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8 fundamental mistakes for ezine failure you must avoid.
8 fundamental mistakes for ezine failure you must avoid. It is true that sometimes in life there is a small line between failure and success. The same thing applies with ezines and newsletters. Some details we consider unimportant are the keys for...
A Successful eCommerce Website - Part 2
Succeeding with an eCommerce website is a dream for many these days. It can be done no matter how difficult it may sometimes seem. this series covers some of the basic success factors - things you must consider in creating, implementing, managing...
About To Start An Online Business? Read This First.
Copyright © 2004 Steve Shaw I recently received an interesting question from a visitor to one of my web sites: "If there is any advice that you wish you would have gotten before you started a business online, what would it be?". Rather than write...
Little Known Secrets About Credibility Marketing!
Copyright 2005 Glenn Dietzel A key factor in successfully marketing your business is to establish credibility within your market. How, you might ask, is it possible to establish credibility quickly? This article is geared toward helping you...
The Value of Value
In designing your content, for whatever it may be, it is crucial to focus on value. In particular, I am talking about the value of your website's content. This is what will ultimately build repeat traffic to your website and gain the trust of your...
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Email Marketing: Affordable Internet Marketing Technique
Email marketing is labeled as a killer method when it comes to
effective low-cost Internet marketing endeavors. This is because
it is the most widely-used and has the best reputation in
bringing targeted traffic to websites. It is used to stay in
touch with your customers or prospective customers, send out
invitations, or make special offers.
It's as easy as writing an e-mail that may be in a form of a
newsletter or a plain announcement, and sending that to as many
targeted recipients as possible. However, there's an ideal way
of going about it. Email marketing is not just about writing any
email that you will be sending to anybody. To clarify that, here
are some simple tips in doing email marketing the best way
possible.
1. Join the "Can Spam" campaign.
Email marketing is not at any rate tantamount to spamming. You
are not supposed to send information that your email list will
not have any valuable use for.
2. Make your email list open it.
Your email might get lost together with the hundreds of emails
that inbox owners are confronted with everyday. Improve your
subject line by using extra white space creatively, adding text
symbols, starting each word with a capital letter, asking
compelling questions, not making any unbelievable claims, and
not using the word FREE.
3. Keep it real.
Not including any too good to be true statements is not
only
applicable to your subject line. Your email content must never
embody any promise your business can't keep. Make your offer
genuinely of value to your recipients.
4. Don't go too low.
If you inform your customers regarding discounts, minimal
discounts are not that effective compared with substantial
discounts. But never offer discounts that are lower than your
profit. It will defeat the purpose of this email marketing
effort.
5. Make it eventful.
It's not about contradicting the advice that you should keep an
email short and sweet. This tip is on including seminars,
conferences and other events in your email. Businesses that
require training benefit much from this method. With these
RSVP-requiring emails, repetition is important. Just make sure
that an ample interval is considered before sending out a
reminder email.
6. Post news.
Sending newsletters and postcards provides useful information
for your subscribers. These are the best forms of reaching out
to your customers or prospects. You should keep the information
short, simple and direct to the point for this feat to be
effective.
With these simple ways of going about your email marketing
endeavor, your business will prosper in no time.
About the author:
More information about online marketing is available at marketing online
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Email marketing services and email marketing tools from SubscriberMail |
SubscriberMail is the leading provider of email marketing services and technology, enabling clients to send email marketing newsletters and campaigns ... |
www.subscribermail.com |
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ClickZ Internet Marketing Experts |
You are in the: ClickZ Network arrow. ClickZ Network Navigation, ClickZ Network Home, News, News Blog, Experts, Stats, Features, Search Engine Watch ... |
www.clickz.com |
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Email Marketing Solutions from Constant Contact |
Email marketing software that makes it easy to create professional HTML email campaigns with no tech skills. Sign up for a 60-Day FREE trial. |
www.constantcontact.com |
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Constant Contact Learning Center – Email Marketing Resources |
Articles on email marketing best practices, including tips on building an email list, writing email newsletters, and tracking email campaigns. |
www.constantcontact.com |
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Email Marketing | Email Campaigns |
Online resource for Bulk Email Marketing Services, Email Address List, Email Marketing Campaigns, Email List Builder, Permission Email Marketing, ... |
www.benchmarkemail.com |
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Email Marketing Reports |
Hundreds of articles and reviews on email marketing and advertising. |
www.email-marketing-reports.com |
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MailWorkZ Email Marketing Products and Services |
Full suite of email marketing products and online services. Create effective campaigns, manage deliverability, evaluate and track results. |
www.mailworkz.com |
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Email Marketing, Internet Marketing Tool, Bulk Email Marketing ... |
Email marketing, internet marketing tool and bulk email marketing strategies from StreamSend. |
www.streamsend.com |
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Email Marketing - About Email |
Email is a very powerful marketing tool. In spite of spammers abusing the medium, email can still be used and is still valued by users for timely, ... |
email.about.com |
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Email Marketing Software - Email Marketing Solutions - Lyris |
Email Marketing Solutions from Lyris - The most popular email marketing software, list hosting services, email deliverability and antispam solutions since ... |
www.lyris.com |
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Direct email Marketing |
eFuse.com is a virtual primer for creating great web sites-offering information, inspiration, assistance and entertainment. |
www.efuse.com |
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Topica: Online Marketing and Sales Solution |
Email Marketing Solutions - Topica's Direct Email Marketing Solution boosts lead generation, increases conversion rates, and shortens the online sales cycle ... |
www.topica.com |
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Pure ))) Email Marketing and Email Advertising |
Provides web-based email marketing solutions to improve brand awareness and advertising communications. |
www.pure360.com |
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Email Marketing Software & Services from Email Marketing Solutions UK |
Email Marketing Solutions UK: Private label, multi-user mailing list management and email marketing software solution for designers and marketers. |
www.emailtools.co.uk |
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Email Marketing Software from Bronto |
Email marketing software for managing lists and sending newsletters, surveys and other communications. |
bronto.com |
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IntelliContact - We Simplify Email Marketing |
IntelliContact is more than email marketing. It represents the future of ... "We Simplify Email Marketing" and "Intelligent Email Marketing Software" are ... |
www.intellicontact.com |
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Email marketing | Business Link |
How to use email to promote your business in a constructive way that stays clear of anti-spam rules. |
www.businesslink.gov.uk |
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Email Marketing Software: Direct Email Marketing from Listrak |
Email marketing provider, Listrak is a permission-based application that provides an easy and affordable method of managing, sending and tracking the ... |
www.listrak.com |
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Mass email marketing software for email newsletters, email merge ... |
Internet marketing tools that mean business: e-mail personalization and marketing tools for professionals. |
www.arialsoftware.com |
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Email Marketing Software & Services from Emailcenter UK |
Email marketing software solutions and services from Emailcenter UK. |
www.emailcenteruk.com |
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