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15 Tips to Drive Traffic to Your Blog
There are many factors that make blogs much better than normal WebPages including the speed at which blogs are indexed, ability to submit to blog directories & normal directories, pings and track backs. All these little things can help drive more...
7 Habits of Highly Effective Bloggers
Copyright 2005 BizSuccessOnline Blogging is IN! And it's here to stay! Blogs are easy to set up and use. And you can create a good blog by writing out the thoughts that roam in your mind and presto - and you'll be blogging like a pro before you...
How to get a Website Indexed Fast
Get Indexed Fast What does getting indexed mean? The search engines keep a cache of every web page in their index. In English, this means: The search engines make a copy of every web page they visit and put in their records… ummm, I think that’s...
Out of Exile: How to get un-banned from Google.
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What the Heck is a Blog?
Summary: The big deal about blogs and why your business can use one.
Everybody is talking about blogs. They are everywhere: on the TV, in the newspapers, and all over the internet. With the number of blogs doubling every five months, there is...
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Beat rising click fraud with articles
Recently there was an interesting article in Newsweek magazine about click fraud.
It seems that what has been the most effective way of advertising online, by far, is now under serious threat. The Newsweek article tells the story of a European entrepreneur who runs a web marketplace for cargo firms. His chief method of attracting customers to his site has been by putting pay-per-click ad links on major search engines. The strategy worked very well and the businessman was expanding rapidly when he suddenly run into problems last summer.
He started noticing that his site was getting an amazingly high number of visitors but there were no corresponding sales to show for it. It did not take him long to trace the problem. Somebody had written some simple software that just kept on clicking on his links. This false traffic was costing him a fortune. The businessman told Newsweek that he estimated that he lost a whooping $50,000 in potential business by the time he hurriedly pulled out his ads.
Click fraud is on the rise even as search engine executives desperately seek solutions. So far nobody seems to know what to do.
And the temptation for fraudsters is high. Using Google's AdSense program, Web site publishers can run the ads posted by Google and share the revenue. So it is possible for these unscrupulous swindlers to find a way to collect revenue from false traffic.
This is yet another reason to opt for articles advertising instead. Apart from the fact that you do not
pay for the clicks that end up at your site as a result of an article, good articles that end up enjoying the viral effect of being re-posted at various other sites, will last for years.
And click fraud does not work with articles because you do not pay for the traffic. You simply post your useful articles in as many high traffic web sites as you can and then seat back and enjoy the attention and the profits.
Granted, the click through rate per single article is not as high as that of a strategically placed link on a search engine. Still, if you ensure that you constantly increase the volume of articles with your links out there, even as the viral effect takes place, you can end up with a sizeable amount of free traffic pointed at your site.
There is one other important advantage posting useful articles all over the net has. The traffic generated is usually highly targeted and much more likely to buy when they arrive at your site. As opposed to traffic from ad links at search engines where people read a few catchy lines and then click through, many times just on impulse. People who arrive at your site after reading an article will have much more information and will know exactly what they are looking for.
About the Author
Christopher Kyalo is a writer/marketing expert who makes money online only by posting free articles. Get his free course at bizboom@freeautobot.com and visit his blog http://big-online-story.blogspot.com. He can be reached at strongwallafrica at yahoo.com.
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Articles - Interview: Cameron Moll | iStockphoto.com |
Blogging, CSS, and the standards movement have collaboratively produced an explosive wealth of benefits for websites and their users, but they have also ... |
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Technorati Profile for chwats (Christian Watson) |
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Russell Holliman: See what people are saying right now on Technorati |
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