This is an excerpt from the ebook "The 37 Effective Ebay Ad Writing Secrets"

Secret 7

How to Easily Create a Compelling Auction Title

Very effective! Think for a moment the questions that you would like answered. I bet you're really interested anytime you see anything offering the answer. Imagine your question is 'Is there an easier way to get to work?'. You might express it as 'I wish there was an easier way to get to work'. But it means the same thing. You see a headline that says 'New Easy Way To Get To (where you work)'. Would you be curious? Of course you would.

So it makes sense to ask yourself what questions your target customer has which you can provide the answer. Then construct your headline as the answer.

Examples:

Customers question
'What can I buy for my wife's birthday present?'

Your item
A quality ladies wristwatch

Your headline
'Just What The Lady Wants - Quality Wrist Watch'

Customers question
'How can I study less and still remember?'

Your item
A new way to study faster and remember everything

Your headline
'New Way - Study

Customers question
'What can I sell on Ebay?'

Your item
A guide on what to buy and where to find these items at car boot sales

Your headline
'What To Buy and Where To Find Saleable Ebay Items'

Customers question
'I'd write and sell ebooks but don't know how'

Your item
A simple way to write an ebook

Your headline
'The Easy Way To Write A Saleable Ebook'

Peoples questions often begin with How, Which, Who, Where, When, What and Why.

Permission is granted for the below article to forward, reprint, distribute, use for ezine, newsletter, website, offer as free bonus or part of a product for sale as long as no changes are made and the by-line, copyright, and the resource box below is included.

About The Author

Ian Stables is the author of "The 37 eBay Ad Writing Secrets" - Reveals how to easily compel people to buy your stuff on eBay. To see the contents visit http://ebayadsecrets.tripod.com.

Available for sale as an ebook.

(C) 2005 Ian Stables