|
|
|
7 Simple Ways to Boost Your E-Book Sales
You can often dramatically increase your E-Book sales by making a few minor adjustments to your sales page. Here are 7 ways to increase your E-Book sales:
Make sure your 'Order' link appears at least 3 times on your sales page.
...
Choosing an eBook Compiler
What is an eBook compiler?
You've written and revised your ebook, hired an artist
who has produced outstanding graphics, and now you're
ready to actually put together your ebook. What you
need to make an ebook is software called an ebook
...
Confession Of An Internet Marketing Expert!
Do you really believe that there are people making VERY comfortable livings selling stuff over the Internet? Or do you believe that they're just a bunch of fakes who'll tell you ANYTHING just to get your money? Like many of you, when I first...
Do you believe?
NO. This is not about religion, but more about one of the major pitfalls of many in business. And by ‘business’ – yes I include internet business…. especially the internet. And I’m not talking about believing in the internet, but more about...
How to Use Foreign Currency Rate Fluctuations to Your Advantage as an Affiliate Marketer
When I started affiliate marketing back in early 1998,
getting paid in U.S. Dollars was a huge bonus to me as a
Canadian resident .
At that time, one US dollar was valued at $1.43 Canadian. By
late 2001, the greenback translated into...
|
|
| |
|
|
|
|
|
|
Company/Employee Handbook as Organisational Improvement Tool
Article Title: Company/Employee Handbook as Organisational
Improvement Tool
Author: Stephan Szugat
Contact Email: info@abenetis.com
Word Count: 802
Article URL: http://www.abenetis.com/encyclopedia.html
Format: 65 Characters per Line
Category: Business, Business Management, Organisation
------------------ ARTICLE START ------------------
Company/Employee Handbook as Organisational Improvement Tool
A business is only able to grow as fast as the internal
organisation is able to process higher volumes of sales. But how
to get an optimal internal organisation? Well, you will need to
adapt your internal organisation over and over again. It's a never
ending story. However, a Company/Employee Handbook could assist
you to achieve the best internal business organisation.
This brings up the question, What has to be included in a
Company/Employee Handbook? Everything what has influence to your
business operation. First of all, it has to be outlined which
areas the Company/Employee Handbook will cover. As it has to do
with internal operation, here is a list of items you should
include:
- Company Background Information
(Name-Development, Foundation date and place,
History-Milestones, Vision)
- Owner and/or Manager Bios/Profiles
- Listing of Officers and Board of Directors
- Employment Roles (Job Roles, Job Descriptions)
- Description of the main products and services
(just use your marketing material)
- FAQ (about internal subjects only)
- Company timeline (What, when, where)
- Office procedures (Workflow-Information, Working Procedures)
- List of persons to know (Bank Contact, Tax Advisor, Laywer,
Main Suppliers, etc.)
- Overview of agreements (Rental, Leasing, etc.)
- Internal Policies (Dress code, Phone usage and answering,
Voice Mail Procedure, Parking, Business Cards, Drug Policy,
etc.).
The above list shows which information should be included. The
following list shows which departments should be included:
- Distribution
- Inventory/Warehouse
- Marketing (How Follow-up's are handled, Lead-Generation, etc.)
- Customer Support
- Research and Development
- Accounting
- Human Resources
- Purchase/Procurement.
The above two lists just show, how complex it could be to setup a
Company/Employee Handbook. But it don't have to be complex, just
start partial. Only include the information which are already
available and use the help of your employees. The benefits of
having a Company Handbook are numerous, your employees will save
time, it will be easier to improve procedures, because the
procedures will be broken down into small sections of the whole
procedures. Everything is clearly described, so nobody needs to
ask over and over again. In case of holiday or illness of an
employee, others could jump into the job, because they could be
trained faster.
As employer, you could hire employees with lower education. And
your
employees will love it, because they know where to look,
when they have questions and they could improve their working
environment as well. But the most advantage for the owner is,
that the organisation will be able to work properly, when the
business grows and when the owner might sell the business one
day, it might get sold easier, because of the proper
organisation.
When installing a Company Handbook, you will find procedures you
could automate. Automating the operation as much as possible will
also be a big benefit, because employees and employer are able to
focus their workforce on more important topics, such as improving
the sales volume. Furthermore automatization will reduce to cost
of operation as well.
