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Arrogant Overture Placing Greed Ahead Of Their Customers Needs
According to the dictionary, the definition of the word "overture" is as follows:
"An opening or initiating move toward negotiations, a new relationship, an agreement, etc.; a formal or informal proposal or offer."
Hmmmmmmmm...very...
Free Reprint Articles - Inexpensive Advertising For Your Business
Publishing articles and making them available for free can be a very effective way of promoting your business or website without spending a lot of money. This article contains some tips and resources that I have discovered by publishing free reprint...
Six ways to make extra money for Christmas
Christmas time can be stressful and hard if you`re running low on cash. Here are 6 tips for making some extra money so you too can have a joyful season. 1. Root around your house, from attic to basement. Find EVERYTHING that you don`t need and...
Things to Know if You're Marketing on the Internet
1. According to Nielson NetRatings, the US accounts for 29% of the global Internet access universe, Europe, 23%, Asia-Pacific, 13%, and Latin America, 2%. 2. The US still leads in web usage. As of May ’03, the number of sessions/visits per month...
When Elephants Dance on Wooden Floors
Imagine that you've just won a vacation to a beautiful tropical island. You are told it's a magical place where all your dreams will come true. The only requirement is that you must visit a secret cabin hidden in a mystical enchanted forest, and...
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21 Questions to Ask Any List Service Before You Sign on With Them
If you publish an e-mail newsletter, or "e-zine," you'll need to sign on with a list service (or "listserve") to manage your subscriber list. There are many types of listserves out there, so here are some guidelines to help you choose one that's right for you.
1. Do they use MULTI-PART MIME technology?
You'll need this if you want to publish an HTML newsletter. Otherwise you’ll have to send out multiple versions for users who can read HTML, users who can't read HTML, and users on AOL.
2. Do they offer some type of ORIENTATION OR TUTORIAL?
If you're new to the game and/or technologically challenged then you'll appreciate any type of help they offer for new clients.
3. What's their CUSTOMER SERVICE like?
Are they prompt to get back to you via e-mail? Can you call them if you have a problem? Are they available more than standard business hours? What about weekends? Contact them and see how long they take to get back to you —- if it's longer than 24 hours, definitely keep looking.
4. Do they NOTIFY list owners if there's a PROBLEM with their service?
If so, how, and how quickly?
5. Do they have CUSTOMER TESTIMONIALS to share with you?
Or even better, client references? Contact some of these folks to see how their experiences have been.
6. Do other BUSINESSES LIKE YOURS use their service?
If most of their clients are large corporations, small businesses like yours may not get the attention they deserve.
7. Is their interface EASY TO USE?
Meaning is it easy for you to setup and launch each issue of your e-zine. They should offer a demo or let you access the 'mission control' area that you'll be using to test it out.
8. Can you MANUALLY ADD AND REMOVE people to and from your list if you want to?
Sometimes you’ll need to do this, so you'll want the answer to be "yes" —- especially if you're moving over a list you've already collected.
9. Can you access SUBSCRIBER REPORTS?
How and how often? You'll want to know on a regular basis how many subscribes and unsubscribes you've had since the last issue.
10. What appears in the "FROM" field when subscribers get your e-zine?
You want it to be YOUR name if possible. Some spam filters screen out e-mail that does not appear to come from an individual person.
11. What appears in the "TO" field when a subscriber gets your e-zine?
You want it to be the person’s name if possible. Along the same lines, some spam filters screen out e-mail that does not appear to be addressed to the individual person.
12. Who has ACCESS to their servers and your list?
Anytime you hand over your customer list, you're taking a
risk. You don't want your service or anyone else using your list for spamming purposes.
13. What happens if some addresses are UNDELIVERABLE?
These are also called "bounces" or "bounce-backs." You don't want them to automatically remove names for "soft bounces," which are due to temporary conditions like full mailboxes.
