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Homemade Wedding Favors - Pre-Wedding De-Stressing!
Homemade wedding favors are a uniquely personal way to say thank you to your guests for sharing in your special day. This mechanised age has made us long for more personal products, leading to a great choice of wedding favor crafts for the couple...
Prayer is Powerful, Exciting
I’m finding late in life that prayer is a journey. We have to learn to pray, because prayer is essential for a daily work with Jesus. In Mark 11:23, it states that we “shall not doubt in our heart that what we are praying for will come to...
Rubber Stamps and Scrapbooking – Keep Kids Busy with Crafts This Summer
They’re out of school and back to torment the neighborhood this summer. You remember the days. Boredom is a common thought, even with all the stuff to do. Mow the lawn, go to baseball games, and hang out with friends. How can they be bored? It is...
The Planning of a Bridal Shower!
Planning a bridal shower? Maybe a dear friend or even sister is getting married and you are in charge of planning the bridal shower? Bridal showers are customary and traditional. They aren't all about the bridal shower gifts though! They are a way...
Timberland Boots - For Hiking, Camping, and Everything Else
Timberland shoes and boots are relative newcomers to the footwear scene, when you consider the history of this type of footwear. The oldest known evidence of boots comes from a clay impression in Ancient Syria, while cave paintings in Spain, which...
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12 Interesting Facts to Know About Candles
If you're considering some type of marketing plan involving candle sales consider the following:
1. The Candle industry is growing; more so because of our society’s stressful lives and everyone’s quest for relief.
2. Candles are used in 7 out of 10 U.S. households. The majority of consumers also burn candles between 1-3 times per week, with half of these consumers burning 1-2 candles at a time.
3. Candle industry research findings indicate that the most important factor affecting candle sales is Fragrance, with Color and Shape taking a distant second, in the consumer selection of a candle for the home.
4. Overall candle sales are growing faster than the United States economy as a whole. The past few years have seen remarkable growth and strength in the candle industry as a whole.
5. The U.S. market is typically separated into seasonal business at roughly 35%, and Non-seasonal 65% of the annual market.
6. Consumers say they typically burn candles for just under 3 hours. 9 out of 10 candle users say they use candles to make a room feel comfortable and cozy.
7. Candle users say they most frequently burn candles in the living room (42%), by the kitchen (18%), and the bedroom (13%).
8. Candle purchasers view candles as an appropriate gift for the holidays (76%),
house-warming gifts (74%), a hostess/dinner party gift (66%) a thank you gift (61%), adult birthday gift (58%).
9. US retail sales of candles are estimated at approximately $2 billion annually, excluding the sales of candle accessories.
10. There are more than 350 commercial, religious and institutional manufacturers of candles in the United States, as well as scores of small craft producers for local, non-commercial use.
11. Candles are sold principally in three types of retail outlets: department stores, specialty shops, and mass merchants, including drug store chains, supermarkets, and discount stores.
12. Candle manufacturers’ surveys show that 96% of all candles purchased are bought by women. Two thirds of candle purchasers say they use candles once a week or more often. Women are more frequent users than men, and younger people tend to use candles more often than older adults.
Original information available at http://www.susquehannacandle.com/factsgeneral.aspx
Susquehanna Candle, L.L.C. is a leading designer, manufacturer and wholesaler of superior quality scented candles in the US Market.
Visit our Web site at http://www.susquehannacandle.com
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