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An Idea For Multi-Level People To Consider
Let me start off by letting you know that I am NOT involved in any MLM programs - I am only speaking from a "consumers" point of view. This is important because I won't spend time cramming multi-level marketing down your throat and people who are...
Creative People - The "Industry Standard" for Fee Setting is Hurting You
If you are having difficulty knowing what to charge, then check out your competition and find out what they're doing. Find out if they post prices or fees on their website or if they have "packages" or deals. Do they have payment options?
While you...
Forcing Inspiration
Most people, when they have to complete a creative endeavour, often tend to wait for inspiration. It is not unusual to find, therefore, that most people take inordinately long to complete projects or never finish them at all. Look at the infinite...
Goal Setting Secrets of a Three-time Olympian
What I learned at the Olympic Training Center that you could use to win in life.
What would your life be like if failure was not an option? Would you like to perform at your peak more often? What would you do if you knew you could not fail?
...
How To Ensure Effective Color In Today’s Manufacturing Processes
Scientists will describe color as the quality of an object with respect to light. But, as any one of us knows, our human response to color is very emotional. When skillfully used by designers, color creates the kind of harmonious balance and...
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Innovation, Idea Selection, Valuation
There is no sure fire route to commercial success, but one can maximize the chances of selecting those ideas that are most likely to succeed. Organizations short of R & D resources must implement such processes. The Economist (2003) states that 3000 bright ideas result in 100 worthwhile projects, which are winnowed down to four development programmes. And four such development programmes are required to stand any chance of getting one winner.
So how do we value ideas? There are quite a few categories of evaluation. Some include:
a) Those types of ideas that have been most successful in the past. Franklin (2003) notes at least six types, including need spotting, solution spotting, market research resultants, random event, mental invention, trend following. Each type has it’s own percentage of success.
b) Fit with the firm. Katz (2003) argues that ideas are more likely to succeed if the firm has i) the strategic fit, ii) the technical expertise and iii) the business competencies to make it work.
c) Utterbeck (1994) notes that practical impediments can make or break a valuable idea. For instance, the cultural resistance to condoms in Africa have contributed to the spread of HIV. He has devised the S-curve, which allows relative measurement of ideas against practical impediments.
d) The timing of GO and KILL decisions have an impact. When an idea is in the pipeline, a premature KILL decision may not allow the potential of an idea to be fully realised. However, keeping it in the GO state may
use up valuable resources that hinder other valuable ideas.
e) Success is more likely if the benefits to the consumer have been established. These can be measured in various ways, for example, rating on productivity, simplicity, convenience, risk, fun, image, environmental, purchase, delivery, use, supplements, maintenance, disposal etc.
These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com
Kal Bishop, MBA
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You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.
About the Author: Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com.
Source: www.isnare.com
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Creativity - Wikipedia, the free encyclopedia |
Creativity (or creativeness) is a mental process involving the generation of ... Wallas considered creativity to be a legacy of the evolutionary process, ... |
en.wikipedia.org |
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Creativity For Life |
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AdCritic.com: Commercial Ads |
FROM CREATIVITY: Emerging Directors, Unite In the time it took to write this, three new directors popped up. Here are twenty to get acquainted with. ... |
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National Curriculum in Action - Creativity - |
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Ten Steps for Boosting Your Creativity |
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Category:Creativity Techniques - Mycoted |
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Creativity at Work: The interplay of business, art and science |
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Crayola Creativity Central |
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Pages tagged with "creativity" on del.icio.us |
All items tagged creativity ??? view popular ... Perspective for Creative Leaders · save this. by aromay to creativity business management ... 1 hour ago ... |
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Creativity Web - Resources for Creativity and Innovation |
Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ... |
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gapingvoid: "cartoons drawn on the back of business cards": how to ... |
So you want to be more creative, in art, in business, whatever. ... Companies that squelch creativity can no longer compete with companies that champion ... |
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Creativity Quotes | Creativity Quotations | Creativity Sayings ... |
Quotes on Creativity - part of a larger collection of Wisdom Quotes to challenge and inspire. Find Creativity quotations and links to quotes on other ... |
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Ideas by Creativity Pool |
A free database with new ideas and possible inventions. Add your own, or bring an existing idea to life. |
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CREATIVITY |
Creative problem solving depends on using the right tools, tricks, ... Search for the latest books on Creativity (or anything else) in the Quantum Books ... |
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Creativity Tools, Creative Solutions & Creative Problem Solving ... |
This page explains a wide range of techniques which can help you generate creative solutions to your problems. |
www.mindtools.com |
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The 6 Myths Of Creativity |
A new study will change how you generate ideas and decide who's really creative in your company. |
www.fastcompany.com |
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CreativeClass.org |
Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development. |
www.creativeclass.org |
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TIP: Concepts |
The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ... |
tip.psychology.org |
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American Creativity Association (ACA) |
An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ... |
www.amcreativityassoc.org |
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CREAX - Portal for creativity and innovation |
A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience. |
www.creax.net |
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