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Formatting Your Ezine and Email Messages with TextPad

One of the questions I am most often asked is how to format
ezines. I always use TextPad for these, to format articles
and a multitude of other email offerings. This software
*fixes* hard line breaks so that everything comes out
looking neat. It's a tool I would be lost without.

(You can get a free download of the evaluation version here:
http://www.textpad.com/ This is fully working.)

I found it a little confusing to configure at first and had
to ask for instructions, so here they are for you in case
you haven't found the *secret* yet ...

1. From the top menubar pick Configure, then Preferences

2. A box will have poped up. In there, choose Document
Classes (Click the little + to the left of that category to
expand it.)

3. Next click on the word "Text" within the list of choices
in that section.

4. The right hand part of the box should now have changed.
You should see a place at the bottom right there where it
says "Word break at column number"

5. Click to put a tick in the box to the left of that
statement.

6. Type 60, 65 or however many characters per line you wish
in the little box to the right of the statement. 65 is
probably "industry standard". I like 60.

7. Click OK

You should now be set up correctly.

In use, there are a couple of other things you need to be
aware of:

1. To make the formatting work in each individual document,
you need to depress (to the IN position) the little button
that is along the second to top row of the menubars. It
looks like a "squiggle" or an S


backwards.

If, for instance, you have pasted in some text that was
previously formatted at more than your set number of
characters, it will then instantly show up the "funny"
breaks, which you can manually correct, or it will
automatically format the new text you type.

2. Also, and this may seem obvious, but you MUST save the
document in TextPad first to *fix* in the breaks, before you
copy and paste the text to either your email program or your
online message posting box for your ezine distribution.

Saving adds necessary, but invisible to you, code for the
hard line breaks. If you do not save your work first, it
will look right to you in TextPad, but will not be right
when it is sent by email.

Happy Formatting!

Ezine Assistant is a program you can use as an alternative,
if you really cant get along with TextPad. That also has
facilities for setting the line breaks. You can grab a copy
from: http:/ ucats.virtualave.net/eza2_0.exe

There is also an online formatting facility:
FormatIt: http://www.jbmckee.com/formatit/index.html

For a great online tutorial on formatting, which also has screenshots on how to use TextPad:
http://www.marketing-seek.com/hop/format.shtml

ABOUT THE AUTHOR
Pamela Heywood publishes TuCats Mewsletter (online business)
mailto:tucats@sendfree.com and Ezine Advertising Classifieds
Zine mailto:eacz@sendfree.com (free ads). She is one of the
successful publishers featured in "50 E-zine Publishers
Interviewed" http://www.tucats-design.com/interviews

 

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Full suite of email marketing products and online services. Create effective campaigns, manage deliverability, evaluate and track results.
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