|
|
|
Homeownership Is Still Possible With A Flawed Credit History
Besides lack of a down payment, bad credit is one of the biggest obstacles to homeownership. However, just because you have blemishes on your credit doesn't mean that it has to be a dream deferred. It just means that you need to go into the...
How to Establish Business Credit Despite Your Personal Credit
Business credit is more of a science than an art. The first rule for this science is that it is not the same as personal credit. Many would-be and aspiring business owners are not aware that establishing credit for a business is just as important...
How To Get A Visa/MasterCard With No Credit Check
SHAPING YOUR APPLICATION TO FIT THE RIGHT PEOPLE Creditors approve credit to those people who most closely match the right profile. They arrive at those conclusions by assigning point values to various items of information that are included either...
What is on Your Credit Report?
Your credit report is a very important piece of the puzzle in your financial picture. It contains a historical record of your personal and financial information including a listing of your current and past debts and the timeliness of your payments....
What's Your Credit Score? (and what does it mean?)
Anyone applying for a mortgage will probably hear the term "credit score" mentioned at least once, and you'll ask "What's my credit score?" Depending on where you live, you may or may not get a straight answer. Some lenders or credit companies may...
|
|
| |
|
|
|
|
|
|
The Forbidden Fruit: Marketing Credit Cards Online
A common question and topic of discussion among Internet marketers is, “What market should I go after?” The number of answers to this question are as varied as there are grains of sand in the Sahara, but there is one thing that I have noticed in my eight years marketing online: people tend to shy away from and even be scared of ultra-competitive markets.
What type of markets am I talking about? Well, there are quite a few. Industries like travel, web hosting, and dating come to mind. One just has to look at the typical commissions being offered to marketers to promote these types of products to realize that there is quite a large mark-up on these services, and therefore mounds of competition.
However, there is one industry that trumps them all: the financial industry. Whether it is mortgages, loans, or investments, there is simply no other market that even comes close to the amount of fierce competition and ultra-high commissions than financial products. The financial market that I'd like to discuss in this article is the credit card market.
"In Short, It's Where The Money Is... Literally."
Credit card companies have been marketing their cards online since the early days of affiliate marketing. Back then, they had affiliate programs that would pay out anywhere from $10 to $20 per completed credit card application. With increased competition, and more people putting their trust into the web than ever before, this situation has drastically changed.
Now, online marketers can pull in a commission of around $30 to $40 for each referral and completed application. This is more than double the commissions being made as recently as five years ago, and more accurately reflects the high profit margins and lifetime value of the customer to the credit card company.
With such high commissions, hordes of marketers flock to push these offers on PPC networks such as Google Adwords and Overture, skyrocketing the bid levels up to astronomical heights. It is for this reason that many less brazen marketers shy away from this market, and may even feel intimidated by it. But rest assured, even with such a high level of market penetration, there is ample opportunity for a savvy marketer to experience very handsome profits.
/>
"The Secret To Success In This Market Is... "
The secret is that a marketer needs to be crafty to succeed in this market. You can't just blindly throw up a PPC campaign, outbid whoever is in the #1 position, and hope to profit. It's just not that simple – this is a mature market. Instead, the best strategy is to uncover ways of sending prospects to the offers that are often overlooked. The fact is, there are unlimited amounts of ways to send leads to highly profitable offers, without paying upwards of $10 per click to do so.
Let me just give you one idea to get your mind working. If you sell anything online, then you have probably had the experience of a customer asking if they can pay by check or money order. Even if you have not had a customer ask this, it's likely that some customers are leaving your site if the only option is to pay by credit card. What better time than that, to put a link saying “Need a credit card?”
Those who don't will just ignore it. And those who do could not have been your customer anyway, since you only accept credit cards. In that case, you provide them with something that they need and also give them the opportunity to buy your product with the very credit card you referred them to (and pocketed a $40 commission for doing so).
You'd be surprised at how effective this method is, and it costs you nothing. You turn a lost customer into a paying customer, and get paid $40 for doing so. What could be better?
There Are Dozens of Simple And Low Cost Ways To Market Highly-Competitive Products
If you use your head, you can uncover dozens of simple tactics like this to promote highly profitable markets and products at minimal cost. These techniques don't just work for marketing credit cards – they work for any high-demand, high-margin, commodity product. So get cracking, and stop shying away from the competition. Thrive on it!
