|
|
|
Internet Promotion - Advantages and Disadvantages
Internet Promotion - Advantages and Disadvantages The emergence of globalise trade, increase in foreign investment and cross-border transactions have put many small businesses under pressure to find innovative ways to continue to market their...
Priya Shah
Copyright © 2004 Priya Shah http://www.priyashah.com The question of the day is "Should you start a Blog?" People all over the planet are blogging. Companies, CEOs, lawyers, journalists, stewardesses. Even dogs and babies. Why? Because they can....
The 6 Top Reasons Marketers Should Blog
If there is a downside to blogging, I have yet to find it. The more you learn about blogging, the more there is to like.
In fact, here are 6 mouth-watering reasons why every marketer should be blogging:
1- Fast Search Engine Spidering and...
Top 10 Reasons WHY RSS Autoresponders Are Becoming A Permission Email Marketers BEST Friend
Copyright 2005 The IWE, LLC. All Rights Reserved. IS Permission Email Marketing In Trouble? With the rising concern of Spam Filters/Blockers, Blacklisting, Bounce Backs and CAN-SPAM Act laws, email is sadly becoming a VERY unrealible vehicle to...
What "Big Pharma" Can Teach You About Niche Marketing
A recent newspaper review of a new book, Selling Sickness, got me thinking about niche marketing (The Globe and Mail, Saturday, August 6, 2005, D8-D9). The book in question considers case studies that purport to show how “Big Pharma” (the entire...
|
|
| |
|
|
|
|
|
|
Building Websites with Articles
Copyright 2005 Richard Keir
I've been blogging occasionally over the last two months about my ongoing experiment with writing articles. This is a super hot topic lately with the changes going on at Google and Yahoo that are impacting many websites and basically freaking people out.
Now everybody knows that writing articles is a powerful technique. You knew that, right? And everybody is writing articles, right? No. Did I? Not until recently, though I wrote a lot in blogs and did post some articles I wrote on my sites. There's two parts to this for me. Writing, which I have been doing. Distributing. Which I hadn't been doing.
I finally came out of that fog and decided that I had to see what distribution might really do. Content, such as original articles is still the basic currency of the internet. People come onto the web looking for information. Content provides that information.
But, if the content is just sitting on a blog or posted in an article directory on one website, it has very limited exposure without links. Content may be the flesh of the web, but links are the bones, the underlying structure that allows things to found and accessed.
It's in our faces right here - the two basics that you can combine to really power a successful website. Content and links. Write articles AND publish/distribute them. Simple, basic, old style site building.
One technique many are using to build sites is to get other people's articles and put them up on their sites to provide related content. I do it, you do it, nearly everyone seems to. Other people publish ezines, but can't possibly write all the content they want to provide. This is the demand that exists, right now, for your articles. There is a deep, apparently bottomless need for quality content on nearly anything imaginable. And it won't go away.
Original content on your site is a great traffic booster. Distributing your content all over the internet gets you lots of incoming links - which over time could well continue to increase as your articles are picked up and redistributed. Plus you are generating a name for yourself and qualifying yourself as an expert. Experts write about what they know and discover. They share their knowledge. I'm not talking about anyone being a genius and discovering anti-gravity (and finally eliminating rocket science). I'm talking about what's already in your head and what you can learn, research and write about.
I wrote three articles on some basics concepts to keep in mind in building and developing successful eCommerce websites. They aren't hot hot hot 6 steps to infinite wealth type writing. They're basic and based on
research. Then I distributed them to a couple (not all) of the big article directories and to a large group of relevant directories and lists through SubmitYourArticle.com (which I do recommend if you're looking for an excellent and reasonable article submission service). Here are the results as of this writing (June 28, 2005):
======== Pages Reported
======== Yahoo = Google = MSN = Pub Date
Article 1 . . . 610 . . . 320 . . . . 436 . . May 19th
Article 2 . . . 253 . . . 246 . . . . 269 . . June 1st
Article 3 . . 2060 . . .1000 . . . .239 . . June 14th
. . Total . . .2923 . . .1566 . . . .944
That's a lot of pages. Now, some of those won't have any live link. Yes, it does happen even though it really shouldn't. A lot of the sites it's on won't have much or any page rank and probably quite a few sites are not relevant. People aren't always careful about selecting relevant articles. Some will be on pages that won't pass rank. However, what's left are relevant incoming one-way links - some of which will be from sites with at least some authority. Say even 20% of the links are relevant and/or from sites with some rank. That's a minimum (I believe I'm being pretty conservative with the 20% figure) of over 1000 useful incoming links based on relevant content.
I was astonished. And then I felt really stupid - I knew this, but I really didn't GET it or I would have been writing and distributing from day 1. You're looking at the truth behind the power of articles and article distribution. No tricks, no fancy high powered tools, no big expensive anything at all.
Are you telling yourself you can't write articles? I'm telling you that you can. If you can talk, you can write. If you need help, there are lots of resources about how to write - some very good ones are free, some are quite inexpensive. Other tools are more expensive.
Ghostwriters are another alternative. A little tricky and possibly slightly expensive for really high quality work, but there's also a lot of information available on how to do it right.
