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10 Blazing Ways To Sky-Rocket Your Profits
1. Use a "P.S." at the end of your ad copy. This is were you either want to repeat a strong benefit or use a strong close like a free bonus. 2. Publish a free ebook and give it away from your web site or in your e-zine. This will increase your...
Advertising on a budget -- Part 3: Frequency, frequency, frequency
This is the third article of a three-part series. I'm illustrating the marketing challenges of PrescottWeddings.com, a small business.
If you don't remember anything else about marketing, remember this: Frequency is king.
The more often you...
Einstein Method To Rapid Solutions
Einstein Method To Rapid Solutions By Dave Czach Albert Einstein provided brilliant theories and ideas to our world. But where did these ideas originate? Experience, education, the twilight zone or all of the above? It's been reported that...
Innovation Management
Innovation is different and distinct from creativity in that it is idea selection, development and commercialisation as opposed to creativity, which is problem identification and idea generation. The core issue with innovation management is,...
Need to Organize? Use Cupboards!
In many homes today, cabinets play an important role in storage
and space. People who live in smaller homes need to maximize
their living spaces and use cabinets and other fixtures to
enforce this.
We see bureaus, consoles, and cupboards to...
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Are You Boring Your Customers?
Copyright 2005 strength-training-woman.com
The business world is changing and your company must catch up.
Consumers are driving the quest for information and personality.
Customers are demanding to trade their hard earned cash for
prompt, reliable, trust worthy and friendly services. Clients
yearn for the days when a company took care of them.
Is your company doing all it can to establish a regular,
consistent, focused, friendly relationship with each and every
customer? Are you delivering powerful content and information to
your clients? Are you providing answers to their concerns and
questions before they have to ask? Are you doing all of this
through old-fashioned, out-dated and ineffective marketing
techniques?
Forget about the postcards that remind your customers to get
their oil changed or the weekly sales circular. That is not
innovation. In today's business world those techniques are
considered par. Your company should be doing something similar
already.
However, your company needs an innovative, never-ending
marketing campaign that leverages your database to its fullest
potential. Your company needs to become the leader in your
field; you must set yourself apart from all the others. You must
put your company in front of your customer's eyes every single
chance you get. Your company must thrive on customer service and
attention.
Your client sees your competitors every single day. They get the
same sales letter from 15 different stores. They hear the same
jingles and the same promises. In fact, your clients are getting
tired of it. Your marketing campaign could be back firing on
you! Think about it. You could be losing money because you
current marketing campaign is stale and boring. It's nothing
special or spectacular. Are you spending tons of money just to
be average?
Your company needs a fresh customer service campaign that
delivers new and repeat business. It needs to be a lead
generating machine and it needs to educate your current
customers about your company and your services. You do not need
to pay thousands of dollars to do this. You do not need to hire
the world's foremost marketing firms and you certainly do not
need to spend all of your time creating new ideas.
It's time businesses realize what their customers really want.
They want honest answers from you. They want you to solve their
problem. They want you to be the expert in your field. They want
to trust you. They want to know that you have their best
interest in mind and will do whatever it takes to make them
happy.
The most successful businesses are taking advantage of the
Internet revolution. They are building content focused websites
for their current company, or they are starting brand new
companies to fill a current market void.
You can create a targeted, lead generating, consumer focused
website that delivers the goods for less than the cost of one
yellow pages ad. These
days you do not even have to learn HTML
or some other seemingly foreign language. The web is exploding
with do-it-yourself websites. The trick is finding one the
produces results for your company.
Doing a quick search engine query on 'work at home businesses'
or 'Internet businesses' and you will be floored with the
results. The latter search brings back over 147 million results.
How do you know which one to proceed with? More importantly, how
do you know which ones are legitimate?
Do your research. Creating a website is the easy part these
days. The forward thinking business owners of today are focusing
on content. No, they are focusing on creating great content that
ranks well at Google and other search engines. They are creating
web pages that answer their customer's questions.
It's one gigantic cycle. A stranger searches for hybrid cars on
Google. She sees your listing in the first page of the search
results. She clicks to visit your website. You provide her with
tons of amazing hybrid car content. She begins to trust you
because she feels as though you are the authority on hybrid
cars. You offer her a free ebook or free report. She know trusts
you enough to purchase your full length book on hybrid cars.
Do you see the cycle? A stranger becomes a raving fan of your
business because she learned to think of you as the leader of
your field. You gave her freebies and opened the door to
communication. She trusted in you and traded her hard earned
cash for your knowledge.
This concept works over and over again for any type of business.
Have a local restaurant? Build a website that provides the menu,
the daily specials, the option to order dinner online, a monthly
contest and so much more. The ideas are only limited by your
imagination.
Have a personal training studio? Build a website that offers
online personal training, provides exercise photos and
descriptions, offer recipes and weight loss tips. Create a
monthly ezine that talks about the current health trends. Offer
more than a plain old online brochure that states boring
information. Give more to your customers!
It is these types of innovative businesses that are now leading
the new Internet and business era. Consumers now seek friendly,
trust worthy advice from your business. They want more than a
lousy sales circular. They demand more creativity. They demand
more attention and are willing to pay for it all. Trash your
stale campaigns and dive into the world of Internet marketing
and profitable websites. Sure, it's scary at first, but doing
your research will leave you fascinated with this thriller
concept.
About the author:
Lynn VanDyke's website now ranks in the top 1% of all sites in
the world. Her Alexa ranking is 115,146 of over 56 million
websites. For your free step-by-step guide to starting your own
online business or work from home business visit:
http://strength-training-woman.com/sone.html
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| Creativity - Wikipedia, the free encyclopedia |
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| en.wikipedia.org |
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| AdCritic.com: Commercial Ads |
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| National Curriculum in Action - Creativity - |
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| Ten Steps for Boosting Your Creativity |
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| Pages tagged with "creativity" on del.icio.us |
| All items tagged creativity ??? view popular ... Perspective for Creative Leaders · save this. by aromay to creativity business management ... 1 hour ago ... |
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| Creativity Web - Resources for Creativity and Innovation |
| Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ... |
| members.optusnet.com.au |
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| gapingvoid: "cartoons drawn on the back of business cards": how to ... |
| So you want to be more creative, in art, in business, whatever. ... Companies that squelch creativity can no longer compete with companies that champion ... |
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| Creativity Quotes | Creativity Quotations | Creativity Sayings ... |
| Quotes on Creativity - part of a larger collection of Wisdom Quotes to challenge and inspire. Find Creativity quotations and links to quotes on other ... |
| www.wisdomquotes.com |
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| Ideas by Creativity Pool |
| A free database with new ideas and possible inventions. Add your own, or bring an existing idea to life. |
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| CREATIVITY |
| Creative problem solving depends on using the right tools, tricks, ... Search for the latest books on Creativity (or anything else) in the Quantum Books ... |
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| Creativity Tools, Creative Solutions & Creative Problem Solving ... |
| This page explains a wide range of techniques which can help you generate creative solutions to your problems. |
| www.mindtools.com |
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| The 6 Myths Of Creativity |
| A new study will change how you generate ideas and decide who's really creative in your company. |
| www.fastcompany.com |
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| CreativeClass.org |
| Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development. |
| www.creativeclass.org |
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| TIP: Concepts |
| The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ... |
| tip.psychology.org |
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| American Creativity Association (ACA) |
| An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ... |
| www.amcreativityassoc.org |
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| CREAX - Portal for creativity and innovation |
| A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience. |
| www.creax.net |
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