|
|
|
10 High-Impact Viral Marketing Strategies
Viral Marketing is allowing people to giveaway and use your f.ree product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use....
7 Work At Home Mistakes To Avoid
When I first started my own "WORK AT HOME" business, I had no experience whatsoever , and I did not know how to get started on the right foot. After a lot of trial and error, I have learned [and still learning] on what to do and not to do to get...
Book Review: Manners That Sell
About The Book:
Title: Manners That Sell: Adding The Polish That Builds Profits
Author: Lydia Ramsey
Publisher: Longfellow Press, Savannah, GA
Publisher Address: P.O. Box 16545, Savannah, GA 31416, 912-598-9812
ISBN: ...
Consider these Pressing Facts Before You Renew Your Yellow Page Ad
Copyright 2005 Off the Page
Your Yellow Page Ad Deserves More than 10 Minutes of Thought a Year
Before long, your Yellow Page directory rep will be paying you a visit. It's an annual event that happens several months before next year's...
Getting Started to Get Started
So you want to make it BIG online? You want to start an internet business. You register your domain, sign up with a hosting company, design or pay to have a website designed, go live online, and bingo, the money will soon start rolling in,...
|
|
| |
|
|
|
|
|
|
How to Create a Great Mentoring Relationship
Everyone who is passionate about being a business owner or moving up needs and wants a mentor. Maybe there is someone you know or you just know of who can help you to take your life to the next level. How can you get that person to happily share their wisdom with you to help you get on the right path? How can you rise above the rest so that person wants to give you extra help?
I've been a mentor to certain people for years, but never more intensively than in the last four years as a marketing trainer and coach and now as a published author of my book, "Testosterone-Free Marketing." This article will help you to know how to approach a mentor in a way that will make that person more positively pre-disposed to helping you succeed. Read these tips and go find your mentor.
• Take an interest in the person as a human being. I have an Internet mentor who makes millions of dollars a year. After I ask a question I always ask him about what’s going on in his life, share a joke or tell him something funny that’s happened to me. For example yesterday I wrote him and after asking a question I typed, “Tomorrow I’m speaking in a seminar, so right now I’m sitting in my hotel room catching up on emails with hair dye on top of my head.” He wrote back that he laughed so hard he almost fell off his chair. You don’t have to tell your whole life story, but make yourself real and make it light and fun.
• Don’t say, “I’d like to pick your brain.” My brain “done been picked dry” and I start feeling bored when I hear those words. I know the time I spend with that person will be an interrogation. Instead say something like, “I would genuinely value your opinion.” It’s gentler and I get the sense that it will be a more pleasant conversation rather than an interrogation with harsh lights shining down.
• Don’t try to monopolize a lot of your mentors time at first. Connect in a way that’s quick and easy. Don’t invite them to a dinner that will be a two hour time commitment. If you’re at a seminar they probably have meetings scheduled. If it’s at home, they probably want some “down-time.” Offer to drive them to the airport or share a cab. Ask what they like in their coffee or tea and get 15 quality minutes. That may be all you need.
• Be clear about what you’re doing and what you need. There is so much “mucky thinking” in the world. I’m amazed people feel they have to write five pages to express one idea.
That means you don’t really know what you’re talking about. Develop a clear "elevator speech" and mission statement. Think about one or two specific questions you need answered and consider your words and how to ask those questions clearly.
• Listen, listen, listen to what they say. Don’t think about all the reasons why you can’t. That’s part of the reason why you’re not there yet. Say, “I’m dealing with yada, yada, yada – how would you suggest overcoming those obstacles?"
• Don’t say, “I’m looking for a mentor.” It’s easy to deflect a statement like this and not make a commitment with a smile. Instead say, “Would it be okay with you if we connected by email or on the phone once in awhile to get your opinion.” It would be hard to say “no” to a simple request like that.
• Thank the person for their time. Tell them what you’re going to do and then when you take action, be sure to let them know what you’re doing. Always, always, always tell them when you take an action step.
