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10 Habits of Highly Unsuccessful Business Owners and Managers
Do you spend every waking minute at work? Do you find it difficult to take time out for you? Are you constantly working in a mess? The Small Business Owner These people tend to be involved in every aspect of their business from being the...
5 Questions to Ask About Your Next Meeting
Every meeting provides an opportunity to learn important things about the people who attend. Here's what to watch for: Is it planned? Effective leaders always begin with clearly defined goals and then prepare plans for achieving them. They...
From Ordinary to Extra Ordinary Through Internet Networking
Entrepreneurs around the world are tapping into the endless resources that freely flow through Internet networking communities. These communities are made up of enterprising women and men who are seeking to discover new and innovative techniques of...
Innovation Management – 5 ideas an hour
The Economist (2003b) states that 3000 bright ideas are needed for 100 worthwhile projects, which in turn will be winnowed down to four development programmes for new products. And four such development programmes are the minimum needed to stand...
Stop Going to Networking Meetings and Get MORE Business
A few days ago I returned from my annual National Speaker's Association (NSA) conference in Atlanta. The educational sessions were OK, the hotel was so-so, and the town was lacking in exciting things to do, but my experience was stellar. How is...
 
How to Profit in a Recession

How To Profit in a Recession

by Kevin Nunley
http://DrNunley.com

People all over North America are telling me business is slow.
"I can't say there isn't any business," Bob confides. "It's just
that it's darned difficult to get sales. I have to work three
times as hard just to get a small order."

Even though experts say our economy is still strong, most
people agree we're in a recession. Many of us charged up our
cards in the 90s and don't feel much like buying anything we
don't have to have. Others feel a little depressed about the
future and just don't want to spend anything to make their lives
better or more successful.

Hey, I understand. Hardly anybody feels as adventurous as we
did a few years ago in the go-go '90s. But that doesn't mean we
should roll up our tent and slink out of town.

THERE'S LOTS OF MONEY TO BE MADE!--even in a recession. Here are
several ways to capitalize on the recession and move your
business or career forward no matter what.

Start by cutting prices. It's the old law of supply and demand.
When there is less demand for what we sell, it's time to drop the
price. Emphasize several low cost products or services that will
appeal to the thrifty.

I dropped prices recently at my site. I just leveled with
people, told them that times were tight and I wanted to make my
services available to everyone without putting them into more
debt. Customers responded with overwhelming enthusiasm. Sales,
which had been slow, suddenly became brisk.

Next, cut costs. If you've been in business any time at all, you
have probably accumulated expenses you don't need. I cancelled
an extra $40 per month phone line I wasn't using, cut a 10
message autoresponder back to 7 messages, and pulled back on the
labor I was paying


for. None of the expenses were big in
themselves, but when added together they make a nice difference
in the bottom line.

It's hard to be creative when big expenses are breathing down
your neck, and a recession is just the time when you NEED to let
your creativity show.

Advertise! The BIG mistake companies make during a recession is
they let their marketing director go and cancel all their
advertising. Intel did that back in the recession of the early
90's and later admitted it was a huge mistake. Competitors had a
chance to market when Intel wasn't and grabbed a lot of their
customers. Now the smart thing to do is to take advantage of the
recession's lower ad rates and market, market, market. Your ad
gets extra attention when competitors aren't advertising.

Business and the economy go through natural up and down cycles.
The Internet, which is a more pure type of market, goes up and
down with even wilder cycles. Ride the wave. Change your
business as the economy changes.

Look for what prospects need, for where they hurt, and offer
helpful solutions that cut right to the problem. You'll have a
lot more customers and they will be grateful you are there to
help in times that are less than the best.

Kevin Nunley is the Net's #1 copy writer. Thousands of
businesses have relied on Kevin for quality sales letters, web
site copy, ads, and press releases. You get sizzling copy in the
style you need, fast service, and affordable prices that are hard
to beat. See http://DrNunley.com Reach Kevin at
mailto:kevin@drnunley.com or 801-328-9006.


About the Author

Kevin Nunley has helped thousands of people start and succeed in their own business. See his 10,000 free biz-tips at http://DrNunley.com Reach Kevin at kevin@drnunley.com or 801-328-9006.

 

Creativity - Wikipedia, the free encyclopedia
Creativity (or creativeness) is a mental process involving the generation of ... Wallas considered creativity to be a legacy of the evolutionary process, ...
en.wikipedia.org
 
Creativity For Life
An exploration of creativity in everyday life, with articles, quotes, reviews and other creative resources to awaken creativity in daily life.
www.creativityforlife.com
 
AdCritic.com: Commercial Ads
FROM CREATIVITY: Emerging Directors, Unite In the time it took to write this, three new directors popped up. Here are twenty to get acquainted with. ...
www.adcritic.com
 
National Curriculum in Action - Creativity -
Ordering Creativity packs: print and video materials. This website gives practical ideas on how to promote pupils' creative thinking and behaviour. ...
www.ncaction.org.uk
 
Ten Steps for Boosting Your Creativity
Experiments performed by the JPB Creative Laboratory show that watching TV causes your ... a weekly report on creativity, ideas, innovation and invention ...
www.jpb.com
 
Category:Creativity Techniques - Mycoted
This is a general category of Creativity and Innovation Techniques, ... I like to think of these creativity techniques as tools in a toolbox in much the ...
www.mycoted.com
 
Creativity at Work: The interplay of business, art and science
A resource for training and development in creativity and innovation in organizations. Has a newsletter, and some articles and essays by 'Corporate ...
www.creativityatwork.com
 
Crayola Creativity Central
Crayola Creativity Central offers kids arts and crafts ideas for rainy day fun. We also have coloring books and pages, art and craft projects, games, ...
www.crayola.com
 
Pages tagged with "creativity" on del.icio.us
All items tagged creativity ??? view popular ... Perspective for Creative Leaders · save this. by aromay to creativity business management ... 1 hour ago ...
del.icio.us
 
Creativity Web - Resources for Creativity and Innovation
Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ...
members.optusnet.com.au
 
gapingvoid: "cartoons drawn on the back of business cards": how to ...
So you want to be more creative, in art, in business, whatever. ... Companies that squelch creativity can no longer compete with companies that champion ...
www.gapingvoid.com
 
Creativity Quotes | Creativity Quotations | Creativity Sayings ...
Quotes on Creativity - part of a larger collection of Wisdom Quotes to challenge and inspire. Find Creativity quotations and links to quotes on other ...
www.wisdomquotes.com
 
Ideas by Creativity Pool
A free database with new ideas and possible inventions. Add your own, or bring an existing idea to life.
www.creativitypool.com
 
CREATIVITY
Creative problem solving depends on using the right tools, tricks, ... Search for the latest books on Creativity (or anything else) in the Quantum Books ...
www.quantumbooks.com
 
Creativity Tools, Creative Solutions & Creative Problem Solving ...
This page explains a wide range of techniques which can help you generate creative solutions to your problems.
www.mindtools.com
 
The 6 Myths Of Creativity
A new study will change how you generate ideas and decide who's really creative in your company.
www.fastcompany.com
 
CreativeClass.org
Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development.
www.creativeclass.org
 
TIP: Concepts
The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ...
tip.psychology.org
 
American Creativity Association (ACA)
An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ...
www.amcreativityassoc.org
 
CREAX - Portal for creativity and innovation
A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience.
www.creax.net
 
 

 
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