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10 Tips For Long Term Client Retention
Attracting and retaining long-term clients is a powerful strategy for growing your business. Long-term clients are likely to feel more satisfied, are more likely to refer others, and are more likely to purchase additional services from you. The...
Conversation With A Newbie
I've been inspired to write this short piece to answer THE most common questions I hear. It takes the form of a fictional discussion. NEWBIE: "How do I make money on the Internet?" ME: "You need to sell `something` to `somebody` - and of course...
Fueling The Ideal - Marketing With Articles
It's that time of year again ... pages of backpacks, notebooks and back-to-school clothing fill every circular that hits your mailbox. And you're off to the races ... the races being the mall, plus every other store in between.
You're in the...
How To Realistically Set Your Fees - Part 1
We all know there are 52 weeks in a year and 40 working hours in a week. Therefore, we can bill 2080 hours per year, right. Wrong. Too often this is the trap that many new service businesses fall into.
The first step in calculating your...
Working at Home Doesn't Have to Mean Feeling Alone
Operating a home-based business may let you set your own schedule, spend more time with your children, and earn more money but it does have its own set of challenges. One of those challenges can be a feeling of loneliness.
Many home-based...
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The Secret to Success!
I must tell you about a rich man's son at Niagara Falls. He was an indescribable specimen of anthropologic potency. He had a skull-cap on one side of his head, with a gold tassel in the top of it, and a gold-headed cane under his arm with more in it than in his head. It is a very difficult thing to describe that young man. He wore an eye- glass that he could not see through, patent- leather boots that he could not walk in, and pants that he could not sit down in--dressed like a grasshopper. This human cricket came up to the clerk's desk just as I entered, adjusted his unseeing eye-glass, and spake in this wise to the clerk. You see, he thought it was ``Hinglish, you know,'' to lisp. ``Thir, will you have the kindness to supply me with thome papah and enwelophs!'' The hotel clerk measured that man quick, and he pulled the envelopes and paper out of a drawer, threw them across the counter toward the young man, and then turned away to his books. You should have seen that young man when those envelopes came across that counter. He swelled up like a gobbler turkey, adjusted his unseeing eye- glass, and yelled: ``Come right back here. Now thir, will you order a thervant to take that papah and enwelophs to yondah dethk.'' Oh, the poor, miserable, contemptible American monkey! He could not carry paper and envelopes twenty feet. I suppose he could not get his arms down to do it. I have no pity for such travesties upon human nature. If you have not capital I am glad of it. What you need is common sense, not copper cents.
The best thing I can do is to illustrate by actual facts well-known to you all. A. T. Stewart, a poor boy in New York, had $1.50 to begin life on. He lost 87 cents of that on the very first venture. How fortunate that young man who loses the first time he gambles. That boy said, ``I will never gamble again in business,'' and he never did. How came he to lose 87 cents? You probably all know the story how he lost it--because he bought some needles, threads, and buttons to sell which people did not want, and had them left on his hands, a dead loss. Said the boy, ``I will not lose any more money in that way.'' Then he
went around first to the doors and asked the people what they did want. Then when he had found out what they wanted he invested his 62 cents to supply a known demand. Study it wherever you choose--in business, in your profession, in your housekeeping, whatever your life, that one thing is the secret of success. You must first know the demand. You must first know what people need, and then invest yourself where you are most needed. A. T. Stewart went on that principle until he was worth what amounted afterward to forty millions of dollars, owning the very store in which Mr. Wanamaker carries on his great work in New York. His fortune was made by his losing something, which taught him the great lesson that he must only invest himself or his money in something that people need. When will you salesmen learn it? When will you manufacturers learn that you must know the changing needs of humanity if you would succeed in life? Apply yourselves, as manufacturers or merchants or workmen to supply that human need. It is a great principle as broad as humanity.
Fernando Soave
Editor and Publisher
http://www.cuttingedgemlm.tk
Free Cutting Edge MLM Newsletter. mailto:subscribecemlm@freeautobot.com
This article comes with reprint rights. Feel free to reprint and distribute as needed. All that we ask is that you do not make any changes and to be sure that the web site address http://www.cuttingedgemlm.tk and mailto:subscribecemlm@freeautobot.com is hyperlinked correctly.
Fernando Soave is the author of "Cutting Edge MLM News." He has been in marketing for 20 years and is helping individuals succeed online. Visit his site to find out how you can get free reports. http://www.cuttingedgemlm.tk
fernando.soave@skynet.be
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Book marketing and book promotion advice from John Kremer, author ... |
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Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
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Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
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Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
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Sand Hill Book Marketing |
Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
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The independent bookstore on the web! |
Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
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Author Resources: Book Marketing |
Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
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Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
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Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
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Mega Book Marketing |
Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
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Book Marketing Plan: Launch Your New Book Profitably and Confidently |
Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
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