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Branding and Marketing
So, you know what a brand is. You know what makes up a brand and which parts of your company you might be able to exploit … I mean use, to define and manipulate your brand and the way you are perceived by the public. But, well, how?
The...
Get Out of Your Head to Improve Your Business
The classic novel by Robert Louis Stevenson tells the story of
one man's struggle with his duel personalities - Dr Jekyll, the
kind and respected physician, and the violent Mr Hyde.
But if you think living as two separate people is hard,...
Hardcore Sales Vs. The Relationship Part II: Building A Relationship With Your Prospect!
I would like to discuss some of the positives and negatives of sales and how they relate to relationship building. I would also like explain how you can go about starting to build a solid vendor-client relationship, and what pitfalls to avoid in...
Learn how to make money with reprint rights marketing
Reprint/Resale rights give you the opportunity to sell someone else's product & you keep 100% of the profits. This of course is done for a once off fee. This is a great way to get started when building a web site or starting a mail order business...
More Than Just a Logo: Creating Your Company's Corporate Identity
A client of mine once called after I had given a presentation to
him about his company's brand. He was calling to say we needed
to change the shade of taupe we had all agreed upon for the
firm's logo.
I was surprised to hear this busy man...
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Executive Resumes 101
What makes an executive resume “executive”? Is it the format? Is it the content? Or is it the personal marketing strategy? Executive resumes are different in all these areas. Executive resumes are targeted toward a hiring agent that is seeking more than the typical job seeker’s qualifications. The executive behind the resume must meet specific leadership and visionary qualifications that surpass the regular achievement-based resume. Executive resumes must demonstrate success in leadership in past positions, plus outline success strategies that can or will be carried to the next employer. The document that is the executive resume brings all these finer points together into a highly crafted document.
The executive resumes we produce here at GetInterviews.com not only present a top-tier appearance at first glance, but also incorporate the personal branding and sales strategy that is necessary to achieve the executive interview. Our executive resumes communicate the leadership qualities of our clients and demonstrate the vision our clients have for the future – both their own and for their target employers.
Executive resumes must present a “big picture” overview of the executive client’s career path and how in each position, he or she has demonstrated the ability to take the reins and bring the organization into steady growth, new markets, expanded offerings, or new directions. These issues are quite different than the mid-level or entry-level resumes that concentrate primarily on skills and concrete accomplishments.
To produce an effective executive resume that will win interviews (guaranteed), we work with our clients to gain a close understanding of their management style, their goals, and what they feel are the selling
points in their career. We then design a communication strategy to use in the resume that will persuade the hiring agent to contact the client for an interview. A resume not only must portray the executive’s professional experience but must also communicate a desire to succeed and an in-depth knowledge of industry.
While many job seekers feel comfortable writing their own resumes, the successful executive understands the value of investing in good marketing – and marketing is what the executive resume does! Most executives do not have the time or the inclination to attempt such a strategic business communication as an executive resume, and therefore “outsource” it to professional career marketing firms such as ours. A recent survey by a well-known executive placement firm found that 86% of executives who make more than $100,000 a year, engage professional career marketing firms such as GetInterviews.com to develop their resumes.
Are you ready to make that investment in your career success? If so, contact us today. We guarantee interviews within 30 days or we will rewrite your executive resume at no charge!
About the Author: Published in 25 career books, Alesia has been cited by Jist Publications as one of the "best resume writers in North America" and quoted as a Career Expert in the Wall Street Journal. Serving as the Resume Expert for over 50+ organizations, she has numerous media appearances to her credit and is a frequent keynote speaker. http://getinterviews.com
Source: www.isnare.com
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| Brand - Wikipedia, the free encyclopedia |
| The brand, and "branding" and brand equity have become increasingly important ... From the perspective of brand owners, branded products or services also ... |
| en.wikipedia.org |
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| Branding - Wikipedia, the free encyclopedia |
| Livestock branding, the marking of animals to indicate ownership; Human branding, ... Retrieved from "http://en.wikipedia.org/wiki/Branding" ... |
| en.wikipedia.org |
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| AllAboutBranding.com : Home |
| Provides resources and opinions on branding. Includes brand development, management and communications. |
| www.allaboutbranding.com |
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| brandchannel.com | branding resource produced by Interbrand | brands |
| An international online exchange and resource about brand marketing and branding. |
| www.brandchannel.com |
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| Branding Company Corporate Branding Internet Brand Identity ... |
| Brand Identity Guru Inc. creates, develops and promotes powerful brands. Our clients enjoy an array of innovative, creative and powerful branding solutions ... |
| www.brandidentityguru.com |
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| Branding Blog |
| Branding and positioning news and opinion. |
| www.brandingblog.com |
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| Branding Asia |
| Free articles, news and columns on branding in Asia. Market research and Asian marketing. |
| www.brandingasia.com |
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| Pages tagged with "branding" on del.icio.us |
| All items tagged branding ??? view popular ... industrie./design and branding consultant specialists./ · save this. by kittim to design branding graphic ... |
| del.icio.us |
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| The Brand Called You |
| Big companies understand the importance of brands. Today, in the Age of the Individual, you have to be your own brand. Here's what it takes to be the CEO of ... |
| www.fastcompany.com |
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| Branding: See what people are saying right now on Technorati |
| See all blog posts tagged with branding on Technorati. |
| www.technorati.com |
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| Mozilla Branding |
| The purpose of this document is to describe mozilla.org's branding strategy during and after the release of what has generally been called Mozilla 1.4. ... |
| www.mozilla.org |
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| What Brand Are You? A branding viral by The Design Conspiracy |
| What Brand Are You? has since been picked out as Site Of The Day by the likes of the Financial Times, Yahoo, USA Today and BBC News, and has received more ... |
| www.whatbrandareyou.com |
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| Julie & Company: Affordable branding, web design, graphic design ... |
| Julie & Company creates stellar branding, integrated marketing, advertising, web design, web development, Flash, trade show booths - all at affordable ... |
| www.julieandcompany.com |
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| Forty Media - Web Design, Web Development, Branding, Great Websites |
| a professional web design agency based in Phoenix, Arizona. |
| www.fortymedia.com |
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| Branding - Yahoo! Small Business |
| Find information to help grow your online business with business plans, Thomas Register, news articles and more. |
| smallbusiness.yahoo.com |
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| Lexicon |
| Lexicon Branding appears on KTVU News; Lexicon Branding creates Ridgeline for Honda, Viiv for Intel, and GameTap for Turner Broadcasting System, Inc. ... |
| www.lexicon-branding.com |
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| Branding and Usability |
| We're finding that a site's usability can dramatically affect branding. ... There are two basic techniques for branding: direct experience and indirect ... |
| www.uie.com |
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| iMedia Connection: Research & Metrics - Branding |
| Majority of marketers feel branding opportunities -- online and offline -- aren't ... IAB case studies prove real-world power of online in branding mix. ... |
| www.imediaconnection.com |
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| Small Business Marketing And Branding |
| Small business marketing and branding advice and how-to guides for small business owners. Learn how to start and grow your own successful business. |
| smallbusinessbranding.com |
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| Beyond Branding |
| Beyond Branding, published in hardcover in 2003 and paperback in 2005, presents innovative business models for the survival of 21st century organizations. |
| www.beyond-branding.com |
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