• Reciprocate once in awhile. If you see a great article you think they would enjoy – send it with a quick note. If you have a trade or a skill and can offer to help them out in some way – offer it. Don’t say, “How can I help you?” Then they have to figure it out. Say, “I’m really very good at _____. If you ever need _____ give me a call, I’ll be more than happy to help out any way I can.” Even if they never take you up on it, they will appreciate that you offered.
• Learn to make the link between cause and effect. Don’t put your mentor in a position where he/she has to figure it all out for you. You’re not a baby. A mentor is not supposed to take you by the hand every step of the way. They point you in the right direction and you take it from there. Look in the dictionary under “mentor.” It’s all about giving you some guidance as you’re on your way. Your job is to make the link between what you are told and how you apply it to your life. A coach is someone you pay for to take you by the hand and hold you accountable.
With over two decades successful experience in sales, advertising, public relations, market research and strategic planning, Denise Michaels has worked with top authors and seminar leaders. Author of the innovative book, “Testosterone-Free Marketing” you can discover more about Denise online at http://www.MarketingForHer.com Or, email her at: smartprotege@msn.com
|
|
|
|
|
| Book marketing and book promotion advice from John Kremer, author ... |
| Promoting Your Books: Book marketing and book promotion tips for book authors, book publishers, self-publishing authors, POD authors, and e-book publishers ... |
| www.bookmarket.com |
|
| John Kremer's Book Marketing Tip of the Week |
| Archives of the weekly Book Marketing Tips of the Week and Internet Marketing Tips of the Week. Learn how to sell more books, tapes, and other products. |
| www.bookmarket.com |
|
| Bookmarketing Limited |
| and the consumer syndicated surveys adhoc commissions retainers how to subscribe client list expanding the market contact us · Book Marketing Society ... |
| www.bookmarketing.co.uk |
|
| Book Marketing Works |
| Book Marketing Maps - an electronic directory of special-sales buyers, customized to your particular title. |
| www.bookmarketingworks.com |
|
| Book Marketing Services, India |
| A specialist marketing consultants group, started in 1987 offering package of marketing and sale promotion services in the Indian market to publishers of ... |
| www.bookmarketing.org |
|
| Sensible Solutions: Book marketing for happily published authors ... |
| Sensible Solutions: Book marketing for happily published authors & publishers. |
| www.happilypublished.com |
|
| Book Marketing Profits |
| Smart Book Marketing. How to market your book or information product cost effectively through trade shows, mail order, the internet, premiums, book reviews, ... |
| www.bookmarketingprofits.com |
|
| Promote a Book - How to market your book online |
| Self Publishing How-To | Print on Demand Publishing | Offset Press Publishing | Getting Published | Book Marketing | E-mail Morris. |
| www.fonerbooks.com |
|
| Self Publishing Book Help. Book Promotion and Book Marketing Tips ... |
| How to Self Publish, Market and Sell Your Own Book. Self Publishing information, tips, and resources to show you how to sell hundreds of thousands of books ... |
| www.inktreemarketing.com |
|
| Writing-and-Speaking - Book-Marketing Ezine Articles |
| EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
| ezinearticles.com |
|
| Book Marketing - High Quality Books & Gifts |
| Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
| www.bookmarketing.com.au |
|
| Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
| Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
| www.amazon.com |
|
| Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
| This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
| www.amazon.com |
|
| Sand Hill Book Marketing |
| Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
| www.sandhillbooks.com |
|
| The independent bookstore on the web! |
| Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
| www.bbotw.com |
|
| Author Resources: Book Marketing |
| Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
| www.authorhouse.com |
|
| Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
| Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
| www.substancebooks.com |
|
| Publicity / Book Marketing / Bookstore / Ebooks |
| Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
| www.virtualwordpublishing.com |
|
| Mega Book Marketing |
| Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
| www.megabookmarketing.com |
|
| Book Marketing Plan: Launch Your New Book Profitably and Confidently |
| Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
| www.yudkin.com |
|
|