Joe Lloyd, The Money Marketer™, is the founder of Zen Marketing LLC and the online marketing group, Profit Guild™, located at http://www.ProfitGuild.com. His company has recently created a unique and simple system - known as Credit Profits™ - that allows online entrepreneurs to earn commissions marketing credit cards online. More information at http://www.CreditProfits.com
|
|
|
|
|
| Credit Reports - Credit Cards - Car Loans - Home Loans - Credit.com |
| Credit.com offers a variety of credit related products and services including credit reports and credit scores, credit cards, car loans, home loan and ... |
| www.credit.com |
|
| Equifax Personal Solutions: Credit Reports, Credit Scores ... |
| National consumer credit reporting company that offers credit reports, FICO(R) credit scores and identity theft protection products to consumers and small ... |
| www.equifax.com |
|
| The FTC's web site on Credit |
| Credit is much more than a piece of plastic, and the resources on this site can help you become a more savvy consumer. You’ll also find compliance ... |
| www.ftc.gov |
|
| Federal Trade Commission - Consumer Credit Center |
| Features an assortment of helpful articles related to credit issues. |
| www.ftc.gov |
|
| AnnualCreditReport |
| Site set up by the big three credit reporting agencies in the United States, to furnish free annual credit reports, as required by federal law. |
| www.annualcreditreport.com |
|
| Springboard - Non-Profit Consumer Credit Management |
| Our mission is simple: To offer education on the wise use of credit. ... SPRINGBOARD has been approved to provide credit counseling services and issue ... |
| www.credit.org |
|
| myFICO - FICO Credit Scores, Online Credit Reports and Identity ... |
| myFICO.com: Get your Free credit report and Free credit score with a 30-day trial of Score Watch. All three FICO Scores and Credit Reports Available now ... |
| www.myfico.com |
|
| Credit Suisse Global |
| Credit Suisse Group is an international financial services group. - Shares part of SMI. |
| www.credit-suisse.com |
|
| Experian: Free Credit Report and Credit Score, Credit Check ... |
| Credit referencing and consumer targeting for the USA and other countries. |
| www.experian.com |
|
| National Credit Union Administration - Home Page |
| An independent federal agency that supervises and insures 7152 federal credit unions and insures 4240 state-chartered credit unions. |
| www.ncua.gov |
|
| Credit - Wikipedia, the free encyclopedia |
| Debits and Credits, a type of bookkeeping entry; Credit (creative arts), acknowledging the ideas or ... Retrieved from "http://en.wikipedia.org/wiki/Credit" ... |
| en.wikipedia.org |
|
| Credit (finance) - Wikipedia, the free encyclopedia |
| Any movement of financial capital is normally quite dependent on credit, ... Sometimes if a person has financial instability or difficulty, credit is not ... |
| en.wikipedia.org |
|
| The National Foundation for Credit Counseling |
| DebtAdvice.org is a service provided by the Members of the National Foundation for Credit Counseling (NFCC), most of them known as Consumer Credit ... |
| www.nfcc.org |
|
| FreeCreditReport.com | Free Credit Report and Credit Score Online ... |
| FreeCreditReport.com: Free credit reports and credit scores from Experian. Get your free credit report and credit score now. It's free, fast, and easy! |
| www.freecreditreport.com |
|
| Compare credit cards | apply for a credit card | 0% balance ... |
| Compare over 300 credit cards, including 0% offers and balance transfers, and make a credit card application online... |
| www.moneysupermarket.com |
|
| Ford Credit - Auto financing for Ford, Lincoln and Mercury cars ... |
| Ford Credit provides auto financing to finance a lease or purchase a car or truck through Ford, Lincoln or Mercury dealerships. |
| www.fordcredit.com |
|
| The Credit Card Prank |
| In my lifetime, I have made nearly 15000 credit card transactions. ... Credit card signatures are a useless mechanism designed to make you feel safe, ... |
| www.zug.com |
|
| Credit magazine, corporate bonds, derivatives, structured credit ... |
| Credit magazine provides information on the international credit markets for credit investors, issuers and market professionals. |
| www.creditmag.com |
|
| CUNA: The Credit Union National Association |
| News and resource directory about credit unions. |
| www.cuna.org |
|
| Credit/Debt Management - Tools and Advice for Managing Credit and Debt |
| Drowning in debt? Trying to improve your credit score? This is the place for you. Get real world information and tips, as well as the legal low down, ... |
| credit.about.com |
|
|