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Direct Response Marketing
As marketing dollars dry up, targeted advertising is gaining. How do you run your direct response program? IMAGINE THIS: YOU OPEN AN ACCOUNT IN A MAJOR search engine by charging $10 to your credit card. You then place highly focused ads in the...
"Focus for Affiliate Success"
Affiliate marketing question - Should you join every affiliate program you can find or just a few? There are many thousands of affiliate programs on the net that you can join. Every man and his dog is running one. But how do you decide which ones...
Implementing an Opt-in List to Optimise Your Internet Marketing Success
In order to make a success of your website or online business, it is obvious that you will need customers. Although everyone who visits your page will not become a customer, they must have some interest in your product or service that brought them...
Pick a Category, Sell then Sell Again!
Many affiliates complain that it is just too difficult to focus on fewer affiliate programs. There are just too many good ones! But it really is imperative to your success as an affiliate. One way around this problem is to pick a theme for your...
Super Affiliate Strategies Part 3
In our previous Super Affiliate Strategies articles, we went over ways to increase your web site's click through ratio. Today we are going to take an entirely different approach, this time we are going to be promoting affiliate programs outside...
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How to Do Effective Email Marketing
Recently, there has been a lot written about email and its (impending) death. From what you read on forum boards and in newsletters from well-known internet marketers, email marketing is dead. Too many ISPs are taking it upon themselves to limit the number of emails you can send at one time, or are blocking your emails from even getting to your subscribers’s inboxes.
As a way around this, many marketers are telling you to get a blog and an RSS feed. This makes good sense, and there is some indication that RSS and related technology will become more popular in the near future, but before you invest in an ebook or multimedia course from a marketer, ask yourself if that marketer has a vested interest in moving you over to an RSS system (i.e., they conveniently sell an RSS starter kit, or affiliate for someone who does).
On the contrary, though, email marketing is not dead. Recently, on a membership-only forum, discussion centred on how Getresponse and Aweber have
improved their open and deliverability rates for emails, even as high as 85% for deliverability. One contributor, who owns an autoresponder company, noted that many tricks marketers use to get their messages past spam filters (such as using "f^ree" for "free") are actually backfiring and triggering spam filters, resulting in emails being blocked. Instead, marketers should focus on trick-free, valuable content in their emails.
Apparently, email marketing works much the same way as search engine marketing (and, really, all good marketing) does: in the long run, you are rewarded for building (and sending out) trick-free, useful, and informative content.
So how should you build your business? With one quality blog post or article at a time. And how should you market with email? With one quality email message at a time.
Jeremy Hoover is the owner of Hoover Marketing where he builds a strong residual income business.
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| Email marketing services and email marketing tools from SubscriberMail |
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| ClickZ Internet Marketing Experts |
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| Constant Contact Learning Center – Email Marketing Resources |
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| Email Marketing | Email Campaigns |
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| Email Marketing Software - Email Marketing Solutions - Lyris |
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| Direct email Marketing |
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| www.emailtools.co.uk |
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| Email Marketing Software from Bronto |
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| IntelliContact - We Simplify Email Marketing |
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| Email marketing | Business Link |
| How to use email to promote your business in a constructive way that stays clear of anti-spam rules. |
| www.businesslink.gov.uk |
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| Email Marketing Software: Direct Email Marketing from Listrak |
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| Mass email marketing software for email newsletters, email merge ... |
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| Email Marketing Software & Services from Emailcenter UK |
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