|
|
7 Simple Steps To Web Wealth
A lot of people and companies have websites. They also have products and services they want people to know about. Unfortunately, most of these people and companies waste most of their time on things that don't help them to make money. Here are 7...
Book Summary: Mind Your Own Business
This article is based on the following book:
Mind Your Own Business
A Maverick’s Guide to Business, Leadership and Life
Doubleday & Company, Inc., 2003
ISBN 0-385-50959-6
208 pages
A maverick is an independent person who will...
How To Avoid Email Filters That Prevent Responsible Emails
Email is no doubt one of the most effective form of communication. Virtually anyone with Internet Access must have at least an email account. Email messages can be sent to anywhere in the world, to any email address, and cost almost next to...
Take Advantage of the Internet Power
The Internet has become a huge market place, and the recent explosion in online retailing and e-commerce prove it. Merchants now have access to a world wide consumer base (no longer limited by their geographical location). People have become...
The 13 Hidden Treasures of Internet Marketing
Most people get into internet marketing because it looks like a good way to make money from home. These people usually don't realize that initial sales are only a small piece of the pie. Don't be like them and miss out on all the hidden...
|
|
|
|
|
|
|
|
How I Got to Be Number One on Google and Yahoo - Without Even Trying!
I’m no Internet guru and I didn’t set out to register number one on Google, or Yahoo, with one of my sites. But that’s the way it happened and much faster than I thought possible.
Go on, try it out, go to www.google.com or www.yahoo.com, key in ‘mystery shopping business’ and you’ll see the site for one of my books ranks number one on both. Or at least it did just a few hours ago.
How is it done?
Well, as I said, I didn’t set out to be number one, it sort of happened by accident. Or luck perhaps! In fact, until I read Phil Wiley’s MINISITE PROFITS I had no idea I’d used four of the easiest techniques already to almost guarantee a high placement on those two vital search engines.
Look at the site if you like, it’s at www.castleedenbooks.com - but unless you’ve read Phil’s book, you might not spot the simple techniques involved, which required no programming as such and no need whatsoever to study search engine positioning.
It’s all to do with what Phil calls ‘Keyword Density’ and it means making frequent reference to key words and phrases individuals might use to locate sites similar to yours.
Based on keyword density (though I didn’t know it at the time) this is what I had already done to get that high placement for my course: The Ultimate Guide to Starting Your Own Mystery Shopping Business:
- The title of the book includes the phrase ‘mystery shopping business’.
- The title of the Internet page includes the phrase ‘mystery shopping business’.
- The phrase ‘mystery shopping business’ appears regularly throughout the text on several pages of the site.
- The metatags, descriptions and keywords for my site include the phrase ‘mystery shopping business’.
Everyone knows how important keywords are to your chance of appearing high on the list of sites returned by a search engine when an individual uses specific words and phrases to access sites.
For most of us that means adding suitable words and phrases in the ‘Web Properties’ section of our web design software. That’s if you design your own pages using such as Microsoft Publisher or other newbie friendly program. Use ready-made templates and you might not get the chance to add keywords this way.
Not the big problem it once might have been! The fact is search engines
select keywords from various areas of a site to determine how high it will rank when someone keys in the appropriate words. The more times a specific word or phrase appears, the more important your site will appear to search engines, and the more likely it will feature high in the rankings.
So all those references I’d already made to ‘mystery shopping business’ ranked my site number one. But there were in fact several other techniques I could have used to get that high placement as MINISITE PROFITS proved, sadly too late for one.
Those other techniques to increase keyword density?
- Choose a domain name based on appropriate keywords for your products. Mine, www.castleedenbooks.com - too late to change that, but my UK site for the same product became www.mystery-shopping.org.uk Excellent!
- Add articles containing keywords to your site and distribute them freely for others to publish online. Use keywords in titles and give a hyperlink back to your site.
- Include keywords in titles of graphics on your site. Do the same for downloads and bonus items, and dot them liberally into testimonials for your product. So when someone writes: “I loved your book”, ask permission to use the testimonial changed to “I loved The Ultimate Guide to Starting Your Own Mystery Shopping Business”.
- Promote a contest online to win a copy of The Ultimate Guide to Starting Your Own Mystery Shopping Business.
- Add a forum called ‘Meet Other Mystery Shopping Business Owners’…………….
