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Brainstorming! The Key To Wealth
Advertising executive Alex F. Osborne first coined the word “brainstorming” in the early 1940’s. Since then literally millions of ideas, products, services and solutions have been created and improved on.
Every institution from Fortune 500...
Diversity: No Longer Just Black and White
Diversity in the workplace used to hinge upon the level of responsibility, pay, and respect that one could receive based upon the color of skin and ethnicity. But, these days, diversity in the workplace has become much more than that. Most CEO’s and...
Powerful Negotiation Tips: A quick reference guide
If a negotiation is a test, this is the one-page cheat sheet you're allowed to bring with you. Thorough preparation and practice are the real keys to success. But a little memory jog when you're under pressure never hurt either. Below are some of...
Publicity Campaigns: How Many Hours.How Many Months?
When it comes to generating publicity for a product, business or website, one of the hardest decisions entrepreneurs have to make is whether to launch the campaign themselves. What makes it tough is trying to determine the amount of time it might...
Starting a Home Craft Business: Cashing in on your Artistic and Creative Skills!
How can one forget the craft classes at school? You must have
enjoyed putting together colorful pieces of paper and varied
craft stuffs to give form to dolls, teddy bears, boats, aero
planes, flowers and so on. Have you ever considered...
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Creative Thinking versus Critical Thinking
The process of creative thinking is often, mistakenly, intertwined with critical thinking. There is a tendency to write and edit simultaneously, couple hypothesis generation and evaluation, combine problem identification with solution.
To increase effectiveness, one should first apply creative thought, which is meant to be daring, uninhibited, free-spirited, imaginative, unpredictable, and revolutionary. The trick is to ignore content and maximise the size and richness of the idea pool.
Second, critical thinking is exercised to achieve applied creativity. This is reductive, logical, focused, conservative, practical and feasible. During this stage, the idea pool is reduced to achievable, appropriate ideas.
Now onto the Idea Pool itself:
Maximising the size and richness of the idea pool is a conscious process that has a lot in common with a) lateral thinking and b) the elicitation of tacit knowledge. It is the pre-critical thinking phase and some elements include:
a) Coming up with ideas for the sake of generating ideas.
b) Using a variety of stimuli and frameworks to open up as many pathways as possible.
c) Not having a conscious direction.
d)
Not stopping when a goal seems fulfilled.
e) Consciously stimulating change in direction.
In short, the key principle is to produce first and scrutinize second – writing and rewriting are two separate processes. This applies across the board, from business problem solving to arts such as screenwriting. The more people try to understand meaning, the less they produce.
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These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased at http://www.managing-creativity.com
Kal Bishop, MBA, http://www.managing-creativity.com
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You are free to reproduce this article as long as the author's name, web address and link to MBA dissertation is retained.
About the Author
Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller.
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| Creativity - Wikipedia, the free encyclopedia |
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| Pages tagged with "creativity" on del.icio.us |
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| Creativity Web - Resources for Creativity and Innovation |
| Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ... |
| members.optusnet.com.au |
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| gapingvoid: "cartoons drawn on the back of business cards": how to ... |
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| Creativity Quotes | Creativity Quotations | Creativity Sayings ... |
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| Ideas by Creativity Pool |
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| CREATIVITY |
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| www.quantumbooks.com |
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| Creativity Tools, Creative Solutions & Creative Problem Solving ... |
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| www.mindtools.com |
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| The 6 Myths Of Creativity |
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| CreativeClass.org |
| Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development. |
| www.creativeclass.org |
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| TIP: Concepts |
| The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ... |
| tip.psychology.org |
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| American Creativity Association (ACA) |
| An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ... |
| www.amcreativityassoc.org |
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| CREAX - Portal for creativity and innovation |
| A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience. |
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