|
|
|
Can Google Really Deliver Country Specific Searching?
Can Google Really Deliver Country Specific Searching? By: Martin Lemieux This is a serious matter, can Google really deliver top quality search results for other countries? The answer so far is "sort of". In this article I will use Canada as an...
How To Create A Blog
A blog is an online diary or as some people call them a weblog. They can be about any topic you would like to comment on. Setting up a blog can seem to be a very difficult task for the non techie type out there. They(the techie types) talk about...
Marketing With Blogs - Part 1
Copyright © 2005 Priya Shah Marketers have found that blogs are excellent tools for communicating with their audience. Anyone who has something to sell or an idea to promote can benefit from using blogs. Corporates like Nike are using blogs to...
Optimize Your Web Site Pt2
Go directly to Part 1 6: The hidden benefits to having the right links. Every site online has an index or default file as its home page file. But outside of that rule you can name the other pages whatever you like. So why not cram the names...
The Secret of Search Engine Optimization
How to do search engine optimization is one of the best kept secrets in the world. Even though you would think it is all out there in forums and other websites, when you try to figure it out, you will find you can’t find the forest for the trees. ...
|
|
| |
|
|
|
|
|
|
Creating a Compelling Headline for Your Website's Homepage
Your home page is the most important page of your website. It is the one that will determine what your potential client or customer does after they arrive (i.e stays at or leaves your website).
Research on web usability shows that you only have a few seconds to catch the attention of your website visitors. One of the most important ways to do this is through your opening headline.
Your headline’s main purpose is to attract attention and generate enough interest so that your visitors keep reading. It’s a first step in a process where your goal is to eventually convince them to take action on your offer.
Here are a few tips for creating powerful headlines
Let your readers know that your site is for them. People want to know immediately when they arrive at your site if they are going to get what they are looking for. Your headline should give someone indication that they are in the right place.
Make sure your headline focuses very specifically on the core problem of your target market or the key benefit that you are offering.
Choose interesting, meaningful and/or thought-provoking words. Ideally, your headline should jolt your reader into saying something like, ‘Hey this is for me!”
Speak to your client’s
emotions. People typically make purchasing decisions based on their emotions so you want to be sure you illustrate to your potential clients and customers that you understand them and the feelings they are experiencing.
Your headline should be clear and to the point. Your reader should understand your message instantly. Do not water down or convolute your message so that the reader has to struggle to find it’s meaning. One second of struggle could mean that your visitor is gone to the next site.
Writing attention-grabbing headlines can be challenging as there are many components to consider if they are to be successful.
You might want to do some reading in this area or hire someone to help you create your headline. Your headline can make all the difference in determining whether your website is drawing, as opposed to repelling, potential clients and customers.
© Juliet Austin, 2005
About the Author
Juliet Austin is a Marketing Coach, Consultant & Copywriter.
Juliet can be reached at: http://www.julietaustin.com or through her
marketing a private practice blog: http://www.marketingaprivatepractice.com
|
|
|
|
|
| Liz Castro on HTML, XHTML, and CSS: Blogging CSS |
| Blogging CSS. Oof, adapting this movable type blog to my new style is not easy. First, figuring out how their style sheet works and then trying to meld that ... |
| www.cookwood.com |
|
| Weblogs | Blogging | CSS Mania |
| CSSmania, the most updated css showcase all over the globe. |
| cssmania.com |
|
| Tagging im Weblog - Chance, Perspektive oder nur Trend?: Blogging ... |
| - [ Translate this page ]Mit dem Tagging ist es wie mit dem Bloggen. Wer es nicht selbst erlebt hat, kann nicht mitreden. Wer es ausprobiert hat im einfach persoenlich Weblog. |
| www.einfach-persoenlich.de |
|
| Faszination Bloggen - Vogelflug-Formation: Blogging : CSS ... |
| - [ Translate this page ]Faszinierende Artikel mit Substanz fallen sofort auf. Darren hat mich mit seinem Blog-Posting auf ProBlogger inspiriert im einfach persoenlich Weblog. |
| www.einfach-persoenlich.de |
|
| Blogmarks.net : Public marks with tags blogging & css |
| tools blogging css software reference culture standards opensource development comparison architecture collaboration technology innovation productivity ... |
| www.blogmarks.net |
|
| Blogmarks.net : Public marks with tags blogging & css |
| javascript blogging css html xhtml web-design dhtml skins ajax web2.0 demos web-development ... web design blogging css webdesign blog php cms tutorials ... |
| www.blogmarks.net |
|
| This Is Smyrna, TN: September 2005 |
| Plans are to meet once a month to discuss blogging, tools of blogging, css, podcasting and anything else of interest. ... |
| thisissmyrnatn.blogspot.com |
|
| This Is Smyrna, TN: August 2005 |
| Plans are to meet once a month to discuss blogging, tools of blogging, css, podcasting and anything else of interest. Email me at dailydiablogger@gmail.com ... |
| thisissmyrnatn.blogspot.com |
|
| digg / KicktheDonkey / dugg |
| 170 Cheat Sheets about Ajax, Apache, Blogging,CSS, CVS, Firefox, Google, HTML/XHTML,JavaScript,Linux, MySQL, LaTeX, Oracle, Perl,PHP, Python, Photoshop Ruby ... |
| digg.com |
|
| Search Community MX: Results for css |
| Category: Blogs and Blogging,CSS,Dreamweaver,Music. Description: With back to back trips lately (an actual skiing vacation to Colorado), I've been more than ... |
| www.communitymx.com |
|
| blogging - SWiK |
| Firefox Computer blogging css google googlereader lifehacks style tools web … Nov 19 ... opensource FREE blogging css feeds javascript programming rss tools ... |
| swik.net |
|
| Comments on: Blogging Challenge: WordPress Treasure Hunt |
| It’s even been picked up by MaxPower.ca Local Tags: access, Blogging, css, free, hosting, php, statistics, Themes, wordpress, wordpress com, wordpress org ... |
| www.maxpower.ca |
|
| pytlik / css |
| by pytlik 2006-06-16 02:33 tags: blogging · css. http://www.htmlhelp. com/reference/css/all-properties.html - similar - cached - mail it - history ... |
| www.simpy.com |
|
| Articles - Interview: Cameron Moll | iStockphoto.com |
| Blogging, CSS, and the standards movement have collaboratively produced an explosive wealth of benefits for websites and their users, but they have also ... |
| istockphoto.com |
|
| Technorati Profile for chwats (Christian Watson) |
| http://blog.myspace.com/christianwatson. Tagged: Blogging, CSS, Design, Search Engine Optimization, SEO, Usability, web design, Web development. ... |
| www.technorati.com |
|
| Russell Holliman: See what people are saying right now on Technorati |
| Posted by Sebastian Prooth in weblog, wordpress, blogging, CSS, blogger, microsoft, bbc, theme, Robert... » Show details · What's Popular Most Popular ... |
| www.technorati.com |
|
| JeffCroft.com: Items tagged with movabletype |
| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on Six Apart ... |
| www2.jeffcroft.com |
|
| JeffCroft.com: Items tagged with php |
| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on No more CSS ... |
| www2.jeffcroft.com |
|
| lynx [dive into mark] |
| Visually, the navigation bar is first, but structurally, this main text is first. (View […] accessibility, blogging, css, lynx ... |
| diveintomark.org |
|
| Brewster's Field Guide to Web 2.666 |
| Instant Comment Preview blogging, css, javascript, meta, you-can-build-it-you-can-fly-it: Here's a really cheap, sleazy way to instantly preview blog ... |
| kentbrewster.com |
|
|