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7 Questions To Ask Yourself BEFORE Starting A Business Blog
Copyright © 2005 Priya Shah http://www.priyashah.com Blogging is the latest buzzword in online marketing and PR. But with so many marketers jumping on the blogging bandwagon, few people are giving a thought to whether blogs are really up their...
Do You Really Understand the Blog Animal And How He Can Help You?
The growth and popularity of blogs in general has been phenomenal within a very short period of time. Blogs or web logs as they were previously called is where all the action on the World Wide Web is, right now.
It is amazing how quickly web...
Here's a great way to organize your work from home office virtually.
How to do keep track of all you have to do on a daily basis? How about things that have to get done this week?.. How about for the month? I used to be a pen and paper guy..everything I had to get done was written (notes) in the yellow pad that sits...
HOW-TO Set Up Your Own BLOG and RSS Feed In Less Than 5 Minutes...
Copyright 2005 The IWE, LLC. All Rights Reserved. I have a quick question to ask you... "do you know How-To set up your own BLOG and RSS Feed so you Too can take advantage of all the benefits Blogs and RSS(Real Simple Syndication) have to offer...
It's A Blog, Not A Sales Letter
Copyright © 2004 Priya Shah http://www.priyashah.com The recent spurt of interest in blogging has begun to ignite the hope that people can make a full-time income from blogging. Although there are a few people actually doing this, there aren't...
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The Viability of Blogging to a Niche Market
Copyright 2005 Mal Keenan
Niche marketing is an old and very successful marketing strategy whereby a company focuses on marketing and selling to a clearly defined segment of potential consumers. The company earns by supplying a unique product or service to this narrowly defined market which other companies have not met or provided.
Are there potential buyers online? According to the Central Intelligence Agency’s latest figures, there are over 185.55 million internet users in the United States alone, of these around 139.52 million active users. The Computer Industry Almanac which compiles statistics on global internet users, records a staggering 934 million users for 2004 and this market continues to grow.
Do these users buy online? Statistics gathered on internet users, show they do and their numbers are increasing. For instance, in December 2004, online sales rose by 53%, from $795 million of the same month 2003, to $1.22 billion 2004, (gathered by CMP Media a service provider of information and marketing services to the technology and healthcare industries). For each unique marketing hook, product and service, your business blog can tap in, that’s how many niche markets you can serve.
The next question then to answer: Can your blog be the perfect vehicle for reaching and marketing to your niche?
You should realize that
successful blogs go a step further in providing excellent content, as well as regular updates or new content. Most websites provide these services. Rather it is the ability of these blogs to provide the author and the readers’ a venue for one-on-one conversations, in an impersonal medium. By sharing commentaries, thoughts and opinions, the author positions himself or herself as being an authority in his or her field of work. If you write content that is relevant to their needs, they’ll remember and keep returning to your blog.
But that’s not all; you need to have an abiding passion for the subject matter or product you’ll sell. Without this, your blog won’t stand out and carve itself a niche apart from the other blogs.
In essence, a well researched and crafted business blog is a potential revenue center. It has the authors’ personal touch and speaks to the need of this particular consumer. As every marketing analyst knows, when a seller understands his or her consumers well, this seller gets their business.
About the Author
Mal Keenan is editor and publisher of the Home Business Tips Blog:
http://www.home-business-tips-newsletter.com/blog/
Visit his Internet Marketing Plug In Training site for great strategies and step by step processes in running a successful online business:
http://www.pluginprofitstraining.com/
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| Wednesday, June 29th 2005 at 5:07 a.m. (1 year, 5 months ago): Tags: ajax, blogging, css, javascript, movabletype, php, tutorial; 0 comments on Six Apart ... |
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