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Blogs, Podcasting, and RSS - How will these technologies affect eCommerce
At this moment in time , Blogs , Podcasting , and RSS are not going to fundamentally change any aspect of your online business, but rather, offer your company new ways to speak to your customer segments.. Blogs, Podcasting, and...
“Buzz Marketing: Marketing to non-marketable customer”.
Buzz marketing, also known as ‘word-of-mouth marketing’ ‘guerilla marketing’ or ‘stealth marketing’ is an art of human kind to involve the trendsetters in any community to carry the brand’s message, thus creating an interest in, and a demand for,...
Ethical finance: who benefits from our spending?
On one hand consumers are being universally criticised for running up significant amounts of debt on credit cards, yet conversely many companies are capitalising on the growing credit card debt, from charities and political organisations to football...
Turn Your Marketing Pieces into Marketing Masterpieces with These Five Design Techniques
Copyright 2005 Karen Saunders It's almost 5 o'clock on Friday afternoon. Do you know where your newest marketing pieces are? If you're a small business owner, they may be buried on your desk because you've got so many other important details...
Why Are Customers So Indecisive?
Do you know why your customer won’t buy? You’ve given her the best price, possibly even the best options. Yet she fidgets. Maybe, maybe not, she ponders. You stand by the wayside and sweat, praying the sale will go through. Then almost...
 
Top Ten Ways to Communicate @ Work Effectively!

Whenever I ask people in a work setting, "What would improve work,
profits and customer service the most where you work?" the answer is almost always "Better communication!"

Once the problem is noted, the next question is, "What are some effective ways to improve communication without breaking the bank?" Workshops on communication might be the place to start, but the long term answer is the day to day simple stuff. Many of the most effective ways to improve communication cost very little and require very little time on the part of anyone.

The suggestions below can be done by just about anyone from the janitor on down to the CEO. Check out the February 4, 2002 edition of Fortune for some real life examples in their list of "100 Best Companies to Work For." (Their dangling participle, not mine!)

Top Ten Ways to Communicate @ Work Effectively!

ONE: Learn How to "Read" People.
Anyone who has read the newsletter, "Communication @ Work!" over the last several months has become a little familiar with the DiSC Personal Profile System®. I like the DiSC because it is easy to learn and an effective tool for learning how to "read" people. When you know what motivates individuals, you can respond to them effectively and efficiently.

TWO: Display Pictures of Yourself with Co-Workers.
In the Fortune edition mentioned above, Agilent, a spin off of Hewlett Packard describe ways they used to successfully communicate. The CEO gladly had his picture taken with individual employees as he made it a point to visit with them regularly.

THREE: Hide Not the Truth.
If you are into reducing conflict, be up front with everyone in the workplace. Hiding important information that can affect working
conditions, profits and customer service will probably cause way more
trouble than it's worth. Just watch the news for classic examples!

FOUR: Under Promise, Over Deliver.
Two times in the last couple of weeks, I was told I would have to wait for service. The first time was at a restaurant who said I would have a 45 minute wait for a table. The other was my brake mechanic who said it would


take him 90 minutes to complete his work. I was seated in 25 minutes at the restaurant, and was driving my car
away in 65 minutes! What a great gift.

FIVE: "Out Honor" Your Co-Workers.
Take the risk of having others take advantage of you. Cross the line first rather than waiting for the other person to communicate first. In other words, give the gift before you receive it.

SIX: Learn Something New about Someone.
When you are curious (not snoopy!) about the people at work, you are
giving them respect. People love to be respected! Find out how their family is doing, or more about their favor hobby.

SEVEN: Notify Spouses and Family.
Speaking of respect, a card of thanks or acknowledgement sent to a spouse or parent can go a long way to improve communication with your employees.

EIGHT: Invite the Kids.
When I was a kid, my Dad often took me with him in his work. As a minister, that meant calling on people in the rest homes, going to weddings and occasionally watching him rope calves at a branding event. This is a great way to communicate pride in your work.

NINE: Invite Ideas.
People love to work where their ideas are valued. Most everyone notices how to improve the bottom line, but many want to be invited to share their thoughts.

