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The Best Wordpress Tips & Tricks!
By: Bud Wiser
This article is about optimizing Wordpress blogs for search engines. I will share with you the best tips, tricks, hacks, and plugins I use for my wordpress blogs. All of these tips will save you many hours and even days or weeks searching for how to do every thing. All the important stuff is here in one place!
Tips are suggestions, tricks are different ways to do things all ready available, plugins are additional scripts to enhance the capabilities and add new features. Hacks are done by replacing existing codes with new codes to make WP do different things.
Before I begin it's important for you to consider what name you will call your blog. Be as specific as you can. Remember that we optimize for popular keyword phrases. Don't worry you can always change the name. I suggest before you begin to seriously promote your blog and start exchanging links, to first take a week to experiment with it, trying out different ideas. If you do not already have a domain name picked out, this is also very important! Again, keep in mind what main keyword phrase you plan on optimizing for. You should also register your domaon for a minimum of 2 years in advance. The reason for this is it is believed that Google will look at this as a long term commitment by you, and therefore treat you better. Also make sure you have the latest version of WP. Check with http://wordpress.org/ if you need to upgrade now! Don't worry it's quick and easy! Later I will show you how to back up your database too!
Permalinks
The first thing you need to do is change the default setting of WP Permalinks.
Here is how the default urls will look,
http://www.mywordpressblog.com/blog/index.php?p=3
not very search engine friendly, and it gets worse with more pages, posts, and archives
Better would be this,
http://www.mywordpressblog.com/realestate/agents
Not hard to do. Go to your admin page, Options>Permalinks
Here you will edit your permalink structure. The default structure is this,
/archives/%post_id%
WP gives you a couple of alternative structure options,
Structure: /%year%/%monthnum%/%day%/%postname%/
Result: http://befuddle.info/blog/2005/07/17/sample-post/
Structure: /archives/%post_id%
Result: http://befuddle.info/blog/archives/123
But you can even do better! I use this structure I made up, you can make up your own too!
Structure: /%postname%/
Result: http://www.mywordpressblog.com/blog/realestate
If you installed WP in your main directory it would be,
Result: http://www.mywordpressblog.com/realestate
next you can add a
Category base which further makes your blog more kw rich! last option is
Category base:
add, agents
now the result would be: p://www.mywordpressblog.com/realestate/agents
this last mod is optional. I like to use it.
Once you save your changes you may have to copy and past a code on a test editor, and save it as a .htaccess file and upload it in the directory WP is in. If you do not see a code generated at the bottom of the page, check your server, it was
probably already created and uploaded!
This is the bare bones required to optimize your pages for search engines. You can also go further with plugins!
Plugins
Plugins greatly enhances WP capabilities! Most plugins are free! Here are a couple you will want to get. Installations is very easy! Most of the plugins can be found at WP!
But the one plugin you should get is not free and can only be had from a ebook called,
Top 10 Tricks To Conquer Your Niche With Wordpress
It only costs $37, so you might want to get it. Most of the information in it is readily available throughout the Web, and common knowledge, however it is valuable for newbies, and I think worth it just for the cool plugin you get with it!
The plugin is called utopia. It produces keyword rich meta tags that can be customized any way you like. Installation is easy but requires a few simple WP hacks. Hacks are simply replacing codes with new codes. The ebook provides easy step by step instructions. Since it is not a open source plugin I can not give it away. This will be the only plugin you will have to pay for. Alternately you can search the WP codex for similar plugins and experiement with them until you find one you like. personally I love utopia!
Ok, on to the free plugins!
You need a good stats program for your blog. It's vital you know how many times each page is getting hit, who your referrals are, and what keywords were used to find you from search engines. By far the best is StatTraq. I've tried a dozen different stats plugins, none come as close to this one. A MUST HAVE! Installation is very easy!
Google Sitemap Generator for WordPress
another must have plugin, easy and fast to install and works like a charm! Go get it now!
Image Browser : a easy way to add images to WP! Easy installation! place kw in alt tags of images, makes thumbnails and links them to full size pics. great plugin.
Final Tips
Choose keyword rich Categories for WP! Don't pic lame category names that do nothing to improve your serps. The category names end up on your URLS! Don't be affraid to use hyphens! Don't forget to add a description to your categories too! In fact add descriptions to every post, and page! Choose the best kw rich titles for your posts, and make sure you sprinkle those keywords in your post! Any links that leave your blog should have the target_blank code. Post at least a couple of times a day. if you can't, make several posts in advance and date them in the future as drafts. They will then be posted around the date and time you select, depending on how much or little traffic you get. try to exchange as many links as you can. Exchanging links with other related blogs is easier then you think!
Happy Blogging!
About the Author
SEO Traffic Rank http://www.seo-traffic-rank.com
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