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3 Reasons Why You’re Wasting Money and Time on Advertising If You are Not Publishing a Blog
Did you know you are literally giving away money
and time on advertising if you are not publishing a blog?
Nowadays blogs have become very popular for diverse reasons.
For internet home based business entrepreneurs,
blogging represents a...
Marketing With Blogs - Part 3
Copyright © 2005 Priya Shah In part 1 and part 2 of this article series on marketing with blogs, I discussed the reasons why blogs are excellent tools for marketing, and provided some tips on using your blog to sell your products and services...
New site and Sandbox: How to get rid of it.
You have put lot of sweat in making your site. Now you want it to engender revenues and only source of traffic is search engines. You have completed your seo optimization well but there is no precursor of any traffic. Yes Google places new sites in...
Using Free Publicity to Build Your Web Site Links and Traffic
So, you have a great product or service, yet your web site is not getting the high rankings and traffic you desire from the top search engines like Google and MSN Search.
You’re not alone. This scenario is playing out all across the web, yet...
What "Big Pharma" Can Teach You About Niche Marketing
A recent newspaper review of a new book, Selling Sickness, got me thinking about niche marketing (The Globe and Mail, Saturday, August 6, 2005, D8-D9). The book in question considers case studies that purport to show how “Big Pharma” (the entire...
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Capturing Leads on Free Traffic Exchanges
Copyright 2005 Cobrasurf.com
There are 3 basic components to capturing leads on free traffic exchanges that need to be understood. Lead capture pages, Autoresponder follow up systems, and Ad tracking URLs.
The lead capture page can be hosted anywhere but it needs to have at least one thing on it to be effective... a way to capture a person's email address.
Why waste your traffic exchange credits sending user's to your sales page where they only have 15 seconds to decide whether they are interested in your product or service? It is too easy just to let your website rotate to the next causing you to lose a potential prospect.
If you set up an incentive-laden lead capture web page (by incentive I mean a contest or freebie for providing their email address) that has a short tag line about your product or service combined with a 2 line form consisting of name and email address you have a simple yet incredibly powerful marketing tool.
In fact what would stop you from advertising 5 or 10 different lead capture pages on several traffic exchanges for each product or service you are promoting?
Ok, so you have a person's email address and name.
What now?
Let me explain the purspose of an Autoresponder before I do that. An Autoresponder is a script that sends out timed follow up messages to anyone in your Autoresponder email list. If you connect the form on your lead capture page to your Autoresponder you have a virtually unlimited opportunity to advertise to your now "opt in" subscriber.
Your only real job
becomes promoting your lead capture pages. The Autoresponder system once set up requires little or no maintenance on your part.
Now when a person sees your incentive laden lead capture page on a Free Traffic Exchange they can quickly scan your opportunity and provide a minimum of information (nobody likes filling in forms, especially when they only have 15 seconds to decide on your offer).
Freebies work well, free downloads, contests, giveaways. People like free stuff and this gives you a nice way to build up credibility with your customer.
To take this a step further you can track your campaigns by replacing the URL for your product with an Ad tracking URL.
This will tell you every time someone clicks on a link within your email message or lead capture page allowing you to weed out ineffective ad copy.
Make sure you set up a different ad tracking URL for each lead capture page or email message and you can truly see how well each of your campaigns are performing in real time.
So get busy creating your lead capture pages, connect them to your Autoresponder follow up system, and start promoting and tracking your campaigns. You should see improvements in your sales and recruiting efforts immediately.
Michael Lawrence is the webmaster for http://www.cobrasurf.com providing Free Web Traffic and Free Website Promotion.
He also publishes a Blog which can be found at http://cobrasurf.blogspot.com containing articles on website promotion and internet marketing.
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| This Is Smyrna, TN: August 2005 |
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| digg / KicktheDonkey / dugg |
| 170 Cheat Sheets about Ajax, Apache, Blogging,CSS, CVS, Firefox, Google, HTML/XHTML,JavaScript,Linux, MySQL, LaTeX, Oracle, Perl,PHP, Python, Photoshop Ruby ... |
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| Category: Blogs and Blogging,CSS,Dreamweaver,Music. Description: With back to back trips lately (an actual skiing vacation to Colorado), I've been more than ... |
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| blogging - SWiK |
| Firefox Computer blogging css google googlereader lifehacks style tools web … Nov 19 ... opensource FREE blogging css feeds javascript programming rss tools ... |
| swik.net |
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| Comments on: Blogging Challenge: WordPress Treasure Hunt |
| It’s even been picked up by MaxPower.ca Local Tags: access, Blogging, css, free, hosting, php, statistics, Themes, wordpress, wordpress com, wordpress org ... |
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| pytlik / css |
| by pytlik 2006-06-16 02:33 tags: blogging · css. http://www.htmlhelp. com/reference/css/all-properties.html - similar - cached - mail it - history ... |
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| Articles - Interview: Cameron Moll | iStockphoto.com |
| Blogging, CSS, and the standards movement have collaboratively produced an explosive wealth of benefits for websites and their users, but they have also ... |
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| Technorati Profile for chwats (Christian Watson) |
| http://blog.myspace.com/christianwatson. Tagged: Blogging, CSS, Design, Search Engine Optimization, SEO, Usability, web design, Web development. ... |
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| Russell Holliman: See what people are saying right now on Technorati |
| Posted by Sebastian Prooth in weblog, wordpress, blogging, CSS, blogger, microsoft, bbc, theme, Robert... » Show details · What's Popular Most Popular ... |
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| JeffCroft.com: Items tagged with movabletype |
| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on Six Apart ... |
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| JeffCroft.com: Items tagged with php |
| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on No more CSS ... |
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| lynx [dive into mark] |
| Visually, the navigation bar is first, but structurally, this main text is first. (View […] accessibility, blogging, css, lynx ... |
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| Brewster's Field Guide to Web 2.666 |
| Instant Comment Preview blogging, css, javascript, meta, you-can-build-it-you-can-fly-it: Here's a really cheap, sleazy way to instantly preview blog ... |
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