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5 Reasons Why Link Swapping Is Killing Your Website
I created my first website in 1995 - it was so long ago I built it out of rock and wood, not HTML. Shortly after it went live I realised that nobody apart from me could see it and it started to dawn on me what this 'Internet thing' is all...
Build or Buy--Should You Build Your Own Opt-in Email List?
By Mohamed Rabea http://www.bizpioneer.com The easiest way to acquire an email list for your ezine or email marketing is just to buy one. They're not too expensive, and they provide you with a long list of names and email addresses. But if there...
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email marketing 101
You have permission to publish this article, as long as the resource box remains intact and the content unaltered. If you post this article on a website or e-zine, please ensure that the links are set up as hyperlinks and send a mail with the URL...
“Improve Your Email’s Deliverability“
With SPAM accounting for over 50% of the email that is delivered to our inboxes many corporations and ISPs have implemented solutions to deal with this growing problem. SPAM filters, IP blocking, domain blocking, and legislation are in...
 
The Value of Value

In designing your content, for whatever it may be, it is crucial to focus on value. In particular, I am talking about the value of your website's content. This is what will ultimately build repeat traffic to your website and gain the trust of your visitors.

So you might send 2 million emails every week inviting folks to your website, but what good is traffic if you can't hold a visitor's attention, if you can't provide useful information and establish credibility. If you can establish yourself (your website) as an authority on the subject matter you represent, then you can gain your visitor's trust, and when visitors and potential customers trust you, that is when they begin to take action. This is especially important with affiliated marketing. When I am skimming through various websites looking at new affiliate marketing programs,


I don't want to just logon to a site and see a neverending page of banners to click on, I want some information on the programs, maybe a testimonial, the commission structure, the key points right out in front, and I want to know that I can trust the publishers of the website; only then will I take action.

Building the value of your website is a neverending process. It involves consistent monitoring, tweaking and flexibility. So as you design your content, remember the value of value!

About the Author

** Ryan Hamner is the creator and author of 24HourCashMachine.net - The Ultimate eBay Selling Program & AffiliateProgram101.com - Affiliate Marketing Directory.
http://www.24hourcashmachine.net
http://www.affiliateprogram101.com
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Email marketing services and email marketing tools from SubscriberMail
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Email Marketing Solutions from Constant Contact
Email marketing software that makes it easy to create professional HTML email campaigns with no tech skills. Sign up for a 60-Day FREE trial.
www.constantcontact.com
 
Constant Contact Learning Center – Email Marketing Resources
Articles on email marketing best practices, including tips on building an email list, writing email newsletters, and tracking email campaigns.
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MailWorkZ Email Marketing Products and Services
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Email Marketing Software & Services from Emailcenter UK
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