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Boosting Your eBay Auction Profits: Just Add Audio
Are You Getting The Highest Possible Profits From Your Ebay
Auctions? Here's a tip: Add audio to your auctions.
According to a recent report, adding audio to your eBay
auctions could increase bids by as much as 22% over auctions
without audio. ...
Buying Foreclsoure in Auction - Great Fortune
Sure you know what's auction. But do you know by buying
foreclosure in auction, you can actually earn up to 100,000USD;
or save up to that amount if you are buying a foreclosure home for residential purpose? Of cause,
those profits happen...
Game Theory, Nobel Prize & Auctions - Auction Primer Series – Part 1
The Auction Primer Series is a group of articles to help further educate sellers about auctions; their history, strategies for use, and provide a comparison of various auction sites and types. In Part 1, we look at the more common type of...
Performing Auction Item Research
Auction Research If you are selling on an auction site, you have
probably tried to find the most popular and profitable selling
items. As you know, research can take hours upon hours of your
valuable time. Wouldn't it be great if there was a...
Using Internet Auctions To Promote Your Local Business
Here is a little-used but highly effective way of reaching potential customers, even in your local market: online auctions. A growing number of businesses are using auctions to attract a steady stream of customers. By listing on an auction site...
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Four Reasons Why You Should NEVER Use Animations In Your eBay Auctions
Inexperienced auction sellers, or those lacking in confidence, often want to make their auction listings more dramatic and exciting. They dread the possibility that buyers will be bored by their auction and turn away with indifference.
Therefore, they reason, they will spice up their auctions with some "animations" - graphics that blink, change colors, spin, travel around the web page.
Or the seller may be a tech person who loves toys and is proud of his ability to create unusual effects.
Regardless of their reasons, animated elements on an auction page are almost never a good idea for the following four reasons:
1. Rather than attracting attention to the merchandise in your auction, your potential customer may watch a spinning ball or follow Santa and his reindeer through the sky. We want the customer's total attention on that all-important question: "Do I want to buy this widget or not?" Distractions are not good for your wallet.
2. Animations can make the load time of your auction listing much longer. I have been using DSL four years and have forgotten (happily!) how horrible it is to use dialup. However, for many places on this planet, high-speed connections simply are not available. For these folks, loading your page might take forever, and you can be sure they won't wait. Experts tell us that the average user spends only 7 seconds at a webpage before departing for greener pastures. If your sales page is still
loading, no sale for you.
3. It takes time for you to figure out how and whether to use animations. This is time that would be better spent on writing more exciting and dynamic copy - copy that will turn a prospective customer into a real buyer. A smart business person will treat time as her most precious commodity and spend it on what is most likely to bring a sale.
4. Many of these animations are just downright annoying. I personally do not enjoy looking at screens that are twirling, whirling and blinking. Two particularly irritating animations are an inescapable message that follows up and down the left side of the page, regardless of where I'm looking, and "trails" that follow my mouse.
A huge majority of people feel the same, apparently. Sellers need to make it as easy as possible for people to buy, rather than throwing obstacles in the way.
Are there any occasions when animated pictures are of any value in an auction listing? Possibly. For example, if you are selling to graphic designers then animated elements might be appropriate. As always, testing, testing, testing is the only way to truly know.
But for the rest of us folks - forget the glitter and focus on your merchandise. That's what makes us buy.
About the Author
Learn how to sell on eBay with 16 hours of online instruction taught by a 10 year eBay veteran. Own an eBay business instead of an eBay hobby.
http://www.auction-genius-course.com
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