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A Picture Paints a Thousand Words and Creates Auction Euphoria on eBay
Ever since I sold my first item on ebay I have been addicted to the site and I have steadily developed it as a supplementary source of income over the last two years. As I gained experience from listing items, I rapidly became aware that the...

Auction Seller Guide To Success
================================================= Auction Seller Guide To Success -by Leroy Chan (c) Leroy Chan - All Rights reserved http://www.AuctionSellerGuide.com ================================================= When its time to...

Ebay Auction Arbitrage
Arbitrage is the act of purchasing a product in one market for immediate resale in another. Arbitrage can only occur when there is a disparity in prices between one market and another. If you want to make money on ebay right now and don't...

Starting Your Own Internet Auction Business
Many of us dream of owning our own business and taking control of our financial destiny but precious few of us ever dare to take that chance. Of those that do risk everything for the chance to control our destiny by opening up our own company,...

The Down Side Of Using Dropshippers For The Ebay Auction Arena!
Ok, let me just say right up front that I am not against drop-shipping! I love the concept. If you are dealing with a particular wholesale drop-shipping distributor that is serving your Ebay ambitions well, then hold onto that company with bonds of...

 
Tips on internet auction titles

With the millions of auctions that are on eBay and the thousands of similar products, you have to find a way to set yours apart from the others. You can spend extra money on listing features, but this cuts into your profits. One thing you can do that costs nothing is to have a good title.

Remember that when a potential buyer is looking for something specific they will type in their search just like you would a search engine looking for websites of your interest. It is important to have a good title that will contain the keywords of what you are selling. Let's say you are selling a Widget Plus. You would want to make sure that in the title contained both the words widget and plus. The word plus in the product would indicate that the widget plus is an upgrade from the original widget. You also want your potential buyers to know that you have a widget plus and not just a plain widget.

I will show a few examples of less than desirable titles:

Cheapest Widgets on eBay! (Are they really? It does not have all of the keywords. Too cliché.)

***Widget Plus*** (It has the full name of the product, but the added asterisks to draw attention are annoying)

WIDGET PLUS! (This one is similar to the one above. This is like yelling, very annoying.)

Keep in mind that your intention is to draw a potential buyers eye without looking cheesy or cliché. In my opinion the best way to do this is the direct approach. Use a title that is professional sounding. When you use a format like this you are showing your potential buyers that you are confident in your product and describing it accurately without having to "pad" it with annoying font tactics.

Here are a few examples of good tittles:

Widget Plus. Unopened Widget. (What I did here was indicate the product I had and that it was still in the box. This is Important to state in the title if you have an unused product on auction. Buyers will want to see what kind of deal they can get on a new one. I also


indicated just widget at the end instead of widget plus to catch the potential buyers that just typed widget in the search box.

Widget Plus. Like New Widget. NR! (I did the same as above except that it is a slightly used widget in excellent shape. I also indicated that I have no reserve on this auction. Most eBayers dislike reserve auctions because they feel like they are not getting a deal. Make sure you are accurate in your description. Do not indicate that your item is in better shape than it actually is. I always capitalize the first letter of each word. I believe that this draws attention without looking like the all caps example above. If you use an abbreviation like NR, make sure it is in caps. Nr just does not look good. The exclamation point on the end of this title is totally acceptable because if the widget plus is a good item NR! Is indicating a special deal.

Widget Plus. Free Shipping On Widget! (If you are able to, free shipping is a good way to attract potential buyers. If you have an accessory to throw in for free by all means do. This is also a great way to draw potential buyers. Make sure you watch your cost on the freebies, you don't want to lose money.

Tittles are one of the most important things in an eBay listing. If they are done properly you can increase the number of potential buyers that will stop and take a look at your auction. If the title looks like the title to a spam email the buyers will go on to the next seller. In the competitive world of eBay you have to use the best title possible to bring the eyes of the buyers to your auction and not another seller.

Author information: Shawn Sellen is the owner of http://www.auctionreel.com/ An Internet auction information website that also offers free downloads.







About the author:

Author information: Shawn Sellen is the owner of http://www.auctionreel.com/ An Internet auction information website that also offers free downloads.


 

Yahoo! Auctions - Buy and Sell Sports Cards, Coins, Collectibles ...
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eBay - New & used electronics, cars, apparel, collectibles ...
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Shopping tools including product guides, gift finder and gift certificates and links to online shopping sites with special offers.
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Auction - Wikipedia, the free encyclopedia
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QXL Ricardo plc. the online auction house | Investor Relations
Online auction with offers for European consumers, including arts, collectibles, cars, computing, consumer electronics and entertainment.
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Disturbing Auctions
This site is dedicated to the research and study of the most bizarre items found for sale on internet auction sites. Not the obviously fake auctions, ...
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Internet Auction List - Largest Auction Directory
Find all kinds of auctions divided by types of items.
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Overstock Auctions - Online Auctions at Overstock.com - An auction ...
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Airline Tickets, Cheap Hotels, Vacation Packages & Travel Deals
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onSale.com Low Prices - Computers, Consumer electronics, Digital ...
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