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10 Critical Questions to Ask Before Hiring a Consultant
Talk to as many consultants as you can before hiring one. Even if you have one person or firm in mind, interview at least a few others as a sort of due diligence. You'll probably find that each interview helps you focus on the issues you're...
Book Review of "Articles That Sell"
"Articles that Sell" by Bonnie Jo Davis
Published by: Davis Virtual Assistance
Genre: Business/Marketing
Description: Ingenious
How can you effectively and inexpensively promote your business on the Internet? But, all you have...
Niche Marketing: Tactics to Use To Make Money With Niche Marketing
Niche marketing has always been a key any success in marketing but lately it has become quite a prominent force in the online marketing world. Many books, manuals, courses, and web sites have been developed that focus on niche marketing. It is...
Self Promotion Is Easy and Fun
Stop thinking of marketing in the traditional sense of advertising – the thousands of ads interrupting your day via mail, spam, television, radio and now even movie theatre advertising. These messages seedily creep into our lives and personal...
Top 5 Tips for Frustrated Affiliate Program Marketers
Do you go through affiliate programs like most people go through pairs of socks? Many Internet marketers do. In fact, 97% of all Internet marketers never make a single cent advertising opportunities on the Internet. They jump from one...
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Hooked On Books? Write A Book Review For Your Target Audience
If you are burned out with writing how-to articles to promote your business then consider writing a book review. I recommend you write a review about a book you enjoyed that is related to your products or services. Your review, of course, will be capped off with your 5-6 line byline that includes your contact information and web site URL. Many of the article directories, e-zines and web sites that normally accept articles will accept book reviews too. In addition, you can find and submit to the many sites featuring book reviews.
To begin a review, I start with the format required by Midwest Book Review. I then adapt the format and word count to what is required by each submission site. Midwest Book Review recommends the following format (examples of paragraphs are enclosed in parenthesis):
Book Title:
Author:
Publisher:
Publisher Address:
ISBN:
Price: Publication Date: Page Count:
Reviewer Contact Information:
Name: Address: E-mail:
First Paragraph: Include information about the format of the book. A nice touch is to comment on the cover design, table of contents structure and/or glossary at the back of the book.
(Sample: This beautifully laid out trade paperback has a gorgeous and practical design both inside and out. I recommend you read this book with a highlighter and a pen, ready to take copious notes in the blank pages thoughtfully provided between chapters.)
Second Paragraph: Detail the recommended audience and note why they should read the book.
(Sample: Manners That Sell: Adding The Polish That Builds Profits should be required reading for high school and college students and for anyone already in the business environment. Once upon a time, good manners were taught in school and at home, but that time has long since passed. This book provides the perfect refresher course for those of us who learned manners but no longer remember the finer points of etiquette.)
Third Paragraph: Write about the book structure and layout, number of chapters and topics covered.
(Sample: While reading this book, I discovered that the author, Lydia Ramsey, covered every conceivable point of etiquette including many that I'd never been taught. Each of the twelve chapters covers one main topic broken down into digestible bite sized chunks of
rules and guidelines to enhance credibility and professionalism. Topics include first impressions, greetings and introductions, the art of conversation, dressing for business, telephone courtesy, electronic etiquette, correspondence in business, etiquette in the office, gift-giving in business, etiquette out of the office, dining for profit and doing business internationally.)
Fourth Paragraph: Give a brief biography of the author including their name, name of their business (if applicable), business or personal expertise and if available, include titles of their other books.
(Sample: The author of this delightful book, Lydia Ramsey, is a business etiquette expert with over thirty years of experience working with non-profits, corporations, colleges and universities. She is a frequently published author who presents workshops, seminars and keynotes on all aspects of business etiquette.)
Fifth Paragraph: Recommend the book and offer some ideas of its practical use by individuals or groups. If applicable, mention that it would make a good gift book and wrap up the review with a positive summary of the book.
(Sample: I recommend businesses buy this book in bulk and present one to every employee from the frontline up to the top management. In this ever-changing world of so many consumer choices, the bottom line is often affected by the simple courtesies that can and should be afforded to customers. You need this book if you want your employees to succeed and your business to thrive.)
Add your copyright statement and byline to the bottom of the review and, as usual, have the review proofread by an editor before you begin submission. Your book reviews can be very effective marketing tools that will generate considerable exposure for you.
Bonnie Jo Davis is an experienced writer and publications coordinator with over ten years of experience submitting articles online and in print. Visit http://www.ArticleSubmissionSites.com today to gain access to her submission list, e-book, newsletter and more!
(c) 2005. Davis Virtual Assistance. All rights reserved. Permission to publish online or in print granted provided the article and byline are printed intact with live links.
Copyright Bonnie Jo Davis - http://www.articlesubmissionsites.com
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Book marketing and book promotion advice from John Kremer, author ... |
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John Kremer's Book Marketing Tip of the Week |
Archives of the weekly Book Marketing Tips of the Week and Internet Marketing Tips of the Week. Learn how to sell more books, tapes, and other products. |
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Bookmarketing Limited |
and the consumer syndicated surveys adhoc commissions retainers how to subscribe client list expanding the market contact us · Book Marketing Society ... |
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Book Marketing Works |
Book Marketing Maps - an electronic directory of special-sales buyers, customized to your particular title. |
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Book Marketing Services, India |
A specialist marketing consultants group, started in 1987 offering package of marketing and sale promotion services in the Indian market to publishers of ... |
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Sensible Solutions: Book marketing for happily published authors ... |
Sensible Solutions: Book marketing for happily published authors & publishers. |
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Book Marketing Profits |
Smart Book Marketing. How to market your book or information product cost effectively through trade shows, mail order, the internet, premiums, book reviews, ... |
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Promote a Book - How to market your book online |
Self Publishing How-To | Print on Demand Publishing | Offset Press Publishing | Getting Published | Book Marketing | E-mail Morris. |
www.fonerbooks.com |
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How to Self Publish, Market and Sell Your Own Book. Self Publishing information, tips, and resources to show you how to sell hundreds of thousands of books ... |
www.inktreemarketing.com |
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Writing-and-Speaking - Book-Marketing Ezine Articles |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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Book Marketing - High Quality Books & Gifts |
Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
www.bookmarketing.com.au |
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Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
www.amazon.com |
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Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
www.amazon.com |
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Sand Hill Book Marketing |
Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
www.sandhillbooks.com |
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The independent bookstore on the web! |
Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
www.bbotw.com |
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Author Resources: Book Marketing |
Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
www.authorhouse.com |
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Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
www.substancebooks.com |
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Publicity / Book Marketing / Bookstore / Ebooks |
Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
www.virtualwordpublishing.com |
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Mega Book Marketing |
Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
www.megabookmarketing.com |
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Book Marketing Plan: Launch Your New Book Profitably and Confidently |
Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
www.yudkin.com |
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