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Getting Listed in the Top Three Search Engines for Free
The search engine wars are on again. In an effort to beat each other for the number one position, each of the big three search engines is changing its search engine model or changing its site. THE SCOOP In the number three position is Google. In...
My Adsense Journey
As a blogger, I started creating websites that I found personally interesting to me. I found articles that were fun and interesting and posted them for people to read. After all.. people create blogs so they can share their feelings and...
RSS(Real Simple Syndication)-- EXPLAINED In Plain English
Copyright 2005 The IWE, LLC. All Rights Reserved. RSS(Real Simple Syndication) is the talk around the net these days because of its many benefits. I'm sure you've received several emails(like I have) telling you to jump on the "RSS" band wagon and...
The 6 Top Reasons Marketers Should Blog
If there is a downside to blogging, I have yet to find it. The more you learn about blogging, the more there is to like.
In fact, here are 6 mouth-watering reasons why every marketer should be blogging:
1- Fast Search Engine Spidering and...
Web Conferencing 101
Copyright 2005 Richard Keir First, a small disclaimer: No matter how you slice up conferencing solutions, the categories you use to group them are mutable and subject to instant revision. Combinations of various elements make some applications...
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Marketing With Blogs - Part 3
Copyright © 2005 Priya Shah
In part 1 and part 2 of this article series on marketing with blogs, I discussed the reasons why blogs are excellent tools for marketing, and provided some tips on using your blog to sell your products and services online.
This article continues with more tips on using your blog to brand yourself and boost your reputation online.
Tip #4: Use Your Blog To Inform, Share and Entertain
The reasons why they read your blog is because they want three things.
1. They want information
2. They want to be entertained
3. They want to get to know you better
The reason why blogs are so popular with internet users is because they allow us to combine all these possibilities in a single medium.
Use your personality, opinions, expressions as a way of drawing readers to your content, and create good information to keep them coming back.
Multimedia blogs are especially good for this purpose – because they entertain and that adds a viral component to your marketing.
Remember to always be yourself. Don’t put on a fake persona. If you hire someone to blog for you be upfront about it.
#5: Become A Source Of News In Your Industry
Blogging culture thrives on linking to others blogs or news sources.
If you want to be
part of that culture, benefit from it and grow with it, you need to listen to what others are saying, form your own opinions and comment on that.
Your readers will start looking to you as a resource of news and opinions about the industry you represent and that builds your brand equity.
But always remember to give proper attribution to your sources and be clear when you are quoting from someone or you could get into trouble.
#7: Use Your Blog To Network
Networking helps you build up a list of people who know and trust you enough to refer business to you.
By linking with others, whether A-list bloggers or your own peers, you can build your own influence and reputation in your blogosphere.
In part 4 of this article series, I provide tips on using your blog help you boost your marketing ROI and visibility online.
http://www.blog-maniac.com/marketing-with-blogs4.htm
About the Author
Priya Shah is the CEO of eBrand360 http://www.ebrand360.com She writes the Marketing Slave blog http://marketingslave.com and publishes an internet marketing newsletter http://www.ebizwhiz.biz. Subscribe to her free Business Blogging eCourse. http://www.blog-maniac.com
This article may be reprinted as long as the resource box is left intact and all links are hyperlinked.
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