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Home Business Success - 5 Things You Can You Learn from Your (Ex) Boss
In the past, everyone could take pride in working for large, multinational companies. The current trend of downsizing and outsourcing, however, has brought major changes in the employment landscape. One thing for sure, as job security becomes a...
"How To Pull Massive Profits From Resale Rights Instantly”
What’s in your name?
I’m not trying to be funny here, this basic question holds the key to you making much more money with your resale rights business than you probably realized.
May I ask again then: “what’s in your name”?
If you look...
Innovation Management – does the idea fit with the firm?
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.
There are distinct processes that enhance problem identification and idea...
POINT BLANK
This is no joking matter; There are NO Get Rich Quick Schemes, Easy Way Outs, or Money For Nothing "opportunities" that actually work. Starting a Business and Marketing it primarily on the internet is one of the most serious decisions any ONE...
SETTING NON-NEGOTIABLE STAFF STANDARDS
When a person seeks employment with your company, he or she is basically saying, “I want to work for your company.” What this really means is “I will give up doing whatever I please, show up for work and behave the way you want me to behave, so...
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Simple Steps to Increase Your Sales by up to 400%
Wouldn't it be just fantastic to be able to offer your website visitors exactly what they wanted each and every time?
One of the greatest selling myths is that you only have one product to sell. Even if you have an entire range of products or services or packages – the illusion is still singular.
That however, is not the case. One product or package can easily be turned around to represent over half a dozen products just by utilizing a little creativity.
Let me explain….
Let's say that on your site you advertise an accommodation weekend holiday package for the Friday and Saturday nights. (You might be tempted to think, “I sell accommodation, people either want it or they don't”).
That's great for the 3 out of 10 visitors who want to take a quick holiday weekend, but not for the seven others. Using creativity and by placing additional pages on your site targeting the other visitors you could easily increase your bookings rate by as much as 300 – 400%.
How about offering a Corporate Retreat package? It's the same deal, but maybe with a slightly different hamper – whatever, it's greatly accepted by busy business people looking for that nice relaxing weekend.
What about a Family Fiesta! Same deal once again but offer a movie pass for the kids or tickets to a local tourist attraction.
Parents Pleasure Weekend? Free Babysitting.
Students Study Retreat – Free Internet access.
Wine Lovers Diary – Free bus to local wineries….
See where this goes, it's always the same package, and your goal is to fill beds – all you need to do is add that extra something special.
The key to success here is to offer a completely separate page on your website that targets the marketplace your potential customer is in. If that means having ten pages offering the same deal to ten different
types of people (but with different incentive), great – go for it.
The only thing that stops you is your imagination.
And as a final guideline, when you set out each page make sure that both the sales copy and the search engine functionality are also focused towards the individuals target market niche.
That simply means use words that they understand, put forward the benefits that they want to read about. Make sure that the description meta tag is optimized so they read what they want before they click to you on a search.
Make sure the headline grabs them by the neck and reels them in. Also be sure to offer them a “value added” incentive – never a discount. Plus, make sure that you ASK THEM to book with you.
It's really that easy.
Paul Barrs
P.S. This is probably the shortest article I've ever written before, but there isn't really too much to say. You've got to learn to be creative.
This past week I received by mail an offer to subscribe to a very well known business magazine. I'm still very tempted to order that subscription even though I've never read the magazine before in my life.
Why?
Because they are offering a FREE sports watch with every new subscription!
The thing is, I don't need a watch – I've got a beautiful $1000 gold watch sitting on my wrist right now – but I still want to order the subscription.
Why?
Because I WANT that FREE watch!
