when the merchant agrees to pay for a qualified (or sometimes unqualified lead), which is very uncommon because it is subjective and up to the merchant.
Affiliate websites tend to provide information, entertainment, and content services to their customers. The online merchants sell products, goods and services online. These are programs permitting affiliates to earn money based on the visitors to your site who click through to another's website. Some pay a token amount for the click through and others provide a percentage of sales when a visitor "clicks through" to your site and buys a product or service on the other party's site. This could represent a value added service to your visitors.
Affiliate programs allow you to pay and track incentives from other websites that send web surfers, leads or paying customers to your website. Commissions based on purchases made by traffic sent from the referring website can be paid. Besides a commission, an affiliate can receive a flat fee, or other incentives for all valid transactions it refers that generate a sale or lead.
Be careful that the affiliate's web page is not cluttered with banner ads that may crowd out your link, or that be annoying to customers. Affiliate programs enable affiliates to leverage their traffic and customer base in order to profit from e-commerce while merchants benefit from increased exposure and sales.
Commonly traffic to merchant
sites is measured and affiliates can clearly see conversion rates. Meaning, they track the percentage of people they are referring, and how much of it results in earned revenue. If the affiliate finds a very low conversion, they will find a better way to monetize that traffic, quite possibly with a competing merchant product.
In order to be a successful affiliate, the affiliate site needs to either have tons of traffic or target a specific audience, frequently one untapped by the merchant. It has been my experience, the closer the affiliate site content resembles the merchant products, the higher the likelihood of a good conversion rate.
Once you are committed to the idea of affiliates, the next step is to determine the kind of tracking system you are going to use. Sales can be tracked by HTML code, which is placed in a shopping cart or on the 'order confirmation'/'thank you' page, and cookies, which are created after the customers click on a banner ad. Cookie killers have been a problem for the affiliate industry. Software vendors have an advantage over other merchants in that new technologies allow software developers to better control compensation. Vendors can 'wrap' their software insuring that their affiliates are compensated for referrals, even if the customer downloads a trial version prior to purchasing. Buy now buttons in the software have affiliate ids imbedded in the download. Combined tracking systems have more success than those that rely on a single tracking technology.
In order to develop a successful affiliate network, merchants must realize that affiliates spend ad dollars on site, and product promotion. If the affiliate is not compensated fairly they will not remain in the merchants network. The bottom line is that affiliate relationships are partnerships, when both sides feel the situation is fair and equitable the relationship will be a success.
About the Author
About the Author: Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net a company specializing in alphanumeric paging, SMS and wireless messaging software solutions. Other sites by Sharon can be found at http://www.feedforall.com , http://www.softwaremarketingresource.com and http://www.small-business-software.net
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Affiliate Programs - Your guide to the best web affiliate programs. |
Your guide to the best web affiliate programs, associate programs and profit sharing. Our affiliate directory is ideal for both webmasters and merchants ... |
www.affiliateguide.com |
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Affiliate - Wikipedia, the free encyclopedia |
An affiliate is not the same as an owned and operated station, ... Affiliate marketing typically refers to this Electronic commerce version of the ... |
en.wikipedia.org |
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Affiliate marketing - Wikipedia, the free encyclopedia |
As per market statistics [citation needed], affiliate marketing in terms of ... By linking Geffen Records to CDNow, the affiliate marketing format was born. ... |
en.wikipedia.org |
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CafePress.com : Affiliate Program : Affiliate Overview |
Enables individuals and companies to sell a wide variety of products online with zero upfront costs. |
www.cafepress.com |
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Amazon.com Associates: The web's most popular and successful ... |
Launched in 1996, Associates is Amazon.com's affiliate marketing program. ... As one of the first online affiliate marketing programs, Associates has a ... |
affiliate-program.amazon.com |
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Casino Affiliate Program - InterCasino.com |
The world's first and largest online casino. Voted Best Online Casino 2003 by Gambling Online Magazine. |
www.intercasino.com |
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AffiliateFuture.com |
AffiliateFuture are performance-based marketing specialists, providing sales solutions and marketing services to advertisers, publishers and agencies. ... |
www.affiliatefuture.com |
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affiliate registration |
Programr.php3: () is not a programmer id nor a Form! |
https: |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click affiliate program. |
www.bidvertiser.com |
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Apple - iTunes - Affiliate Program |
Now you can be part of the excitement by joining the iTunes Affiliate Program.* ... Apply to the Apple Store Affiliate Program, with a wide selection of ... |
www.apple.com |
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Affiliate Programs Directory |
Affiliate Scout is your source for affiliate programs. Our affiliate directory is composed of high quality advertisers that are looking for affiliates to ... |
www.affiliatescout.com |
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eBay Affiliate Program: Welcome to the eBay Affiliate Program |
The affiliate program on eBay pays web designers, internet publishers and affiliates to drive users and leads to eBay and for bids and buy-it-nows; ... |
affiliates.ebay.com |
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AffiliateFuture |
There are no set-up fees for becoming an affiliate with AffiliateFuture. ... Affiliates please login below. If you are a merchant click here. ... |
www.affiliatefuture.co.uk |
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Affiliate Network - Affiliate Window |
Affiliate network offering tracking and management solutions for maintaining an affiliate program. |
www.affiliatewindow.com |
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webmasters affiliate programs |
Webmasters earn money with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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UK Affiliate Marketing Forum - a4uforum.co.uk |
UK Affiliate marketing industry forum from affiliates4u featuring news, discussion, and affiliate program resources. |
www.a4uforum.co.uk |
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Affiliate programs directory - Associate Programs.com |
A searchable directory of rated affiliate programs. |
www.associateprograms.com |
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Affiliate Summit 2007 West - Affiliate Marketing in Las Vegas ... |
Affiliate Summit 2007 West at Bally's Las Vegas, January 21-23, 2007. Keynote Speaker will be Michael Sanchez, CEO and Co-founder of ClubMom.com. |
www.affiliatesummit.com |
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Affiliate Programs Marketing Training |
Most recent up-to-date developments in the affiliate marketing industry. ... The Affiliate Classroom is a step by step training program to help you easily ... |
www.affiliateclassroom.com |
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Affiliate Programs Directory - Affiliate Match.com |
Affiliate programs directory with searchable, categorized listings. |
www.affiliatematch.com |
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