My advice here is - whatever it takes, start publishing your own original content on your website and start distributing it now. For building long term success, there's very little you can do that will have anywhere near the same results.
About the Author
Richard teaches, trains and consults, on and off-line, on business and professional presentations, programming, site building and eCommerce. Visit http://www.Building-eCommerce-Websites.com for eCommerce articles, information, resources and links and check our blog at http://www.Building-eCommerce-Websites/blog for opinion and ideas.
|
|
|
|
|
| Liz Castro on HTML, XHTML, and CSS: Blogging CSS |
| Blogging CSS. Oof, adapting this movable type blog to my new style is not easy. First, figuring out how their style sheet works and then trying to meld that ... |
| www.cookwood.com |
|
| Weblogs | Blogging | CSS Mania |
| CSSmania, the most updated css showcase all over the globe. |
| cssmania.com |
|
| Tagging im Weblog - Chance, Perspektive oder nur Trend?: Blogging ... |
| - [ Translate this page ]Mit dem Tagging ist es wie mit dem Bloggen. Wer es nicht selbst erlebt hat, kann nicht mitreden. Wer es ausprobiert hat im einfach persoenlich Weblog. |
| www.einfach-persoenlich.de |
|
| Faszination Bloggen - Vogelflug-Formation: Blogging : CSS ... |
| - [ Translate this page ]Faszinierende Artikel mit Substanz fallen sofort auf. Darren hat mich mit seinem Blog-Posting auf ProBlogger inspiriert im einfach persoenlich Weblog. |
| www.einfach-persoenlich.de |
|
| Blogmarks.net : Public marks with tags blogging & css |
| tools blogging css software reference culture standards opensource development comparison architecture collaboration technology innovation productivity ... |
| www.blogmarks.net |
|
| Blogmarks.net : Public marks with tags blogging & css |
| javascript blogging css html xhtml web-design dhtml skins ajax web2.0 demos web-development ... web design blogging css webdesign blog php cms tutorials ... |
| www.blogmarks.net |
|
| This Is Smyrna, TN: September 2005 |
| Plans are to meet once a month to discuss blogging, tools of blogging, css, podcasting and anything else of interest. ... |
| thisissmyrnatn.blogspot.com |
|
| This Is Smyrna, TN: August 2005 |
| Plans are to meet once a month to discuss blogging, tools of blogging, css, podcasting and anything else of interest. Email me at dailydiablogger@gmail.com ... |
| thisissmyrnatn.blogspot.com |
|
| digg / KicktheDonkey / dugg |
| 170 Cheat Sheets about Ajax, Apache, Blogging,CSS, CVS, Firefox, Google, HTML/XHTML,JavaScript,Linux, MySQL, LaTeX, Oracle, Perl,PHP, Python, Photoshop Ruby ... |
| digg.com |
|
| Search Community MX: Results for css |
| Category: Blogs and Blogging,CSS,Dreamweaver,Music. Description: With back to back trips lately (an actual skiing vacation to Colorado), I've been more than ... |
| www.communitymx.com |
|
| blogging - SWiK |
| Firefox Computer blogging css google googlereader lifehacks style tools web … Nov 19 ... opensource FREE blogging css feeds javascript programming rss tools ... |
| swik.net |
|
| Comments on: Blogging Challenge: WordPress Treasure Hunt |
| It’s even been picked up by MaxPower.ca Local Tags: access, Blogging, css, free, hosting, php, statistics, Themes, wordpress, wordpress com, wordpress org ... |
| www.maxpower.ca |
|
| pytlik / css |
| by pytlik 2006-06-16 02:33 tags: blogging · css. http://www.htmlhelp. com/reference/css/all-properties.html - similar - cached - mail it - history ... |
| www.simpy.com |
|
| Articles - Interview: Cameron Moll | iStockphoto.com |
| Blogging, CSS, and the standards movement have collaboratively produced an explosive wealth of benefits for websites and their users, but they have also ... |
| istockphoto.com |
|
| Technorati Profile for chwats (Christian Watson) |
| http://blog.myspace.com/christianwatson. Tagged: Blogging, CSS, Design, Search Engine Optimization, SEO, Usability, web design, Web development. ... |
| www.technorati.com |
|
| Russell Holliman: See what people are saying right now on Technorati |
| Posted by Sebastian Prooth in weblog, wordpress, blogging, CSS, blogger, microsoft, bbc, theme, Robert... » Show details · What's Popular Most Popular ... |
| www.technorati.com |
|
| JeffCroft.com: Items tagged with movabletype |
| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on Six Apart ... |
| www2.jeffcroft.com |
|
| JeffCroft.com: Items tagged with php |
| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on No more CSS ... |
| www2.jeffcroft.com |
|
| lynx [dive into mark] |
| Visually, the navigation bar is first, but structurally, this main text is first. (View […] accessibility, blogging, css, lynx ... |
| diveintomark.org |
|
| Brewster's Field Guide to Web 2.666 |
| Instant Comment Preview blogging, css, javascript, meta, you-can-build-it-you-can-fly-it: Here's a really cheap, sleazy way to instantly preview blog ... |
| kentbrewster.com |
|
|