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Email Follow Up Tips, 8 Of Them...
The first thing you need to do is get your e-mails opened & read. Spend at least as much time worrying about the subject line of each e mail in your sequence as you do worrying about the body.
Brainstorm at least five subject lines, pick the...
Free Affiliate Marketing Page Pays $755 in Commissions From its First 100 Visitors
Copyright 2004 by David L. Thorne Few new affiliate sites are as successful as the new system reviewed here. It is a free-to-copy, self-duplicating affiliate referral system that pays growing, residual sales commissions, and actually MULTIPLIES an...
How to Boost Your Traffic and Profits with Content!
Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.
Following is a list of 5 key ways...
The MLM Revolving Door Syndrome
In the 15+ years I've been involved with network marketing, the number of people who come and go never cease to amaze me! Sometimes it seems like a revolving door. On the positive side, thousands of new people discover network marketing all the...
The One Bite At a Time Principle
On of the best ways to become financially free is to have residual income coming in from several sources. Perhaps easier said then done. You hear it all the time, "I can't afford to join a whole bunch of companies now" or "It's to hard to promote...
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Are Visitors Afraid To Buy From Your Website?
Are you losing money everyday because of people's fear of buying on the Internet? Poll after poll continue to show that most people are uneasy about placing an order online. This is costing you money.
It is this uneasiness that causes people, who need or want your product or service, to leave your site without placing that order. I know, some people simply change their minds about making a purchase at the last minute for other reasons. But, a large percentage of those last minute back-outs are due to the fears brought about by the horror stories people hear and read about of all the Internet scams and rip offs that are out there.
To counter this reluctance to shop online, you must do everything you can to convince your visitors that your site is a safe place to do business. If you succeed, your sales will jump dramatically.
Here are some ways to add credibility to a Website:
Place your contact information - including your name, physical address, telephone number and email address on your home page, your contact page and your order page. If visitors know you are easily accessible, they will feel better about doing business with you.
Use third party credibility by collecting testimonials from your satisfied customers and place them throughout your pages. Put the strongest two or three testimonials
on the order page.
Another way to lend third party credibility to your site is to join either the Better Business Bureau or the Better Internet Bureau, and display their logo on your home page and your order page.
Pictures of your product(s) will greatly increase sales. If you are selling a service or a book, putting your picture on the site will build your visitor's confidence in doing business with you.
Clearly state your policy on returns, including any time limits you impose on accepting returns.
Clearly spell out any guarantees you offer on your products and services.
Let your visitors know how your products and services will be delivered, and how long delivery will take.
Anything you can do to personalize your website will make people feel they know you, and this will make them more comfortable doing business with you.
The key to adding credibility to any site is to put yourself in the visitor's shoes. Ask yourself, what would make me more trusting of this site? You may be able to come up with better ideas than the ones I have listed in this article.
About the Author
Bill Daugherty publishes the free Internet Marketing newsletter at http://www.freeadsgalore.com and can be reached by email at mailto:bill@epower.zzn.com View his latest project at http://www.instantez.com
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