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Classified Ads - What Works & What Doesn’t
Do classified ads really work? Should you include an email address or fax number in them? How about a call to action?
Questions like these are often brought to the attention of OhioHelp.net , an Ohio-based company specializing in helping...
Home-Based Business Start-Up: 7 Tips For Lowering Your Fear Factor
Instead of thinking about your start-up fears, let's focus on something more interesting like; free home-based business opportunities, and free advertising. This new thinking will greatly increase your confidence in being the boss.
By Bruce...
The Truth About Info Business
Let me save you, at least, several hundreds of dollars you would have spent on different business guides and tutorials, claiming to bring you online wealth.
We both read many times sales and endorsement letters the only aim of which was to...
Your Future Profit is in the Stars
You don't believe in astrology but you check your horoscope in the newspaper just for fun. Me too. But millions of people do believe in astrology and are willing to pay to know the future. This creates an opportunity for you to profit from an...
Your Personal Fortune Is In Your Words!
What is the most important skill you can possess as an Internet Marketer?
Your words!
The words you choose to use in your ad copy, in your sales letters and on your website will determine your success in sales!
Improve your "word"...
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12 Ways to Increase Traffic and Sales (Part 2)
1. Try out new business opportunities. You could combine them with your current business. It could add an extra profit stream to your web site. You could join affiliate programs, MLMs, drop ship selling programs, etc. Another idea would be to joint venture with other businesses.
2. Make your visitors curious about your product by telling them they need to sign up to get into a password protected site to read the rest of the ad. This will give your product extra perceived value because it is so well guarded. Just like a diamond in a bank vault.
3. Get your products or services evaluated for free. You can give your product for free in exchange for evaluations and even testimonials. You will find out any problems with your product before you sell it. You might also discover new uses or selling points for your product too.
4. Make your products sell quickly by adding a lot of bonuses. You could get the free bonuses for little or no cost by joint venturing with other businesses. You could go to the “freebies” directories and find things. Then you could ask the legal owner’s permission to use the item as a free bonus for your product.
5. End your slow sales periods by planning ahead. Plan to add extra bonuses, hold a sale or package your product with other products. For example, you could say, "Buy one, get one free!" Another example would be, "Buy over $20 worth of products and get 5 free bonuses!”
6. Use a lot of headlines and sub-headlines on your web site. This will hold people’s attention and keep them at your web site longer. Sometimes people don't have time to read a whole sales letter. This'll allow you to sell to people who are skimmers. Plus it will get the reader’s full attention at the same time.
7. Take advantage of popular fads. If something is popular at the current time, put up a web site about it. Just promote your main site on the fad web site. You could also send
off a quick article or press release about it to get free publicity. You could also do this with popular search engine keywords and phrases.
8. Allow other related web sites that don't have a chat room to link to yours. They'll get use of a free chat room and you'll draw extra traffic to your site. Just publish your ad right above the chat room area. Your ad will draw extra exposure from all the other web sites sending traffic to it.
9. Increase the perceived value of your free things or bonuses by including the retail dollar amount the freebies would normally sell for. For example, you could say, "Bonus 1# Marketing Tips Newsletter (a value of $120)." Another example, "Get 7 Bonuses With A Retail Value Of $345! That more than pays for your purchase!"
10. Create your own web ring. You will gain highly targeted traffic to your web site and others will link to your site because they'll want to join the ring. For example, if you were selling products to net marketers, you would want to start an online marketing web ring. You would then draw your target audience.
11. Convert your web site and free e-mail newsletter into different languages. This will increase your overall target market. You just won't be targeting just one language, you'll be targeting most of the major ones. Plus it wouldn't hurt to learn a few different languages for this new global economy.
12. Make your classified ads stand out in a crowd. Use all capital letters in the headline, divide letters with extra spaces, add in text symbols, etc. For example, you could write, "WIN a VACATION to Las Vegas!" Another example would be, "Win A ($) Trip To Las Vegas!"
E.D. Zuck is the owner of Capt EZ's World, (www.captez.com), a unique provider of content, software, and ebooks for your website; as well as 10 Dollar Specials, (www.10dollarspecials.com), where quality software and ebooks are provided on a weekly basis for $10!
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