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Don't Treat Your Business Like a Casino
It's amazing how many people are jumping into the internet marketing business. The good news is that the pie is pretty unlimited so we can all get a nice slice. The bad news is that most of the people I encounter are thinking that they can buy...
Entrepreneur and Mom
When I was 12 years old, I had surgery with complications. I was told there was a chance I would not be able to have children. Growing up I could not imagine my life without children and worried about it often. When I got married close to my...
Freebies
Freebees--Freebees--Freebees WHY PAY, WHEN "YOU CAN HAVE IT FOR FREE?" There are all sorts of things that we would like to have but we cannot always afford them. That is where Freebees come into play. ...
South Beach Diet Effects on Sales
Food industry needs to adapt to the South Beach Diet principles in order to remain profitable.
Watching the big amount of “low-carb”, diet-friendly versions of foods that appear on the market, one would say that the South Beach Diet has not...
What Makes Ebook Marketing So Promising?
Ebook marketing becomes more and more popular. Commercial web sites as well as non commercial web sites offer ebooks. Skilled people earn money online by writing and marketing of ebooks. Even people without writing experience can join...
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Blast Your Way Out Of A Slump With 4 Simple Tactics
Copyright 2005 Cutts Group, llc
Every business goes through a “slump.” Hey, you’ve been raking in the bucks when... blam, you’re up against a brick wall. The customers seem to have forgotten you exist, and the bills pile up. Don’t despair... you’re not alone.
I know that doesn’t fix one thing for you right now, but find comfort in the fact that slumps don’t last forever. Most businesses make it through, and with these 4 sure-fired “slump blasters,” you’ll make it too.
Why?
Some slumps are to be expected. Seasonal workers expect to have some down time during the “off season” months. Other slumps sneak up when you are doing your darnedest to market and implement every up-to-date marketing strategy in the book. Could it be that...
• A recent change in your advertising campaign has gone sour?
• A savvy competitor has “one up” on you?
• Major news is affecting the entire industry?
Once you’ve properly identified the cause, you can develop a counter strategy to boost yourself back into the black.
What If There’s No Obvious Cause?
When there is no apparent reason or catalyst, you can safely identify it as a normal business slump. Let’s face it... you’ve hit a normal business slump. You need to put these 4 tactics into action.
1. Develop a special deal for your existing clientele. Make it short. Make it quick...
put a deadline on the offer. Let them know as cheaply as possible that you’ve got a deal they can’t pass up... if they hurry! Get them into action.
2. Let your prospective customers in on the secret. Get them hustling to get in on the deal, before it’s too late.
3. Call your trusted, long-time customers and let them know you need their help. Ask them for referrals, and remember to reward their effort. They’ll feel like heroes and will bask in your appreciation.
4. Temporarily blitz “quick” advertising media with your deal. Get the information out quickly, and you’ll start seeing results quickly.
Sometimes a little quick action is all it takes to boost things back into their perspectives. Hurry! Get your customers moving!
Who is Allyn Cutts, and why should you care?
Allyn has spent over 24 years helping businesses like yours find new customers and increase sales to current customers. Allyn is a marketing and sales fanatic, providing measurable marketing solutions that drive huge results for small-to mid-size business clients. Allyn works personally with clients to design and deliver off-line and on-line direct marketing strategies that focus on metrics and measurable results. You can learn more about Allyn Cutts at http://www.AllynCutts.com and you can call 610.437.4106 between 10 AM and 4 PM Eastern Time Tuesdays and Thursdays.
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Book marketing and book promotion advice from John Kremer, author ... |
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John Kremer's Book Marketing Tip of the Week |
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A specialist marketing consultants group, started in 1987 offering package of marketing and sale promotion services in the Indian market to publishers of ... |
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Sensible Solutions: Book marketing for happily published authors ... |
Sensible Solutions: Book marketing for happily published authors & publishers. |
www.happilypublished.com |
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Smart Book Marketing. How to market your book or information product cost effectively through trade shows, mail order, the internet, premiums, book reviews, ... |
www.bookmarketingprofits.com |
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Self Publishing How-To | Print on Demand Publishing | Offset Press Publishing | Getting Published | Book Marketing | E-mail Morris. |
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How to Self Publish, Market and Sell Your Own Book. Self Publishing information, tips, and resources to show you how to sell hundreds of thousands of books ... |
www.inktreemarketing.com |
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Writing-and-Speaking - Book-Marketing Ezine Articles |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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Book Marketing - High Quality Books & Gifts |
Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
www.bookmarketing.com.au |
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Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
www.amazon.com |
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Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
www.amazon.com |
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Sand Hill Book Marketing |
Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
www.sandhillbooks.com |
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The independent bookstore on the web! |
Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
www.bbotw.com |
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Author Resources: Book Marketing |
Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
www.authorhouse.com |
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Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
www.substancebooks.com |
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Publicity / Book Marketing / Bookstore / Ebooks |
Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
www.virtualwordpublishing.com |
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Mega Book Marketing |
Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
www.megabookmarketing.com |
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Book Marketing Plan: Launch Your New Book Profitably and Confidently |
Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
www.yudkin.com |
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