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E-commerce, a no nonsense perspective for new business
Copyright 2005 Oliver Phillips. May be freely reproduced "as-is" for private or commercial use. Success is about making fewer mistakes Why you should read this Guide Whilst failure is one of the best ways we can learn, learning from others’...
High impact on your business, Low impact on your wallet.
How much does it cost to start an online business? If anyone asked me that question right now they would probably fall about laughing at my answer. You see, I know for a fact that you can get your own online business up and running for under $100....
Plug 'N' Profit E-commerce Principles
The Internet has been around long enough now for some online marketing principles to emerge as proven success drivers. By observing Amazon.com, Napster, Ebay, Hotmail, Blue Mountain Arts and a few other highly successful online properties, we can...
Rejection
Much of the "hype" concerning affiliate programs centers on the anonymity of the web, and that you won't have to have a "face to face" relationship with your potential clients. Let the autoresponders do the work, have the money deposited in your...
Simple Changes To Make Your Web Site Sell
Copyright © 2004 Steve Shaw So you have a web site, you have traffic, but it doesn't ... well ... sell? But what can you do about it? Often some very simple changes to your web site can mean the difference between success and failure. Based on my...
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Your Fan Club - Getting Inbound Links
© 2004, John Calder http://www.TheEzine.net
Let's face it, getting one-way, non-reciprocal links in to your site is the way to go these days, at least as far as SEO purposes go. Reciprocal links can send you traffic, and may count for something in the search engine ranking algorithms, but not nearly as much as they used to. To help you in the search results, you have to get the inbound links, preferably a text link with relevant text, from a site related to yours. Here are a few tips on getting those all-important inbounds.
It's doubtful, for new sites in particular, that you'll get another webmaster to link to you just for the asking. Many won't even exchange links with low PR sites anymore, so your polite email request for a one-way link to your new PR 0 site may well be met with laughter.
But there are other ways to get the links you need. For example, you can post on relevant forums and newsgroups that themselves have some decent ranking. Remember though, that unless you're selling to other marketers, there are a lot more forums than just marketing related ones. In fact, it's much better, if you sell ski equipment for example, to post on ski vacation forums, local
forums centered around various ski resorts, and so on. These are more on-topic to your site, and will carry more clout than a link from a marketing site.
You can also submit articles to the various article directories. Other webmasters typically have the right to use these articles on their sites, provided they leave your resource box intact. Again, these need to be relevant to the theme of your site for best results. It makes no sense to write about your favorite pet when you're promoting the before-mentioned ski equipment site.
Finally, don't overlook the use of RSS. With this technology, you are able to syndicate your content to other sites, through the use of a blog as one example. If other webmasters add your syndicated feed to their sites, you will get inbound links, most likely from sites that are relevant to yours.
About the Author
John Calder is the owner/editor of The Ezine Dot Net. Subscribe Today and get real information YOU can use to help build your online business today! http://www.TheEzine.Net
The Ezine DOT Net RSS feeds are available.
(You may reprint this article in full in your newsletter and/or web site)
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