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Advertising And Generate New WebSite Traffic
Here's a simple way to use "No Results, No Pay" radio advertising and build traffic for your website.
Step #1 - Understanding "PI" - Per Inquiry Advertising.
Radio has a unique advertising format known as "PI" or per inquiry advertising.
...
Anatomy of an Online Marketing Failure
Wife: "I'm getting sick of these harrassing bill collectors who call me all hours of the night and day." Husband: "I know Sweetheart. I'm going to turn things around financially for us. Bill, down at the office, says that there's lots of money to...
Blast Your Way Out Of A Slump With 4 Simple Tactics
Copyright 2005 Cutts Group, llc
Every business goes through a “slump.” Hey, you’ve been raking in the bucks when... blam, you’re up against a brick wall. The customers seem to have forgotten you exist, and the bills pile up. Don’t despair......
In Depth Analysis of a Successful Niche Product
The product is about teaching your parrot how to talk. Now THAT is a niche! http://www.yourparrotwilltalk.com
There are a few niche information products targeting pet owners. Creating a product for pet owners is a very sound idea. People...
Website Magic: How To Compact Ten Online Seminars Into One Free E-Book
Marketing a new E-book is one of the many challenging tasks that we face as Online Entrepreneurs. Articles are great. But surely there must be an easier way. How about E-books. You've heard of them, chances are you've even read a few. ...
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Why Testimonials are Number One in Selling your Book or Service
Why Testimonials are Number One in Selling your Book or Service
Even if your book or service is excellent, they won't sell well
unless you give your potential customers a reason to buy.
Testimonials work harder than other promotional words,because
people want to get on the bandwagon when others recommend.
Book Back Cover Testimonials
Here, you will need three testimonials-- one from a celebrity or
leader in your field, and the others the man or woman on the
street--thrilled readers. These testimonials are the most
important thing to include on your back cover--better than
benefits, better than your bio, because your prospective buyers
trust your book more when others recommend it.
Collect many more testimonials each time you email or meet
someone interested in your topic. Put these in your front pages
of your book.
Web and email Sales Letters Testimonials
Once you collect 5 - 10 testimonials loaded with specific
benefits, keep them in your Word folder "Book Testimonials" and
"Web Testimonials." Organizing your files and folders make it so
much faster to retrieve these gems that help your sales grow.
Sprinkle your testimonials throughout your web site and email
sales letter. If you don't have a Web site, check out with a
good book and marketing coach how to sell via email. Ecommerce
succeeds without investing a lot of money--a number one way to
market Online.
Without a short or long sales letter, you have little chance of
consistent monthly sales.
You Don't Have to Finish your Book to Get Testimonials
Think about the people you ask. Are they busy with their
business and personal life? Know that they probably won't want
to read the whole book.
Make it Easy for Them to "Buy."
In your first email or letter, include your chapter titles, your
"tell and sell," a page or two from your best chapter. Say you
know how busy
they are and include a list of benefit words and
phrase they can choose from to make it easier. From my list of
benefits, Dan Poynter, self publishing guru, gave this
testimonial for "How to Write your eBook or Other Short
Book-Fast!"
"This is not a book on how to write. It is a book on how to get
it written. It is full of the shortcuts, experiences and tips
only an insider could know. Whether you are working on an eBook
or a pBook, you will find Judy Cullins' wisdom invaluable."
-Dan Poynter, author of The Self Publishing Manual and Writing
Non-Fiction If you are writing fiction, include a few of your
best scenes from a chapter or two
Tip: Offer to email more of the book if your testimonial giver
wants.
Write a List of 5-10 Benefits and 5-10 Features.
Whether you offer a service or a product...
Create your benefit list and email it to the people you ask the
testimonials. When you make it easy for them to "buy" they will
give you your testimonial on the spot.
List your benefit phrases with a command verb first.
-Get more credibility, trust, and lifelong income. -Discover how
to bring tartgeted Web visitors for exloding sales. -See
yourself smiling at all the new Web sales. -Feel jump out of bed
energy. -Feel 10 years younger without a face lift
Always answer your customers, "Why should I buy your product or
service?" with strong benefits that will help them solve their
problem. Benefits sell.