A Company/Employee Handbook is a bit like a Business Plan, but
far more detailed, because it will contain information on every
internal procedure. Only the financial part of the business plan
will not be included, but if you like you might include some
financial information you like to share with your employees. As
you describe your procedures just do it as a numeration or
listing. The description don't have to be very well formed, it's
just important that everyone who will read it, is able to
understand what has to be done.
Remember, a Company Handbook is a living system, if you and your
employees are not updating it regularly, it will be death one
day, because it will only contain old stuff. So keep all people
within your business engaged in improving the Company Handbook,
because it will improve your business internal organisation as
well. While starting to write the content of your Company
Handbook, concentrate on job roles at first, afterwards write
down job descriptions, in case a job role has been given to
employees twice (Accounting Staff, etc.). Job Roles need to
include the duties and the responsebilities of the described job.
Job Roles, Job Descriptions and Workflow-Descriptions of sepcial
procedures don't have to be the same, but take care that the
information is consistent, that means that it is written in a
stream. This way the entire Company Handbook will be of benefit
for everyone. When rereading something on your Company Handbook
and you still have questions, than the entry is not finished.
Last but not least, your Company/Employee Handbook should be
available everytime. To do this, think about an Internet or
Intranet Solution, depending on the size of your business. Keep
it simple and slim, and you will have many benefits from it. Good
Luck.
------------------ ARTICLE END ------------------
About the Author
Stephan Szugat is founder of abenetis a web-based service about Business Management Solutions focusing on the core needs of business management. He has approx. 15 years experience in the Finance and Accounting Area from companies of different size and from various industries. http://www.abenetis.com
|
|
|
|
|
| Book marketing and book promotion advice from John Kremer, author ... |
| Promoting Your Books: Book marketing and book promotion tips for book authors, book publishers, self-publishing authors, POD authors, and e-book publishers ... |
| www.bookmarket.com |
|
| John Kremer's Book Marketing Tip of the Week |
| Archives of the weekly Book Marketing Tips of the Week and Internet Marketing Tips of the Week. Learn how to sell more books, tapes, and other products. |
| www.bookmarket.com |
|
| Bookmarketing Limited |
| and the consumer syndicated surveys adhoc commissions retainers how to subscribe client list expanding the market contact us · Book Marketing Society ... |
| www.bookmarketing.co.uk |
|
| Book Marketing Works |
| Book Marketing Maps - an electronic directory of special-sales buyers, customized to your particular title. |
| www.bookmarketingworks.com |
|
| Book Marketing Services, India |
| A specialist marketing consultants group, started in 1987 offering package of marketing and sale promotion services in the Indian market to publishers of ... |
| www.bookmarketing.org |
|
| Sensible Solutions: Book marketing for happily published authors ... |
| Sensible Solutions: Book marketing for happily published authors & publishers. |
| www.happilypublished.com |
|
| Book Marketing Profits |
| Smart Book Marketing. How to market your book or information product cost effectively through trade shows, mail order, the internet, premiums, book reviews, ... |
| www.bookmarketingprofits.com |
|
| Promote a Book - How to market your book online |
| Self Publishing How-To | Print on Demand Publishing | Offset Press Publishing | Getting Published | Book Marketing | E-mail Morris. |
| www.fonerbooks.com |
|
| Self Publishing Book Help. Book Promotion and Book Marketing Tips ... |
| How to Self Publish, Market and Sell Your Own Book. Self Publishing information, tips, and resources to show you how to sell hundreds of thousands of books ... |
| www.inktreemarketing.com |
|
| Writing-and-Speaking - Book-Marketing Ezine Articles |
| EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
| ezinearticles.com |
|
| Book Marketing - High Quality Books & Gifts |
| Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
| www.bookmarketing.com.au |
|
| Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
| Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
| www.amazon.com |
|
| Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
| This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
| www.amazon.com |
|
| Sand Hill Book Marketing |
| Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
| www.sandhillbooks.com |
|
| The independent bookstore on the web! |
| Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
| www.bbotw.com |
|
| Author Resources: Book Marketing |
| Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
| www.authorhouse.com |
|
| Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
| Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
| www.substancebooks.com |
|
| Publicity / Book Marketing / Bookstore / Ebooks |
| Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
| www.virtualwordpublishing.com |
|
| Mega Book Marketing |
| Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
| www.megabookmarketing.com |
|
| Book Marketing Plan: Launch Your New Book Profitably and Confidently |
| Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
| www.yudkin.com |
|
|