TEN: Give Credit Away Even When It's Your Idea!
Anytime you can build up another person at your own expense, you have a good shot at improving the communication at work. Positive communication can be just as contagious as people who are disgruntled.

BONUS: Listen Differently than You Do Now.
Practice learning new ways of listening. If you use the same technique, you may find you are missing out on some important information.

©2002, Carwin Dover, Intentional Partnerships

About the Author

Do you want to learn more? Carwin Dover works with people who want
to maximize their talents and with business owners who want to keep
their best employees.
www.mycoachswebsite.com
bizcoach@mycoachswebsite.com
Subscribe to the free, weekly ezine, "Communication @ Work!" mailto:subscribe@mycoachswebsite.com .

 

Brand - Wikipedia, the free encyclopedia
The brand, and "branding" and brand equity have become increasingly important ... From the perspective of brand owners, branded products or services also ...
en.wikipedia.org
 
Branding - Wikipedia, the free encyclopedia
Livestock branding, the marking of animals to indicate ownership; Human branding, ... Retrieved from "http://en.wikipedia.org/wiki/Branding" ...
en.wikipedia.org
 
AllAboutBranding.com : Home
Provides resources and opinions on branding. Includes brand development, management and communications.
www.allaboutbranding.com
 
brandchannel.com | branding resource produced by Interbrand | brands
An international online exchange and resource about brand marketing and branding.
www.brandchannel.com
 
Branding Company Corporate Branding Internet Brand Identity ...
Brand Identity Guru Inc. creates, develops and promotes powerful brands. Our clients enjoy an array of innovative, creative and powerful branding solutions ...
www.brandidentityguru.com
 
Branding Blog
Branding and positioning news and opinion.
www.brandingblog.com
 
Branding Asia
Free articles, news and columns on branding in Asia. Market research and Asian marketing.
www.brandingasia.com
 
Pages tagged with "branding" on del.icio.us
All items tagged branding ??? view popular ... industrie./design and branding consultant specialists./ · save this. by kittim to design branding graphic ...
del.icio.us
 
The Brand Called You
Big companies understand the importance of brands. Today, in the Age of the Individual, you have to be your own brand. Here's what it takes to be the CEO of ...
www.fastcompany.com
 
Branding: See what people are saying right now on Technorati
See all blog posts tagged with branding on Technorati.
www.technorati.com
 
Mozilla Branding
The purpose of this document is to describe mozilla.org's branding strategy during and after the release of what has generally been called Mozilla 1.4. ...
www.mozilla.org
 
What Brand Are You? A branding viral by The Design Conspiracy
What Brand Are You? has since been picked out as Site Of The Day by the likes of the Financial Times, Yahoo, USA Today and BBC News, and has received more ...
www.whatbrandareyou.com
 
Julie & Company: Affordable branding, web design, graphic design ...
Julie & Company creates stellar branding, integrated marketing, advertising, web design, web development, Flash, trade show booths - all at affordable ...
www.julieandcompany.com
 
Forty Media - Web Design, Web Development, Branding, Great Websites
a professional web design agency based in Phoenix, Arizona.
www.fortymedia.com
 
Branding - Yahoo! Small Business
Find information to help grow your online business with business plans, Thomas Register, news articles and more.
smallbusiness.yahoo.com
 
Lexicon
Lexicon Branding appears on KTVU News; Lexicon Branding creates Ridgeline for Honda, Viiv for Intel, and GameTap for Turner Broadcasting System, Inc. ...
www.lexicon-branding.com
 
Branding and Usability
We're finding that a site's usability can dramatically affect branding. ... There are two basic techniques for branding: direct experience and indirect ...
www.uie.com
 
iMedia Connection: Research & Metrics - Branding
Majority of marketers feel branding opportunities -- online and offline -- aren't ... IAB case studies prove real-world power of online in branding mix. ...
www.imediaconnection.com
 
Small Business Marketing And Branding
Small business marketing and branding advice and how-to guides for small business owners. Learn how to start and grow your own successful business.
smallbusinessbranding.com
 
Beyond Branding
Beyond Branding, published in hardcover in 2003 and paperback in 2005, presents innovative business models for the survival of 21st century organizations.
www.beyond-branding.com
 
 

 
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