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7 Questions to Ask A Potential Internet Merchant Account Provider
Recently, I went looking for an Internet Merchant Account. My mission was two-fold: 1. Open an account for myself and 2. Research options for my new ecommerce information site Take-Payments-Online.com. After some research, I thought I'd found an...
An Often Overlooked Killer Affiliate Marketing Technique, And How To Use It To Your Great Benefit
Copyright 2005 Jim Boere Chances are you are currently promoting one or several affiliate programs as a way to build a residual income for yourself. But are you really making the most of your advertising campaign? Are you original, creative, or are...
How to Boost Your Traffic and Profits with Content!
Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available. Following is a list of 5 key ways...
Marketing - all about focus
Copyright 2005 SharewarePromotions Ltd Marketing would appear to be the great buzz word of the decade. Every self-respecting business team talks about it, yet many of us aren't even sure what it is, and even more are uncertain of how they should be...
What Is Google Poodle & How It Will Help You
This is an extremely useful tool that will help you get an idea of how your site will look in google search engine results. See how search-engine friendly your site is, and can the spider crawl it easily? This will determine whether or not you will...
 
The Value of Value

In designing your content, for whatever it may be, it is crucial to focus on value. In particular, I am talking about the value of your website's content. This is what will ultimately build repeat traffic to your website and gain the trust of your visitors.

So you might send 2 million emails every week inviting folks to your website, but what good is traffic if you can't hold a visitor's attention, if you can't provide useful information and establish credibility. If you can establish yourself (your website) as an authority on the subject matter you represent, then you can gain your visitor's trust, and when visitors and potential customers trust you, that is when they begin to take action. This is especially important with affiliated marketing. When I am skimming through various websites looking at new affiliate marketing programs,


I don't want to just logon to a site and see a neverending page of banners to click on, I want some information on the programs, maybe a testimonial, the commission structure, the key points right out in front, and I want to know that I can trust the publishers of the website; only then will I take action.

Building the value of your website is a neverending process. It involves consistent monitoring, tweaking and flexibility. So as you design your content, remember the value of value!

About the Author

** Ryan Hamner is the creator and author of 24HourCashMachine.net - The Ultimate eBay Selling Program & AffiliateProgram101.com - Affiliate Marketing Directory.
http://www.24hourcashmachine.net
http://www.affiliateprogram101.com
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Email marketing services and email marketing tools from SubscriberMail
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Email Marketing Solutions from Constant Contact
Email marketing software that makes it easy to create professional HTML email campaigns with no tech skills. Sign up for a 60-Day FREE trial.
www.constantcontact.com
 
Constant Contact Learning Center – Email Marketing Resources
Articles on email marketing best practices, including tips on building an email list, writing email newsletters, and tracking email campaigns.
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MailWorkZ Email Marketing Products and Services
Full suite of email marketing products and online services. Create effective campaigns, manage deliverability, evaluate and track results.
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Email Marketing Software & Services from Emailcenter UK
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