- Include an ‘About the Author’ page and be sure to list the title of your latest book: The Ultimate Guide to Starting Your Own ….. Okay, enough already!
Get the idea? Of course you do, but don’t overdo it, the trick is to use, not confuse search engines, and certainly not to abuse them!
Be good and keyword density will be good to you!
Learn more about MINISITE PROFITS at www.affiliatemasters.net
Avril Harper is a UK writer specialising in business opportunities. This article may be freely distributed or used on and off the Internet as long as no changes are made.
More articles and free-to-distribute books and reports are available at: www.articlefactory.com
avril@publishingcircles.com
|
|
|
|
|
Amazon.com: Online Shopping for Electronics, Apparel, Computers ... |
Online shopping from the earth's biggest selection of books, magazines, music, DVDs, videos, electronics, computers, software, apparel & accessories, shoes, ... |
www.amazon.com |
  |
Amazon.com Books: New & used textbooks, biographies, children's ... |
Online shopping for millions of new & used books on thousands of topics at everyday low prices. |
www.amazon.com |
  |
Google Book Search |
Google digitizes many books from library collections. If an Old English edition, translation, or study is out of print or hard to locate, one can search for ... |
books.google.com |
  |
Books - The New York Times Book Review |
Reviews, features, author interviews and book excerpts from the national daily and the Sunday book review. Registration required. |
www.nytimes.com |
  |
The Online Books Page |
Features over 10000 online books free to the public. |
onlinebooks.library.upenn.edu |
  |
Barnes & Noble.com - Books, Used & Out of Print, Textbooks ... |
Barnes & Noble.com is the Web's premier destination for Books, DVD, Music, PC & Video Games, Children's titles, Toys & Games, Gift Cards, and more. |
www.barnesandnoble.com |
  |
The Online Books Page |
Listing over 25000 free books on the Web - Updated December 5, 2006 ... New on online books -- Google Library revs up, and other milestones -- Latest Book ... |
digital.library.upenn.edu |
  |
Amazon.co.uk: low prices in Electronics, Books, Music, DVDs & more |
UK branch of the online bookseller features large searchable selection of books. |
www.amazon.co.uk |
  |
AbeBooks: New & Used Books, Textbooks, Rare & Out of Print Books |
Abebooks - Over 80 million new, used, and rare books. |
www.abebooks.com |
  |
Guardian Unlimited Books |
Extensive site includes news and reviews, critics, authors, first chapters, Top 10s, bestsellers, talk board and games. Offers special sections by genre and ... |
books.guardian.co.uk |
  |
Books - Salon |
The literary section of Salon features book reviews, interviews, columnists and publishing news. |
dir.salon.com |
  |
Globe and Mail: Book News |
Presents book reviews and columnist along with best-seller lists and Book Briefs emailed newsletter. Canada. |
www.theglobeandmail.com |
  |
calendarlive.com - BOOKS & TALKS |
Reviews, features and event listings from the West Coast daily newspaper. |
www.calendarlive.com |
  |
Book - Wikipedia, the free encyclopedia |
A book is also a literary work or a main division of such a work. ... Books, especially heavy ones, need the support of surrounding volumes to maintain ... |
en.wikipedia.org |
  |
Books - reviews and literary news from The Times and The Sunday Times |
Book reviews, literary news, literary competitions, weblogs, book quizzes and literature features from The Times and The Sunday Times. |
www.timesonline.co.uk |
  |
Book World - washingtonpost.com |
The Sunday book review of the national daily newspaper features criticism, columns and an online book club. |
www.washingtonpost.com |
  |
Internet Public Library: Books |
Books. Rather than continuing to maintain its own index of online texts, the IPL is now pleased to recommend a number of other worthwhile resources for this ... |
www.ipl.org |
  |
oreilly.com -- Welcome to O'Reilly Media, Inc. |
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly has been a ... |
www.oreilly.com |
  |
SF Gate: Entertainment: Books |
Chronicle reviewers pick the best books of the season for the readers on ... Jessica Mitford's children recall the woman they called Decca in a new book. ... |
www.sfgate.com |
  |
Life - Entertainment News - USATODAY.com |
The latest in entertainment news with movie, TV, book, music and theater reviews, travel tips and tools and original content from USATODAY.com - updated ... |
www.usatoday.com |
  |
|