A new book, "Become the Squeaky Wheel" by Michelle Dunn describes credit policies and outlines how you can create one for your business so you have more control over your bottom line, sales and income.

When a potential customer fills out a credit application you can get near-perfect information about that customer and how they pay their bills, and if they can afford more credit. Most consumers that take the time to fill out a credit application are serious about buying from you; otherwise they would just go down the road to where they can buy without filling out any forms.

After extensive research it was found that consumers that can obtain credit

The result? More sales, income and happier customers for your business. This can also result in word of mouth advertising from happy customers, and that is free.
About the Author

Michelle Dunn has over 17 years experience in credit and debt collection. She is the founder of Never Dunn Publishing, LLC, is a writer, consultant and the Editorial Advisor for Eli Financial Debt Collection Compliance Alert Newsletter. Michelle started M.A.D. Collection Agency and ran is successfully for 7 years. She owns and runs Credit & Collections.com a free online community for credit and business professionals.

She has written 5 books