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20 Easy Ways To Get People To Link To Your Web Site
First off all let's define what is a link exchange? A link exchange Internet marketing campaign is the process of exchanging hyperlinks with a quality site that is somehow related to a company's product or service.
It is easy to get link...
Book Summary: Nice Girls Don’t Get the Corner Office 101
This article is based on the following book: Nice Girls Don’t Get the Corner Office 101 Unconscious Mistakes Women Make That Sabotage Their Careers By Lois P. Frankel, PhD Warner Books Inc., 2003 ISBN 0446531324 288 pages Dr. Frankel clearly...
Top 7 Small Business Resources for 2005
If you want to start a business in 2005, and start making money almost immediately, the sites listed below are some of the best I have found. I've chosen each site because it is absolutely outstanding in providing the tools you need to get started,...
Viral Marketing
What is Viral Marketing?
“Viral marketing is word of mouth marketing on the web. In other words it is the “e” term for word of mouth marketing.”
Viral marketing was born in 1996. Viral marketing messages receive 5 –15% click through rate....
What Is Your Legacy of Success?
Success! Easy to talk about, but difficult to achieve. Or is it? Success is defined differently by virtually anyone you ask because success is a very personal experience. Is your definition of success based on the values, dreams and beliefs of...
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Passive Income from Booklets and Special Reports
"Booklets." "Special reports." These words sound pretty insignificant, don't they? But the results you achieve with these little collections of useful information can be anything but small and limited.
They don't cost much energy or money to produce, but booklets and special reports can bring you the following kinds of results:
* A big burst of extra money, or a steady stream of revenue for years, as you prefer - some items have earned as much as half a million to a million dollars for their authors!
* A valuable list of people interested in your topic, to rent out or use yourself for sales of more expensive products and services
* Possibilities for translations and bulk sales - i.e., greater exposure and income
* Content that you can resell in other formats, such as audio or video tapes, articles, books, subscription Web sites
* An inexpensive means of testing the waters for bigger products
* A method of making an end run around the editorial gatekeepers at magazines and book publishers
* An easy, inexpensive entry into the highly profitable information business
* Additional opportunities such as speaking engagements, consulting, audiotape possibilities, magazine articles, book contracts and business partnerships
Compared with some other vehicles for selling information, booklets and special reports have these advantages:
* So long as you have a computer and either a high-end word- processing program or a desktop design program, you don't need additional equipment to create these products.
* Most people will not need to hire a producer or designer in order to create a salable product.
* You don't need the space or advance investment to stock inventory, but can instead create booklets and special reports on demand, as people send in money. Hence you can get started with an outlay of less than $10. Truly!
* You can change or update the contents of your booklets and special reports immediately, as circumstances warrant. This enables you to scoop monthly magazines and books, which have lead times of three months to one year.
* Although your
information must be up-to-date, useful and valid, it needn't offer content that no one else has. Buyers pay for booklets and special reports primarily to have information in a handy, easily digestible form.
* You don't need high-level communication skills to produce salable booklets, although I do recommend that you take steps to ensure proper spelling, punctuation and grammar.
* Unlike newsletters, you don't commit yourself to future issues on into the future.
* You don't need to convince editors that you and your idea merit space in their publishing program. Buyers deal with you directly.
* Your profit margin is high - a booklet selling for $5.00 might cost you $.10 to produce, while a special report selling for $95 might cost nothing other than the labor that went into it.
To be fair, let me list some disadvantages of booklets and special reports, compared with other information products:
* They don't last anywhere as long as books, audios or videos and don't look impressive on a buyer's bookshelf.
* They can't contain as much of your personality as an audiotape or video.
* As one-shots, they have less impact over time with each buyer than a newsletter.
* Since they're self-produced, they don't serve as much of a credential, although they can do an excellent job of proving that you know your stuff.
* They don't make it into public libraries very often, compared to information in other formats.
* Since they need to be practical and snappy, they can't provide an outlet for the full range of your creative talents.
All in all, however, booklets and special reports are easy to write and can easily generate a stream of extra revenue not requiring your time and attention once everything's set up. This passive income can become plentiful indeed!
About the Author
The above is excerpted from "Profiting from Booklets and Special Reports" by Marcia Yudkin, available from http://www.yudkin.com/bookletsreports.htm . Marcia Yudkin is the author of 11 books, including Persuading on Paper and Poor Richard's Web Site Marketing Makeover.
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Book marketing and book promotion advice from John Kremer, author ... |
Promoting Your Books: Book marketing and book promotion tips for book authors, book publishers, self-publishing authors, POD authors, and e-book publishers ... |
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John Kremer's Book Marketing Tip of the Week |
Archives of the weekly Book Marketing Tips of the Week and Internet Marketing Tips of the Week. Learn how to sell more books, tapes, and other products. |
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Bookmarketing Limited |
and the consumer syndicated surveys adhoc commissions retainers how to subscribe client list expanding the market contact us · Book Marketing Society ... |
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Book Marketing Works |
Book Marketing Maps - an electronic directory of special-sales buyers, customized to your particular title. |
www.bookmarketingworks.com |
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Book Marketing Services, India |
A specialist marketing consultants group, started in 1987 offering package of marketing and sale promotion services in the Indian market to publishers of ... |
www.bookmarketing.org |
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Sensible Solutions: Book marketing for happily published authors ... |
Sensible Solutions: Book marketing for happily published authors & publishers. |
www.happilypublished.com |
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Book Marketing Profits |
Smart Book Marketing. How to market your book or information product cost effectively through trade shows, mail order, the internet, premiums, book reviews, ... |
www.bookmarketingprofits.com |
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Promote a Book - How to market your book online |
Self Publishing How-To | Print on Demand Publishing | Offset Press Publishing | Getting Published | Book Marketing | E-mail Morris. |
www.fonerbooks.com |
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Self Publishing Book Help. Book Promotion and Book Marketing Tips ... |
How to Self Publish, Market and Sell Your Own Book. Self Publishing information, tips, and resources to show you how to sell hundreds of thousands of books ... |
www.inktreemarketing.com |
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Writing-and-Speaking - Book-Marketing Ezine Articles |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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Book Marketing - High Quality Books & Gifts |
Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
www.bookmarketing.com.au |
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Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
www.amazon.com |
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Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
www.amazon.com |
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Sand Hill Book Marketing |
Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
www.sandhillbooks.com |
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The independent bookstore on the web! |
Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
www.bbotw.com |
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Author Resources: Book Marketing |
Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
www.authorhouse.com |
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Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
www.substancebooks.com |
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Publicity / Book Marketing / Bookstore / Ebooks |
Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
www.virtualwordpublishing.com |
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Mega Book Marketing |
Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
www.megabookmarketing.com |
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Book Marketing Plan: Launch Your New Book Profitably and Confidently |
Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
www.yudkin.com |
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