About the author:
Judy Cullins, 20-year Book and Internet Marketing Coach works
with small business people who want to make a difference in
people's lives, build their credibility and clients, and make a
consistent life-long income. Author of Write Your eBook or Other
Short Book Fast and 10 others, she offers free help through her
2 monthly ezines, "The Book Coach Says. . .," and "Business Tip
of the Month." at www.bookcoaching.com. Email her at Ju
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Book marketing and book promotion advice from John Kremer, author ... |
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John Kremer's Book Marketing Tip of the Week |
Archives of the weekly Book Marketing Tips of the Week and Internet Marketing Tips of the Week. Learn how to sell more books, tapes, and other products. |
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Bookmarketing Limited |
and the consumer syndicated surveys adhoc commissions retainers how to subscribe client list expanding the market contact us · Book Marketing Society ... |
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Book Marketing Works |
Book Marketing Maps - an electronic directory of special-sales buyers, customized to your particular title. |
www.bookmarketingworks.com |
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Book Marketing Services, India |
A specialist marketing consultants group, started in 1987 offering package of marketing and sale promotion services in the Indian market to publishers of ... |
www.bookmarketing.org |
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Sensible Solutions: Book marketing for happily published authors ... |
Sensible Solutions: Book marketing for happily published authors & publishers. |
www.happilypublished.com |
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Book Marketing Profits |
Smart Book Marketing. How to market your book or information product cost effectively through trade shows, mail order, the internet, premiums, book reviews, ... |
www.bookmarketingprofits.com |
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Promote a Book - How to market your book online |
Self Publishing How-To | Print on Demand Publishing | Offset Press Publishing | Getting Published | Book Marketing | E-mail Morris. |
www.fonerbooks.com |
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Self Publishing Book Help. Book Promotion and Book Marketing Tips ... |
How to Self Publish, Market and Sell Your Own Book. Self Publishing information, tips, and resources to show you how to sell hundreds of thousands of books ... |
www.inktreemarketing.com |
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Writing-and-Speaking - Book-Marketing Ezine Articles |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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Book Marketing - High Quality Books & Gifts |
Book Marketing - Direct sellers for High Quality Discount Books, CDs, DVD and Gifts. |
www.bookmarketing.com.au |
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Amazon.com: Complete Guide to Book Marketing: Books: David Cole |
Amazon.com: Complete Guide to Book Marketing: Books: David Cole by David Cole. |
www.amazon.com |
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Amazon.com: A Simple Guide to Marketing Your Book: What an Author ... |
This refreshingly succinct handbook is the easiest way to organize your book marketing campaign. Bobbie Hurst, Book Publicist ... |
www.amazon.com |
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Sand Hill Book Marketing |
Sand Hill Book Marketing. Distribution for Small Press & Independent Publishers. Browse Titles, Submit Titles, Find Retailers, Submit Retail Locations. |
www.sandhillbooks.com |
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The independent bookstore on the web! |
Although Francine Silverman’s Book Marketing from A-Z does not go into depth in each outlined promotion, the ideas and resources offered from more than 300 ... |
www.bbotw.com |
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Author Resources: Book Marketing |
Author Resources: Book Marketing ... AuthorHouse author and humor columnist Gordon Kirkland uses public appearances as a book marketing tool. ... |
www.authorhouse.com |
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Substance Books Inc. - Online Book Publicity, Marketing & Book ... |
Providing Web / Book Marketing Ideas & Promotional ... Receive Substance Books Inc.'s free BOOK-MARKETING NEWSLETTER designed for writers and publishers, ... |
www.substancebooks.com |
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Publicity / Book Marketing / Bookstore / Ebooks |
Publicity, book marketing, and publisher for self publishing books as well as excellent online bookstore. |
www.virtualwordpublishing.com |
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Mega Book Marketing |
Reserve your seat at MEGA Book Marketing University before 5pm PST January 5, 2007.and you get the home study version of last year's event for free (a $349 ... |
www.megabookmarketing.com |
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Book Marketing Plan: Launch Your New Book Profitably and Confidently |
Tame all your "Should I?'s" into "To-do's"! The Sample Book Marketing Plan is 24 pages and costs $95.00; it's in PDF (Adobe Acrobat Reader) format. ... |
www.yudkin.com |
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