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Get All the Traffic You Need With Blogs and RSS Feeds
Are you a small businessman setting up a brand new website to advertise your products? Maybe you already have an active website, but desire to make it more interesting. Either way, you’ll want to investigate blogs and RSS feeds to give your...
How to Reel in Website Visitors by Building Your Own Blog
I know, I know, blog this...blog that. Seems like everyone is on the blogging bandwagon these days! I admit that I've been skeptical too, but I've seen the results and am convinced that blogs really do help to create more web site traffic.
So...
Is Blogging and RSS ALL THAT? Yes, and a bag of chips!
Copyright 2005 Jack Humphrey
In a very popular marketing forum recently I saw a post that blew me away. It was from someone asking if having a blog was really that big a deal in marketing their website!
Let's put it this way: simply putting...
Promoting Your Business Using Blogs
Copyright 2005 Mal Keenan Internet marketing using blogs has quickly gained a lot of popularity as a wonderful way to promote your business. There are many ways that blogging can help in the promotion of your business. Since blogs are usually...
Tips from Chicago Search Engine Strategies – Part 2
Tips from Chicago Search Engine Strategies – Part 2 By Tanya Martin The next session that I enjoyed was Shopping Search Tatics at Search Engine Strategies. Chris Bowler, Media Director and Search Practice Lead at Itraffic.com, Laura Thieme,...
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SEO Keywords - the starting point
When you look at search engine optimisation for a site, probably the most important thing to think about are what keyphrases you want to be found under in the search engines.
If you are selling widgets, then it really won't help you if you get a high listing for another search term, as its not relevant.
Its also important to be very selective about your keywords and phrases. If you decide to target the phrase 'toronto', then you are going to have an uphill climb, as there must be thousands or potentially millions of sites that are indexed for that term. When you are faced with stiff competition for a keyword, then unless you want to spend the rest of your life optimising the site, the chances are that you will be so far down the index, that a potential customer will need a microscope to find you.
So - get specific. Try to put yourself in your customers shoes and ask the question:
If I was looking for whatever it is I sell - then what phrase
would I put into the search bar?
Write the phrase down and think about it a bit more. Can I refine it and come up with something even more specific that works?
Once you are happy, try to think of a second keyphrase.
Done that? Ok, now you stop.
You can optimise a site for a two or three keyphrases, but unless you are a word smith superhero that is pretty much your limit. If you try to optimise for more than that - all you will do is end up making a poor job of all of them.
The next thing to start thinking about is how you 'thread' your keyphrases into your content.
We'll talk more about that later....
About the Author
Lee is one of the principals at Spinnaker Systems which provides Web related services to the small business owner. Lee can be contacted at lee@spinnakersystems.com and is a regular contributor to the Spinnaker Blog
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| by pytlik 2006-06-16 02:33 tags: blogging · css. http://www.htmlhelp. com/reference/css/all-properties.html - similar - cached - mail it - history ... |
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| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on Six Apart ... |
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| Visually, the navigation bar is first, but structurally, this main text is first. (View […] accessibility, blogging, css, lynx ... |
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