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Affiliate Program Intro
What is an affiliate program? Everyone who surfs the web has come across affiliate programs. You may have seen a banner on a website that says, “click here”, and once you do, you get access to whatever’s being promoted. Or you could click on a link...
Dos and Don’ts in Email Marketing to Increase Your Income Online
Email is free. Or almost next to zero cost.
Whether you send an email to one person or to a million people the cost is typically the same. It is an extremely effective tool for communicating with prospects and customers.
One major draw back...
Not Knowing This Explosive Email Secret Can Kill Your Mailing List
How are you doing today? I hope you are having a very prosperous day. If you own an ezine or mailing list, you know how important it is to get subscribers, especially if you want to tell them about your products and services, or you just want to...
Promote your website using Newsgroups
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Working With Affiliate Programs
Working With Affiliate Programs by Jude Wright (c) 2004 Everywhere you look you see affiliate program offers for every product or service that you can think of. Some have fully automated systems that sell high volumes of hard products all over the...
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How To Get Your Email To Stand Out From The Junk
We know that email marketing is a cheap method to reach our customers, prospects and subscribers. However, the increasing amount of unsolicited commercial email is clogging up the inboxes of everyone.
So how do you improve the chances of making your email stand out from junk mail? (And I’m assuming you’re not sending out unsolicited email. If you are, shame on you.)
First, you want to make it easy for your subscriber or prospect to quickly identify that it’s from someone they know -- “you.”
--Make sure that your “From” line uses your full name rather than something generic like “Webmaster.” You want to burn your name into your prospect’s mind. A webmaster could be anyone.
--Never use ALL CAPS in your subject line
--Don’t use an exclamation mark “!” either.
--Use the same phrase repeatedly in the subject line whenever you send an email. For example, in my ezine, I use my initials DC in the subject line: “DC Web Success Ezine.” So if you’re creating an ezine make sure you use the title consistently.
--Put
your prospect or subscriber’s name in the subject line, e.g. “Susan, Get This Special Report.” (This is easy to do if you use an autoresponder. Get one at http://www.GetResponse.com)
--Spend time on creating an attention grabbing subject line that will entice the reader to open the email, it’s as an important as creating a headline for an ad. But be careful not to use words (such as Free) that could target your email by anti-spam software. --Write two or three compelling subject lines. Then divide up your “Opt in” mailing list and test to see which subject line gets the most response or clickthroughs.
Apply these techniques and you stand a much better chance of having your email read, not sent to the prospect’s “trash” folder.
About the Author
Dave Coyne is a copywriter, marketing consultant and president of DC Infobiz. Get his FREE REPORT “Start A High Income, Low Risk Home Business And Never Create A Product, Write An Ad or Talk To Anyone.” Send a blank email to dcinfobiz@GetResponse.com
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