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Can You Really Make A Fortune Off Of Reprint Rights?
Visit Ebay or any of ten thousand other websites and you'll see people offering reprint rights everywhere. They all tell you that with their great reprint rights you'll be in business instantly with "your own product" and that you get to keep...
Get ‘em hooked on your book.
Copyright 2005 Cherry Communications/Be Heard Solutions So you got your book published. Congratulations. Having a book in print helps you build your credibility as an expert in your field - and increases your sales online and offline. But if...
How to Grow Your Ezine Subscriber List
Your ezine subscriber list is a very valuable group. They are interested in your product of service. They *want* to hear from you occasionally. They are interested in what's new with the subject and have asked to be kept in the loop.
When...
How To Make Your Subscribers Stick To You Like SUPER GLUE
One of the biggest obstacles to building a good sized opt in list is the drop out rate. Sometimes it seems subscribers are leaving as fast as they are joining. This slows down the overall growth rate.
This can make the whole process...
Will Your Products Sell? Testing For HOT Online Demand
To be successful with your online business, you need to find ways to discover what people want so badly, they will pay almost any price. The goal is to create a swarm of interest, activity, exposure and demand for your product - but how do you...
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"Is Your Dog Selling eBooks Too??"
Just the other day, I stumbled across a website selling ebooks about pet food...it was set up by Spike, a Bull Dog
Just kidding! But it does seem that everyone is jumping, or had jumped on the 'ebook bandwagon' these days.
No doubt, the online ebook business IS highly profitable - if done right. Selling quality info-products is somewhat the perfect hands-free business, as everything from order to delivery to follow up can be automated on the internet.
Imagine making money on autopilot while you're on holiday!
But how do you survive and ensure you make a decent profit from your ebook business? Saying that the competition is HUGE is an understatement, even Spike's doing it!
Here is the "DEP formula" you can implement immediately to make more profits, and win the ebook war :
============= Differentiate =============
If you're selling your own ebooks which you authored, you have the best differentiation as there're no direct competition. But if you're reselling others' ebooks, you NEED to create a Differentiation Strategy.
You've got to have your own niche among the crowded marketplace. Some ways to do just that include :
* Unique website : Create your own website to resell instead of using the common template, this is like a breath of fresh air for your potential customers.
For example, I resell the Fast Track Profit package by Marcus Yong by creating my own unique website with it's own domain name. The original template is at http://www.cashebooks.com, but my own unique version at http://www.ultimateebooks.com looks completely different. As a results, sales were much better.
This technique can also be used in other areas beside ebook marketing. For example, creating a special mini-site for your favourite affiliate program differentiates you from the common pack. I did this successfully for my affiliate opportunity, creating a whole new sales copy and different look to presell. You can see how different my site is from the actual program by going to this page : http://www.MLM-Money-Home-Business.com
* Bonuses : Give extra incentives above the normal package to entice prospects away from competitors. Incentives can be in many forms, for example, extra gifts, customer support, free memberships, extended guarantee period, etc.
Please however ensure that the incentives you
give does not flout any copyright guidelines.
I use the concept of 'BUNDLING' to make the offer all the more attractive. This is the differentiation I created, even though it's my own product. To have an idea, visit http://www.FreeTargetedTraffic.com
============= Educate =============
People hate to be sold to, that's a fact which is universal. The assumption is that people are afraid of committing or making the wrong decision.
But when you educate them instead, they will be influenced into making the decision You want - BY THEMSELVES. They then KNOW WHY they need the product in question.
Truth is, this method of "preselling" is very successful, and has the added benefit of building trust and credibility. Providing good content, free ecourses and advice are good examples of this principle. The approach is to weave in your offers 'discreetly', much like charming your prospects while SOFTSELLING your products to them....
============= Populate =============
Populate Your website or product virally. Who says you can't create your own affiliate program out of other people's products? There are many affiliate programs on the web that are set up by resellers. They took the initiative of recruiting affiliates to help them sell other people's products, think about that! It's sort of your personal '2-tier' program.
How to do it? Briefly, 3 steps is all it take :
* Set up your own website of reseller products
* Sign up with http://www.ClickBank.com, they provide a handsfree affiliate program solution for your site
* Recruit affiliates. When they sell, ClickBank will pay them the amount of commission as decided by you!
Apply the above "DEP Formula" to your ebook business and I guarantee your profits will improve! In fact, as I pointed out earlier, this formula will work for just about any products, not only ebooks!
Got to go then, it's time to feed Spike ; )
About the Author
Ewen Chia brings you the "Money Making Marketing Report". => How would YOU like to get $97.00 worth of eBooks Free? Titles include "Opt-In Secrets","Online Success Blueprint" and "Free Advertising Handbook"! PLUS Receive Amazing Internet Marketing Tips, Tricks And Much More..Instantly! Subscribe at http://www.Marketing-Make-Money.com or send an email to mailto:mmm@followup101.com
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Book marketing and book promotion advice from John Kremer, author ... |
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Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
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The independent bookstore on the web! |
Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
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Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
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Mega Book Marketing |
Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
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Book Marketing Plan: Launch Your New Book Profitably and Confidently |
Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
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