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Ask For A Better Price
Years ago, I was in the US Air Force, stationed at Clark Air Base, Republic of Philippines. I loved the place and regretted when our unit was moved. The biggest lesson I learned during my tour of duty there was to bargain. This was a concept that...
Customer Preferences in Online Advertising-Part 3 of 3
In part two of this series, we discussed the annoyance factor of online ads and how to overcome them. In this last article, I'll tell you how to use behavioral traits to direct advertising efforts rather than demographics. I am a strong...
Do You Know Who Owns Your Words?
Writing for the web creates a lot of new questions about who owns all those words circulating out there on web sites, in ezines and in ebooks. What about the CD's created from many of those words in all those digital forms all over the web? Instead...
Getting Lucky with Systematic marketing
In early-August, I got a call from Barbara at the Association of Management Consultants wanting to know whether I was interested in running a marketing workshop for their members. I asked how she had gotten my name; Barbara told me Jeff had...
Want Immediate Cash Flow?
Want Immediate Cash Flow? Then Check Your Customer Service Program (Karen E. Hipp, Author, Do-It-Yourself Marketing) Survey says: Your store's customer service is the #1 reason people return or do not return to your business. There it is in black...
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10 Sure-Fire Ways To Multiply Your Sales
With so much competition for business out there, how can a business owner continue to have and even create more sales? Here's some tips that will add sizzle to your profits.
1. Make an offer they simply can't refuse. Use valuable free bonuses to create a sense of urgency for your visitors to buy now. Only offer them for a limited time with your main product.
2. Make visitors comfortable about buying from you. Give your prospects extra confidence so they will order. Use endorsements, testimonials, a strong guarantee or warranty, etc. Give them a good reason to buy from you instead of your competitor.
3. You could upsell to your customers. When they're at your order page, tell them about a few extra related products you have for sale. They could just add it to their original order. Don't know what an upsell is? Walk into any fast-food restaurant and order a burger. "Would you like to upsize your burger, get more fries, a bigger cup of Coke?". You get the idea!
4. When you make your first sale, always follow-up with the customer. You could follow-up with a "thank you" email and include an advertisement for other products you sell. You could follow-up every month, offering tips, news and special offers.
5. When you sell a product, give your customers the option of joining your affiliate program so they can make commissions selling your product. This will multiply sales when you have dozens of affiliates selling for you as well.
6. Sell the reprint/reproduction rights to your products. Business owners want ready-made products they can sell as their own. You could include links to your website, and ads on or with the product for other
products you sell. You could make sales for the reproduction rights and sales on the back end product.
7. Joint venture with other business owners. You could cross promote your product with other businesses' products in a package deal. You can include an ad or flyer for other products you sell and have other businesses selling for you. An attractive pakage deal could add a boost to sales, and creates a win-win situation for everyone.
8. When you deliver your product, include a coupon for other related products you sell in the package. Make special customer-only offers. This will attract them to buy more products from you.
9. Send your customers a catalog of add-on products for the original product they purchased. This could be upgrades, special services, attachments, etc. If they enjoy your product they will buy the extra add-ons. You could also promote related products from other companies and make a commission from sales.
10. Send your customers free products with their product package. The freebies should have your ad printed on them. It could be bumper stickers, ball caps, t-shirts etc. This will bring greater exposure and allow other people to see your ad and order.
Apply these simple strategies and start getting more sales!
About the Author
----------------------------------------------------------------- Ahmad Supaat will help you setup your own money-making web site PLUS your own prewritten Ezine-in-a-box! Get your copy of 30 Days to Internet Success. Sign up for the FREE Home Biz Tips Ezine via homebizedge@getresponse.com, or http://www.HomeBusinessEdge.com -----------------------------------------------------------------
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