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Build a strong foundation for creating your First Online Identity – Notes for beginners.
If you are looking for creating your online presence you should follow some of the basic requirements so that your new website will have a strong foundation. Today internet is a growing media which can provide you maximum results, which no other...
E-Commerce Made Easy
INTRODUCTION What does it take for small and home-based businesses to get started with e-commerce? My goal is to answer this question and to give you information that allows you to get started with selling your products and services on the...
Getting Started in ECommerce - Part Two
In Part One we talked a little bit about what Ecommerce is, getting a domain name and setting up a merchant account. Ecommerce is more than that, much more. To have a really good online presence that gets people to stop and shop you need a strategy...
Testing The Water
I don't care if you are in an affiliate program, are involved in Network Marketing or just trying to sell your products to a niche market. Just ask yourself this: How many of the "High Fliers" have their own web site, and how many of the "Also Rans"...
Will Your New Domain Drive New Traffic?
Anyone who has been marketing on the Internet for a while knows that without good, targeted traffic generating sales for you, you are dead in the water. No traffic, no sales, no money.
Let's talk about domain names. Many marketers out there who...
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Register Your Domain Name Longer = Better Search Engine Rankings?
Google May Have New Criteria When Ranking Web Sites
While I was registering a new domain yesterday I came across an option asking if I wanted to register it for more than one year. At first, I paid it no mind and just registered it for one year.
Later, I came across some advice that GoDaddy provides stating that you should register for multiple years to inmprove search engine rankings with Google.
It seems Google's thinking is, the longer a domain name is registered, the more credible the business is. And credible, relevant web sites are what Google wants to show up in search results, giving the user who is searching for information the top-quality search results.
At first I thought it might be a scam so GoDaddy could make more money with people registering domain names. But after doing some research I now believe GoDaddy's advice.
Google filled out a patent application,
which below states:
“40. The method of claim 38, wherein the domain-related information is related to at least one of an expiration date of the domain, a domain name server record associated with the domain, and a name server associated with the domain.”
Although it is not guaranteed this will increase your search engine rankings, if you want to gain a potential advantage, slight as it could be, register your domain names as long as possible. If you are committed to your business, this is probably a smart move for you.
About the Author
Jason Cohen is a co-founder of OptimalWebsite.com, a web site that offers consultation for Internet Marketing and Search Engine Optimization.
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