About the Author
Want to work from Home? There are less than half a dozen free online ezines that will be worth your time. One of those is Paul Barrs's Home Business Gold. Each week Paul publishes top articles and product reviews along with incredible audio seminar tutorials. This is highly unique content and is guaranteed to help you make more money. Check it out and subscribe now at http://www.paulbarrs.com
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Creativity - Wikipedia, the free encyclopedia |
Creativity (or creativeness) is a mental process involving the generation of ... Wallas considered creativity to be a legacy of the evolutionary process, ... |
en.wikipedia.org |
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Creativity For Life |
An exploration of creativity in everyday life, with articles, quotes, reviews and other creative resources to awaken creativity in daily life. |
www.creativityforlife.com |
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AdCritic.com: Commercial Ads |
FROM CREATIVITY: Emerging Directors, Unite In the time it took to write this, three new directors popped up. Here are twenty to get acquainted with. ... |
www.adcritic.com |
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National Curriculum in Action - Creativity - |
Ordering Creativity packs: print and video materials. This website gives practical ideas on how to promote pupils' creative thinking and behaviour. ... |
www.ncaction.org.uk |
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Ten Steps for Boosting Your Creativity |
Experiments performed by the JPB Creative Laboratory show that watching TV causes your ... a weekly report on creativity, ideas, innovation and invention ... |
www.jpb.com |
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Category:Creativity Techniques - Mycoted |
This is a general category of Creativity and Innovation Techniques, ... I like to think of these creativity techniques as tools in a toolbox in much the ... |
www.mycoted.com |
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Creativity at Work: The interplay of business, art and science |
A resource for training and development in creativity and innovation in organizations. Has a newsletter, and some articles and essays by 'Corporate ... |
www.creativityatwork.com |
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Crayola Creativity Central |
Crayola Creativity Central offers kids arts and crafts ideas for rainy day fun. We also have coloring books and pages, art and craft projects, games, ... |
www.crayola.com |
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Pages tagged with "creativity" on del.icio.us |
All items tagged creativity ??? view popular ... Perspective for Creative Leaders · save this. by aromay to creativity business management ... 1 hour ago ... |
del.icio.us |
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Creativity Web - Resources for Creativity and Innovation |
Creativity Web Home Page Resources for Creativity and Innovation ... The Creative Process · Multiple Intelligences · Idea Recording · Your Creative Space ... |
members.optusnet.com.au |
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gapingvoid: "cartoons drawn on the back of business cards": how to ... |
So you want to be more creative, in art, in business, whatever. ... Companies that squelch creativity can no longer compete with companies that champion ... |
www.gapingvoid.com |
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Creativity Quotes | Creativity Quotations | Creativity Sayings ... |
Quotes on Creativity - part of a larger collection of Wisdom Quotes to challenge and inspire. Find Creativity quotations and links to quotes on other ... |
www.wisdomquotes.com |
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Ideas by Creativity Pool |
A free database with new ideas and possible inventions. Add your own, or bring an existing idea to life. |
www.creativitypool.com |
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CREATIVITY |
Creative problem solving depends on using the right tools, tricks, ... Search for the latest books on Creativity (or anything else) in the Quantum Books ... |
www.quantumbooks.com |
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Creativity Tools, Creative Solutions & Creative Problem Solving ... |
This page explains a wide range of techniques which can help you generate creative solutions to your problems. |
www.mindtools.com |
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The 6 Myths Of Creativity |
A new study will change how you generate ideas and decide who's really creative in your company. |
www.fastcompany.com |
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CreativeClass.org |
Richard Florida's "The Rise of the Creative Class" examines creativity and its effects on economic development. |
www.creativeclass.org |
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TIP: Concepts |
The relationship between creativity and intelligence has been always been a central concern of psychology ( Guilford , 1950). Much effort has been devoted ... |
tip.psychology.org |
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American Creativity Association (ACA) |
An incorporated non-profit organization promoting personal and professional creativity. Association membership is represented by four multidisciplinary ... |
www.amcreativityassoc.org |
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CREAX - Portal for creativity and innovation |
A resource for links on creativity and innovation on the web. A selection of 690 links is divided into 67 categories for the visitors convenience. |
www.creax.net |
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