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6 Surefire Ways to Achieve Your Goals for 2005
Hope you had a good rest and are all fired up for the year ahead. Whilst you were sitting on the beach or lazing around during your time off, which of the following changes to your life did you decide to make this year? To have the body of Elle...
Finding Balance In A Tilted World
I was recently talking with one of my entrepreneur friends. He has started three businesses in the last several years—a budding entrepreneur. He was relating some of the joys he has experienced in those enterprises: a sense of freedom from the...
Increase Your Sales - Accept Credit Cards
Many people today simply prefer the convenience of paying by credit card. If you want their business, you must be able to accept their credit-card payments. In part one of this series we will discuss why you should accept credit cards, and the...
Sell More by Testing your Web Headlines and Home Page
A client asked me, "At what point do you change your Web site when not making enough sales?" My answer? Within a month or so because as long as your ad copy is weak, those weak sales numbers will continue. My Web master says "It depends on how...
Succession Planning - 10 Vital Points for Business Success
Succession Planning isn't just about preparing for boardroom changes or grooming your son or daughter to take over when you want to retire. It's much more about how those managing others create seamless changeovers, preparing who you have, for...
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Building Shareholder Value Through Your People
By using your best asset, your people, really well, it helps you and your shareholders benefit. Your people have wonderful skills and leveraging this is what makes good businesses truly great.
Increasing shareholder value is the most important driver for organisations in the modern business world. Shareholder value is built through growing profit and building confidence in the organisation, which moves share prices upwards. Shareholders like this!
And the employees of an organisation have a crucial part to play in both elements of this.
They contribute to sales by selling more, both to new and old customers. They build the customer base by word of mouth from existing customers. New customers are pre-filtered because your existing customers tell them exactly what you do, so more customer interactions are converted, with less wasted time. This means that your costs are kept down.
Your people buy better because they build great relationships with suppliers - so they get the best deals. Both sides win, so the
relationship blossoms.
Great people in your organisation work hard to keep costs low, because they are enabled to do so. They have freedom to be creative. They get very focused on the 'Does it create value?' question and work together, with the best results as their only goal.
With all this positive activity, the organisation looks and feels strong to it's customers, suppliers and shareholders. With this and a great profit performance, confidence grows.
Shareholders enjoy great improvements in the value of the growth in the price of the shares they hold and the dividends they receive.
About the Author
© 2005 Martin Haworth is a Business and Management Coach. He works worldwide, mainly by phone, with small business owners, managers and corporate leaders. He has hundreds of hints, tips and ideas at his website, www.coaching-businesses-to-success.com. (Note to editors. Feel free to use this article, wherever you think it might be of value - with a live link if you can).
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