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7 Strategies for Sustained Innovation
The need for constant reinvention is a given in today’s business environment. And while a breakthrough product or concept can catapult an organization ahead of its competitors, in these fast-paced times, that advantage is often short-lived. While...
78 Ways to Start Your Next Book or Article
So many people want to write books to generate passive income, gain credibility and recognition, to leave a legacy, and just to be heard. The biggest challenge they find is not coming up with ideas to write about, the biggest challenge is often...
"A Professional's Mind Set To Making It Online"
Does the seasoned professional have a "leg up" on the rest of us? Not necessarily. People who have had distinguished professional careers in other businesses may have a distinct advantage over the masses if they are common sense smart, but they...
Good Ways To Procrastinate And When Procrastination Might Be Good
Good ways to Procrastinate and when Procrastination might be good.
I am writing this with the din of jackhammers in background. I am working on the weekend (surprising at that might be); feeling sorry for myself that I cannot get good quiet...
How To Find New Ideas For Your Business
New ideas are the lifeblood of any business so it is important to encourage creativity and to be truly innovative. But creativity and innovation are not the same. Creativity is all about coming up with new ideas, whereas innovation involves...
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Innovation Management – Famous Failures!
However, commercial success is not the only measure of success. One other method of gauging success is the effect on culture and the market – is it significant or not? Examples include:
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.
There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted.
However, commercial success is not the only measure of success. One other method of gauging success is the effect on culture and the market – is it significant or not? Examples include:
a) Napster – so successful it went bust. It influenced Kazaa, whose founders went on to start Skype – free international telephone calls for everyone. Forced Telecoms companies to realise that their future revenues will not come from fixed line income but content delivery.
b) Concorde – technically superior. Elegant. World famous. Bust.
c) Xerox invented the
mouse and graphical user interface. But they didn’t invest in its potential.
d) The big Studios didn’t see the potential of toy licensing before Star Wars. They learned a big lesson.
e) New Coke. Please don’t mess with out cultural icon.
These topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com.
You can also receive a regular, free newsletter by entering your email address at this site.
Kal Bishop, MBA You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.
ABOUT THE AUTHOR
Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com.
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Creativity - Wikipedia, the free encyclopedia |
Creativity (or creativeness) is a mental process involving the generation of ... Wallas considered creativity to be a legacy of the evolutionary process, ... |
en.wikipedia.org |
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Creativity For Life |
An exploration of creativity in everyday life, with articles, quotes, reviews and other creative resources to awaken creativity in daily life. |
www.creativityforlife.com |
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AdCritic.com: Commercial Ads |
FROM CREATIVITY: Emerging Directors, Unite In the time it took to write this, three new directors popped up. Here are twenty to get acquainted with. ... |
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National Curriculum in Action - Creativity - |
Ordering Creativity packs: print and video materials. This website gives practical ideas on how to promote pupils' creative thinking and behaviour. ... |
www.ncaction.org.uk |
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Ten Steps for Boosting Your Creativity |
Experiments performed by the JPB Creative Laboratory show that watching TV causes your ... a weekly report on creativity, ideas, innovation and invention ... |
www.jpb.com |
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Category:Creativity Techniques - Mycoted |
This is a general category of Creativity and Innovation Techniques, ... I like to think of these creativity techniques as tools in a toolbox in much the ... |
www.mycoted.com |
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Creativity at Work: The interplay of business, art and science |
A resource for training and development in creativity and innovation in organizations. Has a newsletter, and some articles and essays by 'Corporate ... |
www.creativityatwork.com |
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Crayola Creativity Central |
Crayola Creativity Central offers kids arts and crafts ideas for rainy day fun. We also have coloring books and pages, art and craft projects, games, ... |
www.crayola.com |
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Pages tagged with "creativity" on del.icio.us |
All items tagged creativity ??? view popular ... Perspective for Creative Leaders · save this. by aromay to creativity business management ... 1 hour ago ... |
del.icio.us |
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Creativity Web - Resources for Creativity and Innovation |
Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ... |
members.optusnet.com.au |
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gapingvoid: "cartoons drawn on the back of business cards": how to ... |
So you want to be more creative, in art, in business, whatever. ... Companies that squelch creativity can no longer compete with companies that champion ... |
www.gapingvoid.com |
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Creativity Quotes | Creativity Quotations | Creativity Sayings ... |
Quotes on Creativity - part of a larger collection of Wisdom Quotes to challenge and inspire. Find Creativity quotations and links to quotes on other ... |
www.wisdomquotes.com |
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Ideas by Creativity Pool |
A free database with new ideas and possible inventions. Add your own, or bring an existing idea to life. |
www.creativitypool.com |
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CREATIVITY |
Creative problem solving depends on using the right tools, tricks, ... Search for the latest books on Creativity (or anything else) in the Quantum Books ... |
www.quantumbooks.com |
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Creativity Tools, Creative Solutions & Creative Problem Solving ... |
This page explains a wide range of techniques which can help you generate creative solutions to your problems. |
www.mindtools.com |
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The 6 Myths Of Creativity |
A new study will change how you generate ideas and decide who's really creative in your company. |
www.fastcompany.com |
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CreativeClass.org |
Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development. |
www.creativeclass.org |
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TIP: Concepts |
The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ... |
tip.psychology.org |
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American Creativity Association (ACA) |
An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ... |
www.amcreativityassoc.org |
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CREAX - Portal for creativity and innovation |
A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience. |
www.creax.net |
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