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Advertising On A Budget - Part 2: Thinking Small
This is the second article of a three-part series. I'm illustrating the marketing challenges of a small business, PrescottWeddings.com.
Our goal was to both build the PWC brand and drive traffic to the Web site. Advertising regularly was...
Attract and Retain Top Talent
HOW TO ATTRACT AND RETAIN TOP TALENT: BUILDING AN ATTRACTIVE COMPANY CULTURE (reprinted from Technology Digest, June, 1998) How do you attract, and then keep, your most talented people committed, loyal and motivated? The question has frustrated...
Creativity and Innovation Management – the creative state
Often the creative state is described in almost “spiritual” terms. However, these analysis are misleading and do not help to make creativity tangible, measurable and useable.
Creativity can be defined as problem identification and...
Get Your Creative Juices Going
Writing an article doesn't just mean putting down thoughts into
words then typing and writing it. You have to capture the
interest of your readers and get them to keep on reading. To
send your message across you have to get the attention of...
Innovation Management – the Value of Structure
Structure is one of the most valuable tools for enhancing creativity. There are essentially two types of structure: Frameworks and Work Processes.
Creativity can be defined as problem identification and idea generation whilst innovation...
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Overwhelmed by the Daily Deluge of E-mail?
Copyright 2005 Kinesis, Inc.
Part of being an effective marketer is being an effective time
manager. The little time suckers in our workday can collectively
add up to a LOT of time taken away from our core functions and
billable work. One of the biggest time drainer is our In-Box.
Tame your e-mail beast by mastering the art of email management.
This will reduce your stress, streamline your workflow, and
improve your efficiency. Here are some strategies you can
implement:
1. Avoid Constant Interruptions: Turn off your auto send/receive
or set it to a reasonable timeframe, like every hour or two.
Some people find they are most productive at certain times of
the day - like early morning. If this is true for you, regularly
block out that chunk time and DON'T check your e-mails until
afterwards. You will be amazed at what a huge difference this
one change will make in your workday.
2. Respond with Brevity: If possible, reply with an
action-oriented 1-2 line response. Always keep your messages
under 10 sentences. Communicate your main point in the first
sentence or two. Then delete or file the email, and get back to
work!
3. Use Proper Grammar: Do NOT bypass standard grammar and
punctuation. Create a well-written message. It will save your
recipient time, as well.
4. Break Up Topics: Use separate paragraphs or bulleted lists
when possible to save time for your reader. Get in the habit of
doing this and people will tend to respond in kind. It saves
time when you can scan lists
quickly.
5. Use the Subject Line: Make sure you are very descriptive in
the subject line. Or, use the subject line for the entire
message: Meet 10:00, 5/30 Ok? You can establish agreements
within your office to use codes in the subject line like NT for
No Text and NRN for No Reply Needed.
6. Don't Break for E-zines: If you are like me, you get a lot of
professional e-zines. These are interesting and important for
our continuing education. However, they can also serve as easy
distractions from the task at hand. Instead of taking the time
to read each one as it is received, stick them all in a folder
labeled "Ezines" and reserve time each day or even each week to
read them all at once.
ACTION ITEM: This week, take 3 steps toward taming your e-mail
monster! Ideas: Talk to your office and set up agreements with
internal e-mails. Create e-mail folders that will help you
organize your inbox. Reset your auto email send/receive.
I hope this gives you some great ideas to reduce inbox clutter
and streamline your communications. I'm not a natural organizer,
but the more I create new time management habits, the more I
find time for creativity and my core business strategies.
Work smarter, not harder!
About the author:
Wendy Maynard, the Marketing Maven, publishes REMARKABLE
MARKETING, a weekly ezine for business owners, freelancers, and
entrepreneurs. If you're ready to skyrocket your sales, easily
attract customers, and have more fun, get your FREE TIPS now at
http://www.gomarketingmaven.com
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Creativity - Wikipedia, the free encyclopedia |
Creativity (or creativeness) is a mental process involving the generation of ... Wallas considered creativity to be a legacy of the evolutionary process, ... |
en.wikipedia.org |
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Creativity For Life |
An exploration of creativity in everyday life, with articles, quotes, reviews and other creative resources to awaken creativity in daily life. |
www.creativityforlife.com |
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AdCritic.com: Commercial Ads |
FROM CREATIVITY: Emerging Directors, Unite In the time it took to write this, three new directors popped up. Here are twenty to get acquainted with. ... |
www.adcritic.com |
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National Curriculum in Action - Creativity - |
Ordering Creativity packs: print and video materials. This website gives practical ideas on how to promote pupils' creative thinking and behaviour. ... |
www.ncaction.org.uk |
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Ten Steps for Boosting Your Creativity |
Experiments performed by the JPB Creative Laboratory show that watching TV causes your ... a weekly report on creativity, ideas, innovation and invention ... |
www.jpb.com |
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Category:Creativity Techniques - Mycoted |
This is a general category of Creativity and Innovation Techniques, ... I like to think of these creativity techniques as tools in a toolbox in much the ... |
www.mycoted.com |
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Creativity at Work: The interplay of business, art and science |
A resource for training and development in creativity and innovation in organizations. Has a newsletter, and some articles and essays by 'Corporate ... |
www.creativityatwork.com |
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Crayola Creativity Central |
Crayola Creativity Central offers kids arts and crafts ideas for rainy day fun. We also have coloring books and pages, art and craft projects, games, ... |
www.crayola.com |
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Pages tagged with "creativity" on del.icio.us |
All items tagged creativity ??? view popular ... Perspective for Creative Leaders · save this. by aromay to creativity business management ... 1 hour ago ... |
del.icio.us |
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Creativity Web - Resources for Creativity and Innovation |
Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ... |
members.optusnet.com.au |
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gapingvoid: "cartoons drawn on the back of business cards": how to ... |
So you want to be more creative, in art, in business, whatever. ... Companies that squelch creativity can no longer compete with companies that champion ... |
www.gapingvoid.com |
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Creativity Quotes | Creativity Quotations | Creativity Sayings ... |
Quotes on Creativity - part of a larger collection of Wisdom Quotes to challenge and inspire. Find Creativity quotations and links to quotes on other ... |
www.wisdomquotes.com |
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Ideas by Creativity Pool |
A free database with new ideas and possible inventions. Add your own, or bring an existing idea to life. |
www.creativitypool.com |
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CREATIVITY |
Creative problem solving depends on using the right tools, tricks, ... Search for the latest books on Creativity (or anything else) in the Quantum Books ... |
www.quantumbooks.com |
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Creativity Tools, Creative Solutions & Creative Problem Solving ... |
This page explains a wide range of techniques which can help you generate creative solutions to your problems. |
www.mindtools.com |
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The 6 Myths Of Creativity |
A new study will change how you generate ideas and decide who's really creative in your company. |
www.fastcompany.com |
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CreativeClass.org |
Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development. |
www.creativeclass.org |
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TIP: Concepts |
The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ... |
tip.psychology.org |
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American Creativity Association (ACA) |
An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ... |
www.amcreativityassoc.org |
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CREAX - Portal for creativity and innovation |
A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience. |
www.creax.net |
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