14. How do users SUBSCRIBE AND UNSUBSCRIBE?
Do they have to visit a Web page or can they do it via e-mail (best if both options are available). Is the process single or double opt-in? (Double is better for more security — the user has to respond to a confirmation e-mail before she’s added to your list.) Is the process kept simple?
15. Can you customize your LIST SERVER DOCUMENTS?
This means messages like your subscriber welcome and goodbye messages. (You'll definitely want to be able to do this, since the prewritten messages many list services use are horribly cold and confusing.)
16. Can your e-zine give PERSONALIZED GREETINGS AND MESSAGES?
Not necessary, but a very nice feature. For example, if your e-zine came to me, it would start off with something like, "Hello Alexandria!"
17. How often do they BACK UP their servers?
It should be at least once every day. Also ask if you can download your lists to back them up on your own, as a backup to their backup!
18. Can you send a TEST MESSAGE out to yourself or another person before you send out each issue for real?
You'll definitely want this because it’s the best way to see how your e-zine looks on the recipient’s end, do a proofread, and check all your hyperlinks.
19. Can you see stats on your CLICK-THROUGH rates?
If you publish in HTML, you should be able to see how many people — and even exactly who — opens your messages.
20. Can they AUTOMATICALLY ARCHIVE your issues if you'd like them to?
Some services will archive your e-zines at their site, others can configure it so they're archived at your own site (which is better).
21. Are they currently BLOCKED anywhere on the Web?
If so, it may mean they've been reported for allowing spammers to use their network. You don't want to work with any list service that's been blocked anywhere, because it means that your e-zine won't reach all of your readers.
(c) 2002 Alexandria K. Brown
About the Author
ABOUT THE AUTHOR
Alexandria K. Brown, "The E-zine Queen," is author of the e-book, "Boost Business With Your Own E-zine," available at http://www.ezine-queen.com. For *hundreds* more great tips like these, visit her site and sign up for her FREE weekly newsletter, "Staight Shooter Marketing." Don't miss the next issue - subscribe today!
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Ezine Article Submission - Submit Your Best Articles For Massive ... |
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites. |
ezinearticles.com |
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The Ezine Directory |
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free! |
www.ezine-dir.com |
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e-zine-list: John Labovitz's e-zine-list |
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ... |
www.meer.net |
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BME: Body Modification Ezine - The biggest and best online bod-mod ... |
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification. |
www.bmezine.com |
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Ezine Publishers & Email Marketers Promote Their New Email ... |
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com. |
new-list.com |
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Ezine - Wikipedia, the free encyclopedia |
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ... |
en.wikipedia.org |
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News & Ezine Strategies For Email Newsletter Publishers ... |
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors. |
emailuniverse.com |
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Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ... |
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters. |
www.bestezines.com |
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Ezine Directory |
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ... |
www.ezinelisting.com |
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Browser based email list management, ezine hosting, and campaign ... |
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers. |
www.ezinedirector.com |
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Splendid E-zine |
Splendid: Daily music reviews, articles, interviews and more. |
www.splendidezine.com |
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OS/2 e-Zine - The Best OS/2 Reading Anywhere! |
Monthly magazine with reviews, articles, and discussion forums. |
www.os2ezine.com |
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E-ZineZ - The Handbook of Ezine Publishing |
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter. |
www.e-zinez.com |
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EzineUniversity - Free Online Training for Ezine Publishers |
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ... |
www.ezineuniversity.com |
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Ezines |
E-zines directory with categories of free ezines, newsletters, email magazines and online publications. |
www.web-source.net |
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My Favorite Ezines - The Family Friendly Ezine and Email ... |
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support. |
www.myfavoriteezines.com |
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Tattoos.Com Ezine Front Page |
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ... |
tattoos.com |
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Welcome To Ezine.Com! |
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining. |
www.ezine.com |
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Ezine Information |
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ... |
www.dtguide.com |
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Asian American Movement Ezine |
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture. |
www.aamovement.net |
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